John Patterson Email & Phone Number

New York City, New York, US

Act as senior counsel to clients and channel strategy teams, helping them connect client objectives to human truths, culture, and audience behaviors.

New York City, New York, US

Helped to grow a new digital discipline within the established agency structure that had not existed priorHired and led a team of strategists, analysts, and client experience managers, designers and writers to service Ascension health care the largest faith-based non-profit health system in the country.Championed the creation of digital marketing processes.

Co-founded the agency in 2020 to provide an alternative to overly complex, hard-to-engage, and ego-driven agenciesAct as the senior leader for all strategic initiatives for the agency, setting vision, purpose, and values that shape all work deliveredLead business strategy alongside CEO to determine fit for clients, partners, and employees within the larger.

Dearborn, MI, US

Develop and lead a world class set of digital and social media products that help drive Ford and Lincoln dealer businessesNegotiate and Manage vendor contractsCouncil dealer and Ford clients on social media and reputation management Drive local and on site SEO excellence alongside internal website and vendor teamsResponsible for P&L, winning new business.

New York, NY, US

Acted as strategy lead for all Chevrolet social strategyCounseled clients on best practice, new capability, and changing landscapesResearched audiences, developed briefs, and briefed creatives to develop award winning creative Collaborated with collective PR, digital, and traditional advertising teams to drive an integrated vision and approach of the.

Ferndale, MI, US

Oversee holistic content strategy for all Search Optics clients. Regularly interface with C-level executives to consult on their digital marketing needs as they pertain to content creation, social media, and SEO. Lead and mentor a team consisting of Community Managers, Social Strategists, SEO strategists and analysts, Content strategists, and Local Search.

Ferndale, MI, US

At Search Optics I lead a team of highly talented social media marketing professionals that help bring state of the industry solutions to our clients. One-to-one engagements and providing value to the audience are key tenants of success in social media and we aim to deliver that customized and personal touch every day.I'm the new guy. More to come.

Troy, Michigan, US

-Overseeing the global social media presence of Kelly Services-One of LinkedIn's Top 10 Most Socially Engaged Recruitment Companies for 2015-Interfacing with internal stakeholders to drive business results in the social media space-Managing vendor relationships and reviewing new vendor capabilities-Creating strategies for community management, social.

Cary, North Carolina, US

- Oversee content creation for Ram Trucks, FIAT, Jeep, Apothic Wine, Evite, Rocky Mountain Elk Foundation and BuySeasons brands.- Manage a team of 5 Community Managers reviewing and optimizing content created for each brand- Set content strategy for all client channels that includes - Establishing and refining voice - Determining what engagement strategies.

Cary, North Carolina, US

- Create content that is shared with a Facebook fan base of over 900,000 fans daily- Generate over 1 million impressions weekly - Cover live events across the country including, video, photography, and written coverage- Manage the largest OEM truck Twitter handle with over 65,000 followers- Regularly publish posts on the Ignite Social Media blog which is.

Managed the social media channels (Facebook, Twitter, YouTube, Google+) for the Cadillac division of General Motors. I was responsible for creating content, monitoring channels, channel strategy, and implementation. During my time working with Cadillac the Cadillac Facebook page saw more than 100% growth in nine months.

As a marketing consultant with Velocity Direct I regularly interacted with clients, managed projects with tight deadlines, and offered advice on both traditional and digital marketing strategies that delivered real results to their bottom line. Specializing in print, direct mail, and qr code mobile marketing I was able to create plans for clients that.

Out of your Mind Marketing-Monroe MI--Actively prospected and secured clients--Developed marketing plans that included graphic design, media buying, and campaigncreation--Coordinated projects involving more then one client that were mutually beneficial forall parties--Consulted clients on current marketing strategies updating and streamlining them--Advised.

--Responsibilities including using the Fleetleads system to qualify leads for Fleet Cards--Creating accounts for sales representatives for Shell Oil and ExxonMobil in Fleetleadssystem--Updating sales codes in system regularly --Dealing with top level managers over the phone and through written correspondence daily--Maintained accounts for Citicorp sales.

distributor for the Kirby Company--Received an award for being the top Rep in July and also in August--Received a regional scholarship for sales in August--Also responsible for the training of new Sales Representatives in the field

Managed relations with clients and the general public at remotes--Coordinated appearance of station sponsored events to public--Greeted V.I.P. guests at various events--Helped with promotional ideas such as contests and giveaways--Managed Prize inventory using Promosuite software-- Managed promotions staff at various events for clients

-Managed all marketing campaigns for property--Organized promotion packages coordinating the goals of multiple companies--Created phone dialogs to effectively sell packages to guests-- Assembled an area guide for the front desk to allow staff to better serve patrons

Operated and Maintained branch office in Dundee MI--Managed literature and local advertising for local businesses--Regularly managed events along with the C.E.O. such as The River Raisin Jazz Festivaland Ice Harvest Festival