Communications Coordinator
Vancouver, British Columbia, Canada
- Executed LGM's social media content calendar (LinkedIn, Facebook and Google Reviews), exceeding 800+ followers in 8 months
- Liaised with various media outlet representatives to coordinate company announcements, press releases, and sponsorships while monitoring budget allocation
- Developed program objectives for LGM's safety campaigns, and led the execution of the communications plan to ensure colleagues have clarity on LGM's emergency procedures
- Tracked social media metrics using MS Excel and provided monthly reports to management, highlighting successes and opportunities for improvement
- Drafted and scheduled email marketing campaigns using Mailchimp to generate product leads with 300+ potential repeat customers
- Wrote, edited, and identified opportunities to create communications material (web articles, press releases and social media posts)