John P. Roberts

John P. Roberts Email and Phone Number

Chief Content Officer at Pure Imagination Studios @ Pure Imagination Studios
John P. Roberts's Location
Los Angeles, California, United States, United States
About John P. Roberts

Development executive with 20 + year history of creating content from animation to live action, developing new business strategies and revenue streams for entertainment industry. Combines passion for all media with sound business savvy and exceptional operational leadership skills. Played key role in fostering industry-wide acceptance of new interactive and mobile technology applications.Highlights: • Pioneered innovative digital initiatives for FX, Fox, Universal Studios, Sony, Endemol and BMP.• Possess proven start-up expertise combined with extensive background in large global companies.• Track record of success in brand development and extension through strategic partnerships.• Four-time Emmy nominee, described as “a visionary whose work at GSN has led the charge for interactive TV.”

John P. Roberts's Current Company Details
Pure Imagination Studios

Pure Imagination Studios

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Chief Content Officer at Pure Imagination Studios
John P. Roberts Work Experience Details
  • Pure Imagination Studios
    Chief Content Officer
    Pure Imagination Studios Aug 2017 - Present
    Van Nuys, Ca, Us
    Pure Imagination Studios is an award-winning independent entertainment studio that combines proprietary technology with groundbreaking storytelling to bring the next generation of entertainment to audiences of all ages.Roberts focuses on the development of original TV, Film and Digital projects under the PI banner. He also oversees business and investment opportunities relevant to Pure Imagination’s entertainment initiatives.
  • Bunim Murray Productions
    Chief Digital Officer
    Bunim Murray Productions Nov 2014 - Jun 2017
    Glendale, California, Us
    Oversaw BMP Digital with a focus on increasing the company’s digital productions, including multi-platform and digital programming for the web, mobile devices and other online and connected device distribution platforms. Also responsible for exploring digital business and investment opportunities that will drive BMP forward in the marketplace.
  • Endemol Usa
    Svp, Digital Media & Commercial Ventures
    Endemol Usa Jun 2012 - 2014
    Us
    Was responsible for developing new commercial and digital business opportunities in North America. Oversaw all original digital productions, interactive television, social games and mobile apps, as well as other commercial opportunities, including live events, licensing, merchandising and the like.
  • Discovery Family Channel (Formerly The Hub Network)
    Svp Of Digital Content & Cross-Platform Entertainment
    Discovery Family Channel (Formerly The Hub Network) 2010 - 2012
    Oversaw the development and execution of the network's overall digital strategy, online content and other digital and social media platform strategies; Ensured that all digital content reflected the network's objectives, creative vision and brand.
  • Lucasfilm
    Head Of Digital Media
    Lucasfilm 2009 - 2010
    San Francisco, Ca, Us
    Was responsible for developing the Company's long-term digital media strategy and coordinating synergistic collaboration across all business units.Oversaw development of all web site activities, mobile apps and broadband content.
  • Game Show Network
    Svp, Digital Media And Interactive Entertainment
    Game Show Network 2001 - 2008
    Los Angeles, Ca, Us
    Developed interactive strategy that has helped grow distribution over 100% - from 31 to 65 million homes.Launched industry's first one-screen interactive play-along in partnership with Oceanic Time Warner Cable.Pioneered new TV genre and launched US’s first ‘participation TV’ show, PlayMania, Led development team and served as Executive Producer for over 200 episodes.Completely revamped the company’s website, developing original single and multiplayer online games, and brokered deal with World Winner to bring skilled-based gaming to site. Boosted traffic over 300% and built database of more than 4 million registered game players.
  • Vulcan Programming
    Senior Vice President, Internet & Itv Development
    Vulcan Programming 2000 - 2001
    Seattle, Wa, Us
    Paul Allen start-up. Developed convergent strategies for digital networks and internet-based programming. Collaborated with programming team to integrate latest interactive technologies into shows, and explored cable operator partnerships to exploit broadband and advanced set-top box capabilities.
  • Fox Family Channel
    Vice President, New Media
    Fox Family Channel 1998 - 2000
    Led major overhaul of the company's websites – leveraged Fox’s impressive IP portfolio to transform Foxkids.com into an award-winning, cutting-edge online site.Developed and launched several online games based on TV properties including Power Rangers, Mystic Knights and Digimon. Helped launch the company’s first digital networks, boyzChannel and girlzChannel.Spearheaded convergence task force to explore opportunities in interactive and enhanced television.Worked closely with ad sales team to generate revenue through advergames, retail partners other extended e-commerce initiatives.
  • Universal Pictures
    Director Of Business Development
    Universal Pictures 1997 - 1998
    Universal City, Ca, Us
    Sought out new technologies / business opportunities for Universal New Media Group. Served as producer for various new media projects, including developing original content for company’s website and promoting Universal's Properties for the global digital market.
  • Fox Broadcasting
    Director, Online Entertainment
    Fox Broadcasting 1995 - 1996
    Los Angeles, California, Us
    Created online department, hired staff and worked with external developer to establish Fox's first internet presence encompassing Fox Entertainment, Fox Sports and Fox Kids Network.
  • Fx And Fox Cable Networks
    Manager, Online
    Fx And Fox Cable Networks 1993 - 1995
    Us
    Originally hired as a member of the FX Network launch team – identified opportunity for online marketing and promotion after seeing Delphi, a pre-cursor to AOL, attracted attention of Rupert Murdoch, secured company’s commitment to online, and led development of the first website ever created by a TV company.

John P. Roberts Skills

Digital Media New Media Digital Strategy Television Entertainment Strategic Partnerships Content Strategy Interactive Advertising Online Marketing Video Social Media Interactive Marketing Social Media Marketing Digital Marketing Brand Development Mobile Applications Start Ups Video Production Integrated Marketing Digital Distribution Mobile Devices Broadcast Film Creative Direction Film Production Online Advertising Advertising Mobile Marketing Content Development Digital Video Video Games Web Video Producing Facebook Commercials

John P. Roberts Education Details

  • State University Of New York At Fredonia
    State University Of New York At Fredonia
    Communication And Media Studies

Frequently Asked Questions about John P. Roberts

What company does John P. Roberts work for?

John P. Roberts works for Pure Imagination Studios

What is John P. Roberts's role at the current company?

John P. Roberts's current role is Chief Content Officer at Pure Imagination Studios.

What is John P. Roberts's email address?

John P. Roberts's email address is jo****@****lusa.tv

What is John P. Roberts's direct phone number?

John P. Roberts's direct phone number is +181875*****

What schools did John P. Roberts attend?

John P. Roberts attended State University Of New York At Fredonia.

What are some of John P. Roberts's interests?

John P. Roberts has interest in Animal Welfare, Children.

What skills is John P. Roberts known for?

John P. Roberts has skills like Digital Media, New Media, Digital Strategy, Television, Entertainment, Strategic Partnerships, Content Strategy, Interactive Advertising, Online Marketing, Video, Social Media, Interactive Marketing.

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