Recruitment Media Manager
Current Solicited and secured the contracts for the advertising sales andproduction of the Standard Examiner regional publication, resulting innew business revenue. Also, acted as project manager and successfullycompleted the 250,000-piece project on time and with high-quality. Implemented targeted demand generation programs and marketing automationtechnologies that engage new prospects, accelerate sales pipeline velocity, anddeliver maximum Return on Investment (ROI). Conducted meetings with business owners and media planners tonegotiate contracts that ranged from $2,000 -$200,000 annually. Trained sales representatives in diverse sales, presentation andnegotiation skills for business development. Created a conversational approach that drives engagement across all marketingchannels by integrating sophisticated multi-touch campaigns, sales activities,targeted content, social media outreach, and behavioral data analytics. Evaluated business opportunities, supervised various departmentsthroughout presentation development, ran logistics and status meetings,worked with account teams on planning elements, and coordinatedresponsibilities in support of all involved departments. Increased customer base by 30% during the year 2018. Proficient in finding and targeting leads by executing customers’ needs andassessments. Became proficient in the Sales Process in finding and targeting leads, executingcustomer needs and assessments, preparing and delivering proposals andpresentations, closing sales and servicing transactions. Outperformed 2017 digital revenue by 120%. Met and exceeded monthly goals by nurturing and harvesting existing recruitmentbusiness and developed new business by effectively presenting and closing sales infull menu of Standard Examiner print and digital offerings. Provided monthly territory analysis for management planning and commissionpayments.