Recruited Spelist Masters and Global MBA from South East Asia, Australia and New Zealand Region.Recruited ESSEC & Mannheim Executive MBA from North Asia Region.Business Development in APAC for Program promotion and collaboration.Manage CN Social platform for ESSEC Post- Experiences Program.Manage ESSEC MBA and Executive Education WeChat account.CN Contents Copy Writting and Creative.

Business Development• Recruit targeted applicants to the Global MBA programme From Great China, SEA, Korea ,Japan, Australia and New Zealand.• Develop strategies for the recruitment of targeted profile candidates.• Systematically prospect for and convert leads from companies and individuals into sales (B2Band B2C) by developing strong client relations with senior decision makers and influences intarget organizations.• Organised and conduct company visits, as well as on-site and off-site information sessions, openhouses, and professional events.• Maintain CRM reports on prospective as well as current students• Work in collaboration with marketing team to promote the programme and give feedback from thecompetition and the market• Work in collaboration with alumni network to get support for recruitment.• Formulate strategic marketing plan and work with in-house marketing team to achieve effectiveimplementation of the marketing plan to drive quality leads and achieve students’ recruitmentobjective.• To conduct market studies and benchmark to provide insights into the market conditions, pricing,portfolio development, competitor activity and customer behavior in Great China, SEA, Korea , Japan and ANZ markets.• Develop and manage effective contacts with Alumni, Chamber of Commerce etc. *• Manage the budget of the Masters programs – ensure purchase orders are raised and theBusiness School’s regulations are adhered to.• Manage the development and implementation of marketing & advertising campaigns (online andoffline) to generate inbound and outbound leads and improve conversion into applicants forMasters programmes.• Regular attend Postgraduate Fair in the region, e.g. QS Tour, Access MBA, Headhunt Fair. providing coffee chat, 1 to 1 consulting service and arrange Master class for GMBA candidates.• Adopt expertise on key social media tools for marketing & recruiting eg. WeChat, Weibo, LinkedIn, Facebook and Twitter.

Recruit students from Singapore, Malaysia and Great China ( China, HK, Taiwan) for UG and PG program. UG Include Bachelor of Business Administration, Bachelor of Economic, Bachelor of Business Communication and Bachelor of Data Science Program. PG include Global MBA and Master of Global Business Program.Managing social platform for Chinese language (WeChat, Weibo).Business development in regional to set up collaboration with local school, international schools, colleges and universities.Promote school program to attend education fairs, exhibitions in regional market, like APAIE fair, QS MBA Fair, China Education Expo and HeadHunter Fair.

• Lead China and local Transfer team (Singapore) to handle International student recruitment, enquires and hit sales target.• With a deep knowledge and understanding of international education recruitment and consultancy specifically in China Market.• To travel extensively to Training in-country staffs and Agents and attends educational fairs and exhibitions in China.• Implementing marketing strategies, programs to build business in both China and Singapore market.• Manage overseas marketing campaigns, branding and reporting.• Managing China and Singapore recruitment partners and agents.• Managing China school collaboration projects.• To comply with CPE’s requirement and ensure all documentations and process fulfil Edu Trust requirements.• Managing all marketing recourses and manpower to lead team hit target.• Budget control and planning for overall travel and A&P expenses.

• Lead china sales team to meet the sales target and revenue target.• Overall mentoring and control china market with overseas agents.• Development strategy for international recruitment in China.• Development and implementation of marketing plan with regard to potential market size.• Be an ambassador of TMIS, promoting a professional image at exhibitions, fairs etc, representing the organization in a professional and customer focus manner at all times.• Carrying out visits to overseas schools, colleges and recruit agencies, developing and follow up productive relationships with advisers and sponsors of international students.• Monitor Progress against agreed targets, and updating the annual development plan in line with achievements. Evaluating and reporting on the effectiveness of overseas visits and monitoring the implementation of recommendations.• Awareness of and recruitment for all programs offered by TMIS/TMIS Business School.

• Coordinate admission & enrolment of international students for Monash University and Deakin University (Australia) program and University of Gloucestershire (UK) Programs.• Recruit Local and international students for all TMC courses (monthly target 20).• Perform administrative duties such as student pass processing.• Liaise with external parties to rent out premises.• Develop marketing and advertising plans to promote new courses.• Organised and Coordinate education fair, carer fair and road show etc.• Coordinate and manage international recruitment in China.• Liaise with china recruitment agents on admission, student pass and accommodation.• Conduct training workshops for staff in Beijing Branch, China.