With over a decade of creative leadership experience, I am deeply passionate about storytelling and crafting compelling content that resonates with audiences. As Head of Creative, I oversee Mars Petcare's in-house creative agency. Leading a skilled team of digital content creators, designers, and copywriters, I drive the creation of innovative and impactful content. My focus extends to developing and executing comprehensive strategies that leverage e-commerce, brand storytelling, brand purpose, and D2C channels to enhance brand presence, drive engagement, and fuel business growth.Specialties:Building and leading high-performing creative teamsDeveloping and executing brand campaigns across multiple channelsCreating compelling content that engages audiences and drives business resultsManaging complex projects from concept to completionKey SkillsCreative Strategy & LeadershipDigital Transformation & InnovationCross-Functional CollaborationBrand Development & StorytellingVideo Production & Graphic DesignAudience Engagement & Campaign PerformanceLeadership Development & Team MentorshipMultimedia Content Creation & Execution

As Executive Producer in the Creative Services Department at Nissan North America, Inc., I brought a wealth of experience in creating and producing content across various platforms, including film, television, digital, and print. I have a strong understanding of the creative process, from concept development to final delivery, and am able to lead cross-functional teams to deliver high-quality content on time and within budget. I excel at developing and managing budgets, driving revenue growth, and building strong relationships with clients. My ability to think strategically and creatively has resulted in a successful track record of delivering content that resonates with audiences and achieves business objectives.While serving as Executive Producer at Nissan North America, I helped create and refine Nissan's Global Media Center for the US region in coordination with the company's Global Media Center in Japan, develop high quality stories about the products and people of Nissan for global distribution, create web content, direct and manage video shoots, manage story content in collaboration with numerous Nissan departments, work with media and agencies to expand reach, strategically place content on social media and You Tube.