John Mccarl

John Mccarl Email and Phone Number

Industrial Marketer @ Lighthouse Marketing
australia
John Mccarl's Location
Greater Melbourne Area, Australia
John Mccarl's Contact Details

John Mccarl work email

John Mccarl personal email

John Mccarl phone numbers

About John Mccarl

Since beginning my career in the steel industry, I have developed a passion for industrial marketing and communications. With over 30 years’ experience in manufacturing, construction, and engineering industries, I know how to design value propositions that customers want and create communications customers enjoy. My areas of expertise: * MARKET RESEARCH & ANALYSIS* STRATEGIC MARKETING* COMMUNICATIONS* WORKSHOP FACILITATIONIf you think there might be some opportunities to help each other, please send me an invite to connect or phone me on 0418 97 3699.

John Mccarl's Current Company Details
Lighthouse Marketing

Lighthouse Marketing

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Industrial Marketer
australia
Website:
lighthousemktg.com.au
Employees:
2
John Mccarl Work Experience Details
  • Lighthouse Marketing
    Founder And Managing Director
    Lighthouse Marketing Jun 2012 - Present
    Melbourne, Australia
    I started Lighthouse Marketing in June 2012 to provide building and construction, engineering, and manufacturing businesses with strategic marketing expertise. My approach is to partner with select customers for mutual long-term growth. Areas of Expertise:* Market Research* Strategic Marketing* Communications* Workshop Facilitation
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  • O'Donnell Griffin
    Marketing And Communications Manager
    O'Donnell Griffin Jul 2010 - Apr 2012
    Sydney, Australia
    O’Donnell Griffin (now John Holland) provides electrical engineering services to the transport, energy, water, and telecommunications sectors.• Increased revenue 43% ($86m) by implementing a marketing communications program consisting of capability statements, case studies, website, public relations, advertising, conferences and events.
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  • Rittal
    National Marketing Manager
    Rittal Sep 2008 - Jun 2010
    Sydney, Australia
    Rittal is a German based global manufacturer of electrical enclosures, power distribution systems and IT infrastructure. • Improved market share by 10 percentage points in two years by building trust with customers through relationship building activities, including 1-to-1 product demonstrations, factory tours, technology seminars and industry trade shows.
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  • Bba Fiberweb - Construction Products Division
    Regional Sales Manager - Mid Atlantic
    Bba Fiberweb - Construction Products Division Jan 2007 - Aug 2008
    Raleigh-Durham, North Carolina Area
    The Construction Products Division manufactures Typar weather protection systems for residential and commercial building construction.• Awarded 2007 Regional Sales Manager of the Year for increasing sales 55% in first year by targeting high value builder segments and implementing creative customer presentations.
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  • Smorgon Steel
    National Marketing Manager
    Smorgon Steel Jan 2003 - Jun 2006
    Melbourne, Australia
    Smorgon Steel Reinforcing (now ARC) manufactured and supplied reinforcing steel bar and mesh for the building and construction industry with annual revenue in excess of $1b.• Increased profit by $28m and reversed a trend of low profitability by analysing customer and product data, identifying high margin customer segments and products, and implementing customer segment marketing strategies.
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  • O-I
    Business Planning Analyst
    O-I Nov 2000 - Dec 2002
    Melbourne, Australia
    Owens – Illinois is a global manufacturer of glass bottles to the food and beverage industry.• Managed and led a successful $3.2m business acquisition of a manufacturer by developing a Net Present Value financial model and negotiating sale contracts.
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  • Email Metals Distribution
    National Product Manager
    Email Metals Distribution Jun 1996 - Oct 2000
    Melbourne, Australia
    Email Metals Distribution (now InfraBuild) supplies steel products to the construction, manufacturing, agriculture, water and mining sectors.• Achieved 30% market share for a new range of building products through the development of an integrated marketing strategy, which included product positioning, pricing, and promotion strategies.

John Mccarl Skills

Strategy Marketing Strategy Crm Business Development Marketing Management New Business Development Management Business Strategy Marketing Communications Product Management Project Management Business Planning Integrated Marketing Strategic Planning Business Process Improvement Leadership Market Analysis Sales Management Cross Functional Team Leadership Market Planning Competitive Analysis Email Marketing Marketing Pricing Account Management Negotiation Team Leadership Public Relations Key Account Management Customer Satisfaction B2b Contract Negotiation Sales Market Research Product Marketing Advertising Lead Generation Budgets Budgeting Business Analysis Strategic Thinking Forecasting Budget Digital Marketing Project Planning Social Media Marketing Segmentation Brand Management Online Marketing

John Mccarl Education Details

Frequently Asked Questions about John Mccarl

What company does John Mccarl work for?

John Mccarl works for Lighthouse Marketing

What is John Mccarl's role at the current company?

John Mccarl's current role is Industrial Marketer.

What is John Mccarl's email address?

John Mccarl's email address is mc****@****hoo.com

What is John Mccarl's direct phone number?

John Mccarl's direct phone number is +614189*****

What schools did John Mccarl attend?

John Mccarl attended University Of Melbourne - Melbourne Business School, The University Of Georgia.

What are some of John Mccarl's interests?

John Mccarl has interest in River Trail Cycling, Sailboat Racing, Global Travel And Major League Baseball, Live Music, Body Surfing, Baseball, Camping, Spending Time With My Wife And Daughter, Coastal Camping, Global Travel.

What skills is John Mccarl known for?

John Mccarl has skills like Strategy, Marketing Strategy, Crm, Business Development, Marketing Management, New Business Development, Management, Business Strategy, Marketing Communications, Product Management, Project Management, Business Planning.

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