John Purdon Email & Phone Number

Auckland, Nz

Vernon, Bc, Canada

CanAm are a high quality pet treats manufacturing and sales company based in Canada. A successful company in Canada and USA looking to develop its distribution network across Europe and Asia. My main focus areas:As Chairman provide leadership to the Board of Directors as well as the go-between The Board and CEO. Develop a profitable business strategy to enter into new channels and regions such as Europe and Asia. Including Strategic Consulting, new product development, create a sales… Show more CanAm are a high quality pet treats manufacturing and sales company based in Canada. A successful company in Canada and USA looking to develop its distribution network across Europe and Asia. My main focus areas:As Chairman provide leadership to the Board of Directors as well as the go-between The Board and CEO. Develop a profitable business strategy to enter into new channels and regions such as Europe and Asia. Including Strategic Consulting, new product development, create a sales business plan and implement a new route to market. Show less

New Zealand

Running a successful consultancy business over the past eight years heavily focusing on the pet food industry across New Zealand, USA, Canada, Mexico, and UK. I’m a successful senior executive with global FMCG experience as well as being an active board member. Leading new business opportunities through product innovation, retail channel development as well as actively engaging with retailers, distribution and sales companies in creating mutually beneficial strategies.

San Francisco Usa

Through innovation, education and distribution, launch and grow Sentinel Food Safety Products to International consumers.

China

BUSINESS STRATEGY- Contributed to the overall strategy of the regional Purina Petcare business which generates a turnover of almost NZD $1B- Generated and implemented a new business strategy for all three GCR markets whilst delivering improved results during the process.COMMERCIAL RESTRUCTURE- Initiated local research on Chinese pet owners to help ensure successful product innovation and renovation - Introduced a new management team with local insights and… Show more BUSINESS STRATEGY- Contributed to the overall strategy of the regional Purina Petcare business which generates a turnover of almost NZD $1B- Generated and implemented a new business strategy for all three GCR markets whilst delivering improved results during the process.COMMERCIAL RESTRUCTURE- Initiated local research on Chinese pet owners to help ensure successful product innovation and renovation - Introduced a new management team with local insights and knowledge to improve understanding of Asian markets- Restructured sales force and distributor structure to reduce geographic coverage and increase focus in remaining cities which delivered double digit growthPROCESS IMPROVEMENT- Prior to my arrival the business failed and internal audit and therefore implemented best practice within 18 months to achieve a pass rating - Secured the local production of Super Premium product production at local factory by improving and simplifying processes and production saving millions of dollars on improving costs Show less

New Zealand

Key Responsibilities- Responsible for the overall business strategy and implementation for PURINA PetCare - Create new opportunities through innovation of products, marketing initiatives and channel optimisation- Responsible for the management of Sales, Marketing, Finance, Supply Chain and Factory- Ensure Best Practice procedures are implemented which meet audit and company guidelines - Responsibility of ensuring achievement of agreed financial and business KPI’s and… Show more Key Responsibilities- Responsible for the overall business strategy and implementation for PURINA PetCare - Create new opportunities through innovation of products, marketing initiatives and channel optimisation- Responsible for the management of Sales, Marketing, Finance, Supply Chain and Factory- Ensure Best Practice procedures are implemented which meet audit and company guidelines - Responsibility of ensuring achievement of agreed financial and business KPI’s and targetsKey Achievements- Four years growth delivering highest percentage profit of any major pet care market in the region- Successfully launched and relaunched global, regional and local products- Built excellent relationship with retailers winning partnership awards with recognised retailers Show less

South Africa

Key Responsibilities- Responsible for creating and initial implementation of a five-year business strategy - Maximise the shared resources available from Nestlé at competitive market rates- Responsible for the management of Sales, Marketing and Finance- Implement Best Practice procedures which meet audit and company guidelines Key Achievements- Restructured sales and marketing teams within two months of arriving- Achieved double digit growth and improved… Show more Key Responsibilities- Responsible for creating and initial implementation of a five-year business strategy - Maximise the shared resources available from Nestlé at competitive market rates- Responsible for the management of Sales, Marketing and Finance- Implement Best Practice procedures which meet audit and company guidelines Key Achievements- Restructured sales and marketing teams within two months of arriving- Achieved double digit growth and improved profit for both years- Improved factory production performance with less resources and no strike action- Achieved highest distribution of product portfolio by improving retailer relationships and sales incentives Show less

Malaysia, Singapore And Brunei

Key Responsibilities- Responsible for restructuring PURINA PetCare in Malaysia to achieve profitability- Create a Supply Chain, which was competitive and equipped to meet the evolving retail market - Responsible for the management of Sales, Marketing, Finance and Supply Chain- Implement Best Practice procedures which meet audit and company guidelines Key Achievements - Achieved above average group growth and achieved profitability- Sourced and secured new… Show more Key Responsibilities- Responsible for restructuring PURINA PetCare in Malaysia to achieve profitability- Create a Supply Chain, which was competitive and equipped to meet the evolving retail market - Responsible for the management of Sales, Marketing, Finance and Supply Chain- Implement Best Practice procedures which meet audit and company guidelines Key Achievements - Achieved above average group growth and achieved profitability- Sourced and secured new warehousing solution which Nestlé Malaysia incorporated as Best Practice- Implemented processes and systems in accordance with Best Practice audit requirements Show less

New Zealand

Key Achievements- Created and implement a structure to ensure PURINA PetCare could operate as a stand-alone business - Maximise the shared resources available from Nestlé at competitive market rates- PURINA PetCare became the most successful pet care business in Southern hemisphere by delivering double group average profit by implementing the above

Various

National Sales Manager Confectionery & Business Manager Pet Care (1997 - 2000) New ZealandNational Account Executive (1990 – 1993) United KingdomTerritory Manager (Sales Representative) (1986 - 1990) United KingdomCustomer Service and Supply chain Executive (1984 – 1986) United Kingdom