John A. Moroz Email & Phone Number

Durham, Nc, Us

Mountain View, California, Us

Responsible for creating and developing a market for AI-powered workflow automation software in the healthcare industry. I Spearhead the development of a market within the healthcare space for Prodigal’s novel AI tools. I built relationships with larger provider groups and healthcare systems to generate interest in the AI tool for contact centers. Connected with revenue cycle leaders to build a pipeline of opportunities for Prodigal Technologies, leveraging a personal network to rapidly expand the pipeline. In addition, I collaborated with healthcare providers and clinical partners to educate them on the technology and provide targeted solutions based on their needs through a SaaS model.I partnered with the marketing division to create content and collateral to help in promoting and selling the product, including webinars, trade show presentations, and conference-level speaking engagements to generate interest in the never-before-seen product. Executed lead generation initiatives, identified targets, created opportunities and engaged with customers – utilizing Salesforce to document information for the sales team. Directed a sales development representative in targeting accounts and training as needed. Selected Highlights: ✔ Built a pipeline of sales opportunities worth $4M+ within 10 months, signing agreements with a total annual value of $200K and tracking to close $1M in new revenue by the end of Q2 2023. ✔ Created a market for the AI tool from scratch, serving as an SME for healthcare and proving success within the healthcare market and opportunities for future growth. ✔ Spearheaded the development of targeted marketing collateral by creating key messaging specific to the healthcare market – a first of the organization, creating messaging and a pitch deck for 400 health systems. ✔ Achieved deals worth $500K in ARR within the first year by building up brand awareness and educational opportunities.

Responsible for overall operations and management of this early-stage medical device company. My primary goal is to raise adequate capital for expanding our sales and marketing platform, and to deliver the growth and stakeholder return that is expected. I was tasked with raising capital to build out a sales and marketing platform. I created a pitch deck and presented it to a variety of potential angel, private equity, and venture capital investors focused on raising funds to build the sales and marketing platform. I developed the messaging strategy from scratch, creating the messaging, value propositions, product descriptions, white papers, and testimonials from past users to create the market collateral and pitch deck. I also directed a team of three, including an operations manager and sales and marketing specialists, running order fulfillment, vendor management, sales, and customer services functions. Selected Highlights: ✔ Executed 50+ investor pitches within a year, raising $200K from angel investors to fund the platform development. ✔ Built a large database of leads, generating significant interest and national press surrounding the medical device.

Madison, Wisconsin, Us

I designed and built the structure for formalized company-wide sales and marketing processes.Increased brand awareness through targeted marketing initiatives, growing the organization to the recognized industry leader for physicians outsourcing accounts receivables within their practice. Collaborated with and educated providers on accounts receivable processes, highlighting State Collection Service’s best practices and expertise within the industry. I managed a marketing specialist and a sales representative, utilizing personal networks to develop and pipeline leads. Provided coaching and mentoring to the sales team, offering specialized training to create a high-performing team. Selected Highlights: ✔ Skyrocketed sales from $45M in 2016 to $65M in early 2021 due to the sales pipeline built as part of the improved structure, building a pipeline from zero to $15M. ✔ Created and formalized internal processes with marketing, streamlined workflows, and optimized work for the entire team.

Moline, Il, Us

Reported to CEO, as Senior Vice President, Sales & Marketing for a national supplier of cloud-based workflow software (SaaS), predictive analytics, and account resolution services for healthcare providers to optimize financial performance and elevate the patient's financial experience. Selected Highlights:✔ Created and grew a start-up business to become a national supplier of cloud-based predictive analytics, workflow technology, and advisory services to transform the financial performance of healthcare providers✔ Negotiated and closed sales contracts with top hospital systems resulting in $20M revenue with a $30M run rate✔ Built a sales team of five and implemented sales processes that allowed us to generate significant revenue, as well as interest in the company, resulting in a larger competitor acquiring the company✔ As a result of processes, methodologies and pipeline built, the company was sold to private equity at a much higher valuation, creating additional value for all shareholders.✔Developed and implemented new marketing automation program that included Hubspot and a new CRM system. Targeted marketing strategy included speaking opportunities at industry trade events, seminars and outbound lead generation activities.

Waltham, Ma, Us

Reported to CEO, as Vice President, Sales & Business Development for a national supplier of cloud-based predictive analytics, workflow technology, and advisory services to transform the financial performance of healthcare providers.Selected Highlights:✔ Created and grew a start-up business to become a national supplier of cloud-based predictive analytics, workflow technology, and advisory services to transform the financial performance of healthcare providers✔ Negotiated and closed sales contracts with top hospital systems resulting in $20M revenue with a $30M run rate✔ Built a sales team of five and implemented sales processes that allowed us to generate significant revenue, as well as interest in the company, resulting in a larger competitor acquiring the company ✔ Personally closed 40% of all sales during the first three years of operation. Exceeded sales targets by 5%, 9%, and 39% over the last three years

Minneapolis, Mn, Us

CarVal Investors is a hedge fund and unit of Cargill, Inc., investing in charged-off and distressed assets around the world.Selected Highlights:✔ Launched, grew, and oversaw the strategic direction of a healthcare debt purchasing business to $50M✔ Identified and negotiated with potential business deal-sourcing partners to increase investment and ROI of 3:1✔ Spearheaded effort to identify and install a new CRM system that expanded the pipeline by 300% and improved operating efficiencies by 25%

Hamilton, Mt, Us

Reported to CEO as the Vice President of Sales and Marketing for a SaaS application provider for identification management and financial risk management in the healthcare revenue cycle industry. Our team created the market that's commonly known today as the Financial Clearance market in the healthcare revenue cycle industry. The company was acquired by Experian at a substantial valuation and is now an integral part of their overall healthcare market strategy in the United States.Selected Highlights:✔ Established the company’s leadership position and created industry-wide best practices incorporating the company’s products, resulting in a new market opportunity of $500M and increased shareholder value✔ Developed a sales team of 5 to increase sales from $1M to $15M with a $22M run rate at the time of acquisition✔ Identified and signed strategic partnerships with leading healthcare organizations to generate $1M revenue in the first year and $5M over the next 4 years

Us

Reported to President as the Vice President of Worldwide Sales for a data security provider that created cryptographic smart cards and PKI software applications for the government and financial services industries. The company was acquired by SafeNet, Inc. in 2004. ✔ Built and managed an international sales team of 7 to generate $10M annual revenue for a data security provider that created cryptographic smart cards and PKI applications for government and financial industries

Us

• Invented and patented the first universal docking station for laptop computers • Built a team of 10 engineers, technicians, and sales managers to grow from start-up business to $5M revenue and $9M run rate at the time of sale. • Miram International Inc. was later acquired by Mobility Electronics

Us

Anagram is the world's leading producer and marketer of mylar balloons, sold in over 100 countries around the world. The company was later acquired by Amscan International.

Mba, International Management

Ba, International Relations, Economics