As the founder of Leonne Marketing, I orchestrated multiple digital projects from initial concept to market launch, aligning with client objectives. Utilizing user-centered design methods, I enhanced the usability and effectiveness of client products through rigorous data analysis to steer decision-making processes and optimize performance metrics. I managed cross-functional teams, ensuring timely project delivery and quality output.Throughout my time at Leonne Marketing, I have had the opportunity to work with a variety of clients on several projects, including:RigFit Activewear: I managed the UX from backend infrastructure to frontend design, implementing abandoned cart email campaigns, integrating Google Analytics, and optimizing customer engagement to drive sales.MXWll Capital: I led the website setup, including backend infrastructure, application integration, and frontend design. I crafted a user flow that facilitated seamless subscription sign-ups and developed a comprehensive learning portal featuring live streaming webinars.By working with a diverse range of clients, I have gained valuable experience in project management, user-centered design, and data analysis, allowing me to successfully deliver high-quality digital projects that align with each client's unique objectives.

Managing the overview of app design and development of a new unique social appcreating genuine social experiences.

Managed and guided the design and functionality of Silvatree leading to its launch.

As the E-commerce and UX Manager at Rig Fit Activewear, I managed the entire user experience on the e-commerce platform, from backend infrastructure to frontend design. Utilizing my expertise in service design methodology, digital services, prototyping, and an understanding of service delivery in a public service context, I ensured that every step of the customer's journey, from landing on the homepage to completing their purchase, was enjoyable and hassle-free. Through strategic initiatives, I helped elevated the monthly revenue from $10,000 to $120,000 within 7 months, optimizing customer engagement and increasing sales. I conducted user research to refine digital services and elevate customer satisfaction, further enhancing the user experience. Although I left Rig Fit Activewear due to my working holiday visa expiring, I am proud to say that I transitioned them into my first major client at Leonne Marketing, where I continued to improve their e-commerce platform and expand their digital presence. Overall, my experience at Rig Fit Activewear allowed me to hone my skills as a service design specialist and improve my ability to drive revenue and create user-centered designs that align with business objectives.

Providing one-on-one personal training in the comfort of the clients own home allowing them to make the most out of the day, with an effect hour long training session without the hassle of driving to a gym.