Oversaw and managed a network of over 500 content creators for high-profile brands including Solstice, Tabs Chocolates, TopShelfGrind, and Startup Trading.Achieved $400,000 in direct sales in 2022 and $900,000 in direct sales in 2023, both without any expenditure on paid advertising, demonstrating effective organic growth strategies and content management.Collaborated with over 5 brands to develop comprehensive copywriting solutions, including email marketing campaigns, sales pages, sales funnels, and branding design.Generated $400,000 in revenue through targeted marketing campaigns as of August 2024, showcasing expertise in crafting compelling content that drives substantial financial results.

Directed the development and launch of comprehensive email marketing strategies for Cita Marketplace, crafting every email, automated flow, and promotional campaign to engage users and drive conversions. Built and optimized customer journey email flows, supporting the business’s brand positioning in a competitive marketplace. Leveraged data-driven insights to maximize open rates and CTRs, and contributed to revenue growth through organic list-building and highly targeted communications, helping establish Cita Marketplace as a recognized player in the hospitality and reservation space.

Managed a fraternity of 120+ active members in weekly chapter meetings, chapter events, and member engagement, ensuring smooth operations and active participation.Coordinated with e-commerce brands to host sponsored events, secure donations for philanthropy, and provide employment opportunities for chapter members.Established partnerships that provided job opportunities, coordinated internships, and summer employment for both chapter members and the alumni network, strengthening long-term member support and engagement.Planned, budgeted, and coordinated brotherhood and alumni events, fostering a strong chapter community and maintaining strong ties with the alumni network.

Specialized in NNN Restaurant Retail, advising clients in the acquisition and disposition of single-tenant net-leased properties nationwide, with a focus on Dutch Bros Coffee. Prepared comprehensive market reports, enabling informed decision-making and strategy development. Conducted comparative market analysis for client portfolios, optimizing investment opportunities and enhancing client satisfaction. Successfully cultivated a robust client portfolio, securing multiple listings through strategic outreach and conducting over 500 cold calls weekly. Spearheaded a client retention campaign through targeted email marketing and personalized gift initiatives, significantly reducing client attrition and fostering long-term relationships.