John Pelaez Email & Phone Number

New York, United States

Marketing Strategy: I help integrate AI technology to develop marketing strategies that drive engagement, improve brand visibility, and generate leads and sales.Marketing Automation Specialist: Assist in implementing marketing automation tools to automate and improve marketing processes.Content Generation: Using AI-powered prompt engineering, create engaging, targeted, and personalized content for various marketing channels, through Social Media, Video and Email.Training & Support: I provide training and support for businesses looking to implement AI-driven marketing strategies and technologies.NFT & Metaverse Integration: I assist clients in developing marketing strategies utilizing NFT projects and Metaverse experiences.

United States

Greater New York City Area

Project manage day to day cross-channel marketing initiatives within Eloqua and various MarTech platforms. Develop, test and launch automated campaigns, oversee execution, and performance analysis. Responsibilities: • Manage outbound campaign execution, program lead & nurture email campaigns, design & build intelligent landing pages & action-based form processing • Database segmenting based on Audience Types and User Personas, database maintenance minimizing list decay and email unsubscribes• Performance analysis & report generation providing Business Intelligence, Marketing and Sales channels with actionable insights • Stakeholder and project management, implementation of quality assurance processes ensuring accurate and on-time campaign delivery

New York , Ny

Russell Reynolds Associates is a leading executive leadership and search firm, serving clients globally across 45 offices. As Senior Digital Marketing Manager for the US Europe and Asia, I was tasked to oversee and contribute in the optimization of digital acquisition/retention programs, produce data driven insights and strengthen internal communication between stakeholders and cross functional teams.Achievements:• Organized the firm’s multi-channel digital marketing efforts increasing global visibility.• Optimized SEO/ Ad Words raising SERPs in, Google and Baidu for key terms in the US, and Asia.• Enhanced Social Media presence via organic/sponsored campaigns generating a 100% growth. • Released strategic incremental updates for the firm’s corporate website.• Introduced key digital tactics including integrating a unified Marketing Platform, CRM, Project Management and Email Marketing program.

Port Chester Ny

Avanti Systems USA manufactures and assembles European style luxury interior glass systems for Architects and Designers across the US and worldwide. Following the re-branding of Avanti, the company required a Digital Marketing Manager to join their cross-disciplined marketing team to assist in discovering, developing and implementing multi-channel digital strategies. Avanti required a cutting edge approach to acquire & retain key customer groups which included Architects, Interior Designers and Business Owners. Achievements:• Optimized lead & conversion rates and achieved a 50% growth in return in specific costumer segments • Optimized universal rankings in Google/Bing and reached 1st page for multiple top key terms • Improved Brand Reputation by raising engagement in advertising networks and Social Media • Assisted in mapping and custom integrating CRM Software with website and sales team• Re-developed corporate website and updated the platforms UI /UX and created high conversion Landing Pages

White Plains, Ny

Paragon Stores owns and manages a network of online retail stores including Finetuxedos.Com an industry leader in Men’s Formal Wear nationwide. As Director of eCommerce my main task were to produce and execute strategic online acquisition campaigns, manage web operations for Flagship websites and produce a network of micro sites.Achievements:• Enhanced existing web properties increasing total yearly conversion by 40%• Consolidated and managed a network of affiliated micro sites • Developed and Branded niche eCommerce websites based keyword audits.• Developed tailored reporting to surface key insights on user behavior and measure performance metrics.

Long Island City, New York

IntenseCart is a full-service enterprise level Ecommerce & Internet Marketing agency that provides a suite of digital solutions. My responsibilities were to assist with UX/UI design and front-end development for all new clients including ongoing website maintenance.Responsibilities:• Contributed to graphic design and front end development for a large range of projects.• Production of online elements and tweaking of design themes used for CMS, and Rich Media sites.• Produced full flash sites and animations to enhance user engagement and interactivity.• General Improvements in code and structure of existing web sites.• Monitor campaign performance and seek opportunities to optimize where needed.