Senior Integrated Producer
Lida Australia
Sydney, Australia
Clients: CommBank, CommSec, Lexus Australia, Channel 9, Pfizer, Respiri, PICA, and APM Services. Producing cross-platform multi-channel campaigns like Award winning Experience Amazing LC500, HelptoQuit.com.au, Summer of Cards Campaign, Project Bond-I” producing countess chatbots, websites, microsites, landing pages, eDM, automated triggers Eloqua, and traditional media OOH, art buying,, Online video content, TVC and heaps of other engaging content. Managing a team of producers… Show more Clients: CommBank, CommSec, Lexus Australia, Channel 9, Pfizer, Respiri, PICA, and APM Services. Producing cross-platform multi-channel campaigns like Award winning Experience Amazing LC500, HelptoQuit.com.au, Summer of Cards Campaign, Project Bond-I” producing countess chatbots, websites, microsites, landing pages, eDM, automated triggers Eloqua, and traditional media OOH, art buying,, Online video content, TVC and heaps of other engaging content. Managing a team of producers, designers, animators, editors, and digital campaign specialist. Highlights: Lead on setting up a new production arm within the group w/Tech & Content at core of daily operations. Brought my above-the-line Brand experience to pitches and shared my skills to the team expanding our offering within the M&C Group of companies creating mobile first content and personalised and automated digital platforms for customers. Reporting to the General Manager of Lida Australia Show less