Led the U Mobile account and team of inspiring individuals to grow the U Mobile's business:- Worked closely with U Mobile's Marketing Comms team build U Mobile's hold in the telco market- Launched GX30/GX50 which propelled U Mobile into a serious contender to the 'big 3 telcos'- U Mobile continues to see strong growth in the market, compared to their closer competitorsPitches- Part of the working team that won the AirAsia business- Worked on a few of Toyota's campaign - including 2018's Jalan Cerita Raya Campaign

Digital marketing, growth marketing, performance marketing and analytics in one of the fastest growing start-ups in Malaysia - Gigfairy.com.- Planned and executed digital campaigns on Facebook, Google Search and Google Display Network.- Built business development strategy using a data led approach

Worked on L'Oreal Luxe Business - Lancome, Biotherm, Kiehl's & Shu Uemura.Also working on Great Eastern Life Insurance, Malaysia's largest insurance company.Selected as part of GroupM's YCo (a group of high potential talents to work closely with the Exco on group-wide issues.- Planned 360 media campaigns for clients- Proposed and executed digitally led solutions for clients to achieve their business/marketing goals- Proactive in the client business and proposed new solutions to the client to improve their business without waiting for a brief

Led buying for GSK Malaysia and Red Bull GmbH