John Mccartney, Apr

John Mccartney, Apr Email and Phone Number

Transformative Marketing & PR Leader | Expert Startup Advisor & Mentor | Driving Growth & Innovation @ Jmac PR LLC
John Mccartney, Apr's Location
Los Angeles, California, United States, United States
John Mccartney, Apr's Contact Details
About John Mccartney, Apr

John McCartney, APR, is a veteran public relations expert and the Founder and Principal of Jmac PR. With more than twenty-five years of experience in PR and marketing, he has successfully led traditional and social media campaigns for leading tech, advertising, marketing, and media brands. In March 2020, John realized a lifelong dream by launching Jmac PR, a values-driven company committed to navigating challenges with integrity while fostering sustainable awareness, visibility, and thought leadership.John is adept at securing earned media coverage and implementing PR best practices. He is supported by a strong network and is highly regarded by clients and peers. Before founding Jmac PR, he applied his expertise at tech PR agencies such as Wise, Attention, and Middleberg & Associates and held an in-house position at Wenner Media.A dedicated member of the Public Relations Society of America (PRSA), John has actively contributed to boards in San Francisco and Los Angeles, revitalizing awards programs and leading chapters. Currently serving on the PRSA Los Angeles board, he mentors tech startups. He has also taught PR 101 at General Assembly and was named to Business Insider's Tech PR 50 list. In March 2023, he achieved public relations (APR) accreditation, underscoring his commitment to excellence.Outside of his professional life, John enjoys volunteering, traveling, hiking, attending music shows, and exploring new culinary experiences. A proud resident of Los Angeles, he has a particular fondness for a well-crafted Vieux Carre cocktail.

John Mccartney, Apr's Current Company Details
Jmac PR LLC

Jmac Pr Llc

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Transformative Marketing & PR Leader | Expert Startup Advisor & Mentor | Driving Growth & Innovation
John Mccartney, Apr Work Experience Details
  • Jmac Pr Llc
    Principal
    Jmac Pr Llc Mar 2020 - Present
    As a boutique PR and marketing agency, Jmac PR's mission is to support growth-stage companies in increasing earned media awareness and building executive visibility. We pride ourselves on producing results through building and leveraging relationships, excelling at best practices, and dedication to thought leadership. Our product is our people, so we invest in them, and are committed to being a diverse and inclusive work place where employees grow and develop through coaching and mentorship.
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  • Factorgtm
    Head Of Pr And Marketing
    Factorgtm Mar 2020 - Dec 2020
    FactorGTM is the new consulting firm that positions high growth businesses into market leaders. Developed in collaboration with industry-leading executives and operators from the Software, Ad/MarTech, Media, and FinTech industries, FactorGTM helps early to mid-stage companies with product-market analysis, Go-to-Market (GTM) strategies and product launches, reposition GTMs, and/or prepare for funding and M&A transactions.
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  • Wise Public Relations, Inc.
    Managing Director, West Coast
    Wise Public Relations, Inc. Sep 2013 - Mar 2020
    New York, Ny, Us
    • Media and analyst relations, account management, client service, talent management, reporting and measurement, business development. • Clients included myLAB Box, Zinc, VideoAmp, Tatari, Grapeshot, LiveRail, Boulevard, Blockthrough, 3Q Digital, Ready Set Rocket, Control Group, Spindle, Stitch, GiftCards.com, Hypur, Shryne Group, MedMen.• Secured earned media coverage for clients in high authority outlets like Bloomberg, Business Insider, Cheddar, CNET, CNN Business, Entrepreneur, Fast Company, NPR, New York Times, TechCrunch, VentureBeat, Wall Street Journal.
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  • Wise Public Relations, Inc.
    Director, Media Relations
    Wise Public Relations, Inc. Sep 2012 - Sep 2013
    New York, Ny, Us
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  • Splendid Communications Group
    Us Account Director, Earned Media
    Splendid Communications Group May 2012 - Sep 2012
    London, Gb
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  • Self Employed
    Consultant
    Self Employed Jan 2012 - May 2012
    Daily Responsibilities:• Provide social media marketing support including strategy, creative development, and/or blogger engagement for clients like HP, Pepsi, Collective Intellect, Hitech Systems, Kohl'sSelect Accomplishments:• Secured awareness for Collective Intellect’s social media Super Bowl Advertisers report with high authority outlets New York Times, Wall Street Journal, Forbes
  • Attention
    Head Of Media Relations
    Attention Sep 2011 - Jan 2012
    New York, Us
    Daily Responsibilities:• Worked horizontally across Attention’s 50+ account teams in providing strategic counsel and support for all earned media and blogger engagement campaigns • Conducted timely ‘lunch & learn’ sessions focused on best practices in blogger outreach• Participated in new business process in matters related to earned media elements• Directed PR and social marketing efforts for Attention to increase brand awareness within the industrySelect Accomplishments:• Increased industry awareness for Attention by 150%• Secured editorial opportunities with outlets like MediaPost, iMedia, AdExchanger, AgencySpy, PRWeek, PRNewser, BrandChannel, AllFacebook• Built Attention’s earned media resource database that included best efforts, including internal database, training sessions
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  • Attention
    Associate Director, Media & Entertainment
    Attention Oct 2007 - Sep 2011
    New York, Us
    Daily Responsibilities:• Directed the social media/digital campaigns for clients like Buddy Media, Collective Intellect, The Daily Beast, Newsweek, Consumer Reports, Guideposts, Mashable, The Guardian, Thomson Reuters, eMusic, IFC, WWE • Ensured the successful performance, growth and profitability of assigned clients• Developed strategic, innovative, solution-oriented social media approaches to build the client's business• Partnered with the production and data teams in providing added-value to campaigns• Supervised account associates, managers, and 3rd party vendors.• Utilized social media monitoring services like Sysomos, Radian6 to provide reporting, and subsequent strategic analysis and recommendationsSelect Accomplishments:• Secured high authority placements for clients with Huffington Post, Mashable, TechCrunch, New York Times, Wall Street Journal, USA Today, Business Insider • Brought new business to Attention with clients Buddy Media, Consumer Reports, Guideposts, eMusic• Spoke at the 2010 Music Publishers Association annual meeting on a panel dedicated to social media
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  • Catalyst Public Relations
    Account Supervisor
    Catalyst Public Relations May 2006 - Oct 2007
    New York, Ny, Us
    Daily Responsibilities:• Supervised the traditional PR campaigns for clients including Consumer Reports, Yahoo! Sports, TicketsNow, Reebok, Association of Tennis Professionals, Dr. PepperSelect Accomplishments:• Managed Super Bowl XLI PR campaigns for Reebok, Yahoo! Sports, TicketsNow that included print and broadcast interviews for talent• Brought in the Consumer Reports account with annual billings close to $150,000
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  • Rlm Public Relations
    Account Manager
    Rlm Public Relations Mar 2005 - May 2006
    New York, Us
    Daily Responsibilities:• Managed the Consumer Reports, FHM, AlphaTrade, Bluefly accounts, which included media outreach, strategy, writing press materialsSelect Accomplishment:• Directed consumer launch of Consumer Reports ShopSmart mobile application that included positive review from Walt Mossberg of The Wall Street Journal
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  • Wenner Media
    Publicity Manager
    Wenner Media Nov 2002 - May 2004
    New York, Ny, Us
    Daily Responsibilities:• Managed the publicity efforts for Men’s Journal and assisted with the media outreach for Us Weekly, which included writing all press materials, PR plans and action calendars.Select Accomplishments:• Secured New York Daily News front-page cover story for Us Weekly “Bennifer” wedding date announcement • Managed successful programs for Men’s Journal “50 Best Places to Live,” “50 Best Guy Movies of All Time,” “Tough Guys” lists
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  • Euro Rscg Middleberg
    Senior Account Executive
    Euro Rscg Middleberg Mar 1999 - Nov 2002
    New York, Ny, Us
    Daily Responsibilities:• Managed and supervised the following clients Consumer Reports, Teen People, Tommy Hilfiger, Universal Music Group, MTV, Comedy Central, Music Choice, ArtistDirect, Consumer Web Watch, Feld Entertainment, ScottradeSelect Accomplishments:• Secured client features in key media outlets including the Wall Street Journal, New York Times, CNBC, among others• Elevated Consumer Reports’ thought leadership position in the online space via industry accolades and key speaking engagements
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John Mccartney, Apr Skills

Media Relations Social Media Marketing Social Media Corporate Communications Digital Media Public Relations Blogging Publicity Digital Marketing Digital Strategy Content Strategy Marketing Communications Online Marketing Marketing Press Releases Strategy New Media Integrated Marketing Strategic Communications Seo Newsletters Facebook Social Networking Crisis Communications Brand Development Creative Direction Editorial Content Development Advertising Internal Communications Copywriting Social Media Measurement Journalism Magazines Web Analytics Brand Awareness Reputation Management Web Content Thought Leadership Cision Web Content Creation Online Content Creation Social Marketing Content Management Message Development Analyst Relations Communications Planning Broadcast Content Marketing Copy Editing

John Mccartney, Apr Education Details

  • The City College Of New York
    The City College Of New York
    Journalism

Frequently Asked Questions about John Mccartney, Apr

What company does John Mccartney, Apr work for?

John Mccartney, Apr works for Jmac Pr Llc

What is John Mccartney, Apr's role at the current company?

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What schools did John Mccartney, Apr attend?

John Mccartney, Apr attended The City College Of New York.

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What skills is John Mccartney, Apr known for?

John Mccartney, Apr has skills like Media Relations, Social Media Marketing, Social Media, Corporate Communications, Digital Media, Public Relations, Blogging, Publicity, Digital Marketing, Digital Strategy, Content Strategy, Marketing Communications.

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