• Developed content and strategic marketing plans for entertainment brands/franchises across music, film, television, and online platforms.• Collaborate with Disney Media and Entertainment Distribution, Hulu, Disney Channel Worldwide, Hallmark and other industry leaders on projects like Disney Junior Fun Fest, Golden Girls Cafe and Food Network's Big Food Bucket List.• Implemented innovative marketing strategies for on-air, online and live events, resulting in increased brand visibility and audience engagement.

Managing contact for Disney Corporate Franchises at Disney ABC Television.Work closely with The Walt Disney Company’s Corporate Franchise team and Disney ABC Television Group’s Programming and Marketing teams to develop and implement a domestic and international content roll-out strategy for movie, specials and short form content for Franchises such as Mickey Mouse, Cars, Toy Story and Frozen.Produce franchise content for on-air and online for channels around the world. Working with the Disney Music Group, producing music videos and animated shorts.Franchise managed ABC’s hit show Castle. Working with production, internal lines of business such as Disney Studios, Hyperion and Marvel as well the licensees to optimize the Castle brand.Launched and managed Disney Junior's Give A Book Get A Book Initiative, working with partners across the Walt Disney Company to create and execute a new pro-social program. Developing strategy for on-air and off channel messaging, non-profit alignment, licensee and retailer participation and creative guidance.

Managing contact for Disney Corporate Franchises at Disney ABC Television.Work closely with The Walt Disney Company’s Corporate Franchise team and Disney ABC Television Group’s Programming and Marketing teams to develop and implement a domestic and international content roll-out strategy for movie, specials and short form content for Franchises such as Mickey Mouse, Cars, Toy Story and Frozen.Produce franchise content for on-air and online for channels around the world. Working with the Disney Music Group, producing music videos and animated shorts.Oversaw the Synergy efforts for the channel launch of Disney Junior. Managing all the elements of this synergy initiative, working with many divisions of the Walt Disney Company.

Managed and executed multiple concurrent programs, events, trade shows and special projects for internal Disney clients including Disney Channel, ABC, Disney and ESPN Media Networks and ABC Family.Created, designed and produced events for On-Air Programs, Marketing Campaigns, Digital Media, Media Relations, Affiliate Sales and Corporate Synergy throughout the US and Europe.Negotiated all outside vendor contracts.Developed, maintained and reconciled project budgets.