John Negrau Email & Phone Number

Frankfort, Mi, Us

London, Gb

Photon has emerged as one of the world’s largest and fastest-growing Digital Agencies. We work with 40% of the Fortune 100 on their Digital initiatives and are known for our ability to integrate Strategy Consulting, Creative Design, and Technology at scale. Please visit www.photon.com to learn more about us, how we work, and our customer case studies.

London, Gb

Photon’s mission is to help our clients embrace the power of digital technology. We are the digital transformation partner of choice for leading Global 500 companies. We offer an integrated approach combining Strategy Consulting, Creative Design, and Technology at scale. Please visit www.photon.com to learn more about us.

London, Gb

Full-service digital agency developing and implementing bleeding-edge CX throughout the world. Photon works with 40% of the Fortune 100 supporting 1B+ digital daily touch-points. 6K+ digital engineers across offices in the US, UK, Canada, India, France, Sweden, China, and Indonesia.Lead strategy consulting engagements, including planning and organizing activities, industry and competitive analysis, solution development, and team execution. ◆ Evaluate opportunities for leading-edge technologies and the transformational impact on business operations and growth; design future state CX roadmaps◆ Structure, analyze, and solve business and technical problems◆ Primary POC for clients; engage and build strong relationships through delivery of high impact strategy and insights◆ Develop and deliver client presentations (including functional and technical content, recommendations and conclusions, implementation program plans, and supporting business case justification)

San Francisco, Us

The CMO Club is a community for senior marketing executives to come together, share ideas, be inspired, and solve their toughest challenges in an exclusive, yet relaxed environment.Tailored exclusively for top marketing executives, the club prides itself on being the most innovative and engaged community of senior marketing leaders in the world. The CMO Club was founded by seasoned marketing executive, Pete Krainik in 2008.Our Membership is 1000+ CMOs strong and growing, representing both B2B and B2C brands. You can find CMO Club Chapters in over 30 cities across the globe. Fueled by dynamic peer-to-peer problem-solving, inspirational and educational events, and insights into the latest marketing trends and cutting-edge innovation, the CMO Club is the place to be for the world’s top marketing executives.

St. Charles, Missouri, Us

A 50+ year old global manufacturer of tactical clothing and gear for military, law enforcement, and public safety professionals (DTC, B2B, B2B2C, B2G)◆ Led marketing and brand strategy of $200M+ business, digitally enabled the OmniChannel 2K+ global dealer/reseller network, oversaw events and trade shows, catalogs◆ Directed $3.4M annual budget; P&L ownership; oversaw a team of eight internal / ten external◆ Managed $1.4M annual paid media budget◆ Implemented the digital marketing trifecta (owned, earned, and paid); new customer acquisition, retention, and loyalty program including: SEO, SEM (PPC, PLA), display, email, social media/PR, advertising, affiliates, UGC/reviews, creative and content development, influencer program◆ Oversaw B2C ($2.5M in 2019) and dealer/B2B ($5.2M in 2019) eCommerce enterprise websites including UX, IA, CRO, A|B and multivariate testing, and digital merchandising◆ Collaborated with all cross functional business teams: sales, finance, product development, sourcing, HR, and operations to drive positive business resultsNotable Achievements:▪ Grew Amazon 1P/FBA business by 153% ($953K in 2017 to $2.4M in 2019); led international expansion to Canada, UK, and Australia▪ Executed a 4K+ hour, $600K budget re-platforming project of four Magento websites▪ Amazon Advertising ($25K/mo) ROAS of 7x and ACoS of 13% per month▪ Led marketplace expansions into: Amazon, Google Shopping, eBay, Walmart, Sears▪ Grew customer database from 12K to 330K (2,600% increase)▪ SEM channel ($30K/mo) average ROAS of 5x per month

Columbia, Md, Us

A data-driven, technology-enabled, global performance marketing agency ($800M+ revenue) that specializes in the delivery of unique, personalized customer experiences across platforms and devices.◆ Content Strategy: engineered new product offerings: CM&S (Content Marketing & Strategy) and Influencer Marketing to fully compliment search engine optimization (SEO) technical offering◆ Data / CX: developed persona segmentation model, advanced keyword research technique, behavior and searcher intent analysis, business intelligence and competitive landscape analysis, optimal user journey mapping, information architecture, taxonomy, and CRO◆ Content Marketing: developed mechanisms for promotion and distribution including: concept/topic demand generation, influencer marketing, promotion plan including owned and earned media, campaign development and execution, and measurement/KPI tracking◆ Backlink Management Services: oversaw a dedicated department providing three distinct offerings: diagnostic/risk assessment, penalty rescue, and competitive backlink analysisNotable Achievements:▪ Built the department from the ground up; managed a team of five; collaborate across division of 100+ people in execution of client strategies.▪ Executed nineteen influencer marketing campaigns with 45-62% engagement rates.▪ Oversaw content marketing campaign that generated over 303K PPC impressions, 139K giveaway entries, 29,000 site visits, 2,200 social mentions, and 1,900 backlinks.

Bend, Or, Us

Regional arts and culture council for Central Oregon focused on arts education and advocacy◆ Marketing: Oversaw the organization’s re-branding across all marketing platforms (website, collateral, print catalog, social media, email); managed all digital and traditional marketing and communication efforts (print, radio, television, online)◆ Development: Re-created the organization’s membership and sponsorship models; developed corporate giving program; planned and executed of annual fundraiser◆ Advocacy: Spearheaded the creation of organization’s coalition building initiative; solicited cultural organizations into membership model; oversaw the strategic planning processNotable Achievements:▪ Acquired multiple revenue streams totaling $243,000 annually.▪ Increased memberships by 113%.▪ Coordinated with the Board Events Committee for most successful fundraisers in 2010 and 2011 with over $102,000 in gross revenue per year.

Interactive children’s museum for Central Oregon with developmentally appropriate exhibits and programming serving 40K visitors annually◆ Operations: Managed a staff of five including an administrative assistant (hiring, training, scheduling, evaluating, and mentoring); designed procedures for daily operations; established customer service standards; created systems for capturing demographic data; trained staff in techniques to increase sales; created and maintained monthly tracking models for earned revenue and analysis of loyalty programs◆ eCommerce / marketing: maintained website; migrated website to new server and new Wordpress CMS; social media community management◆ Development: Drafted sponsorships for museum exhibits and events; assisted in grant writing and research; implemented and maintained donor management systemNotable Achievements:▪ Managed annual earned revenue of $215,000 (45% of total operating budget).▪ Designed and managed all operational systems and procedures.▪ Created extensive tracking models for earned revenue categories.▪ Increased pass sales by 37% in 2007.▪ Brought donor management system up-to-date for the first time since the museum opened.

Staffing agency for exclusive country club clientele that provided five star services for premiere events ◆ Development and Operations: Founded a staffing agency that provided temporary servers and bartenders to country clubs; marketed for, hired, and trained new staff (focused on leadership development); managed and serviced all accounts (billing, scheduling, record keeping); coordinated transportation services for staff to ensure time efficiency; trained all new employees in service techniques, bartending, and etiquette.◆ Entrepreneurial Endeavors: promotions business for specialized events, commercial and residential real estate, non-profit consultingNotable Achievements:▪ Started company from the ground up and was involved in every phase of the operations andgrowth; expanded to Kansas City, MO.▪ Started with six subcontractors and one client and grew the business to provide jobs for over600 employees, thirteen clients, earning over $330,000 in annual revenue.