John Boyle Email & Phone Number

Kirkland, WA, US

Austin, TX, US

Sunnyvale, California, US

Responsible for evolving and setting the growth marketing strategy and leading a team of growth marketers across acquisition, free to pay adoption and existing customer expansion. - Build and lead growth marketing team (4 across product marketing, product-led growth, conversion, ecommerce), driving self-service SaaS and ecommerce acquisition, conversion.

Tempe, AZ, US

- Create digital marketing strategies for Web Hosting, e-Commerce, and Payments products to drive GoDaddy Pro global program growth - Partner across media buying, product marketing, product, finance, analytics, and engineering teams to drive alignment during key product launches, feature development, and growth campaigns- Created GoDaddy Payments marketing.

Seattle, WA, US

- Initiated the expansion of Member Only Deals (MOD) strategy across all business verticals, including car, cruises, vacation rentals, hotels, and more- Aligned and coordinated priorities for cross-functional teams and senior leadership in program marketing, UX, brand strategy, and supplier discounts to enable accelerated transformation of loyalty.

Seattle, WA, US

- Championed operations for loyalty programming and auxiliary benefits; fueled 4x customer engagement and improved escalation resolution time by 38% by implementing new operational infrastructure

Seattle, WA, US

- Managed forecasting & P&L for e-Commerce & Vacation Packages business lines; led growth strategy partner across product, marketing, and supply to expand multi billion Vacation Packages by 47% in 3 years- Recovered $50M+ in gross profit annually through scaled mitigation of common customer site usage errors

Bellevue, WA, US

- Orchestrated e-commerce growth and end-to-end sales operations for mobile phones and plans category; forged major marketing partnerships and conversion optimization- Pioneered and facilitated partnership that combined MLB sponsorship group and online marketing team; created World Series themed sale, generating 400+ orders in 9 days

Portland, OR, US

Marketing intelligence company focused on web, mobile analytics and site optimization services- Designed website optimization strategies for Microsoft.com, a comScore Top 15 site, resulting in increased user engagement that exceeded client goals and objectives- Managed all facets of client relationship including site optimization and digital marketing.

Portland, OR, US

-Developed website A/B testing strategies that generated millions of dollars in additional revenue- Executed mobile A/B test strategy that increased client iPhone application downloads by over 270%

Lead generation startup focused on serving the senior care industry- Oversaw vertical assessment, company business plan and marketing strategy from inception to website launch- Led project management and product development initiatives that used client and user feedback to improve lead generation process creating a more educated user and resulting in.

Lenexa, Kansas, US

- Managed user experience, P&L and conversion rate metrics of top B2C online education portal receiving over four million unique visitors a month and generating over $150 million a year in revenue annually- Developed digital marketing strategies in conjunction with SEM, SEO, content, affiliate marketing and email marketing groups to achieve conversion.

Lenexa, Kansas, US

- Oversaw growth of client services team with focus on standardization, process implementation and cross-team integration.

Lenexa, Kansas, US

- Developed projects and web properties aimed toward strategic expansion into new areas of company growth with a focus on bottom line profitability.

Lenexa, Kansas, US

- Executed search marketing campaigns on Google, Yahoo!, MSN and Ask.

Lenexa, Kansas, US

- Executed search marketing campaigns on Google, Yahoo!, MSN and Ask with emphasis on keyword list expansion and ROI maximization.

US

- Built and managed company’s B2B e-commerce network as well as SEM, SEO, affiliate marketing, website optimization and digital strategy resulting in 30%-60% growth in revenue annually- Company recognized as one of Puget Sound Business Journal’s Top 100 Fastest Growing Private Companies in 2003

Bachelor Of Arts (B.A.), Marketing / Internet Development

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