John Reyna Email & Phone Number

Orlando, Fl, Us

Orlando, Fl, Us

Miami, Florida, United States

- I led the development and implementation of a centralized product database that streamlined collaboration between marketing, sales, and eCommerce teams. By eliminating data redundancy and ensuring data integrity, teams were empowered to make more accurate and efficient data-driven decisions, resulting in a 15% increase in sales efficiency.- Led the development and launch of three successful eCommerce websites (www.itilemosaic.com, www.usatileandmarble.net, www.porcetops.com) using WordPress and WooCommerce, contributing to a 124% increase in online sales compared to the average of the first three months of the year. Developed custom WordPress themes and plugins to meet specific business requirements and enhance user experience, focusing on optimized website performance and improved SEO.- Demonstrated expertise in leveraging Google's suite of marketing and eCommerce platforms, including Merchant Center, Search Console, Google Ads, Tag Manager, Google My Business, and Google Marketing Platform, to drive online visibility, traffic, and revenue growth. Increased organic search traffic by 20% through strategic SEO initiatives, utilizing Search Console to identify and address technical issues and optimize content for relevant keywords. Improved conversion rates by 15% by optimizing Google Ads campaigns, leveraging advanced bidding strategies and audience targeting. Generated a 10% increase in online revenue through effective Google Merchant Center product feed management and targeted Google Shopping campaigns.- Developed and maintained a centralized keyword database to ensure consistent usage and maximize SEO potential across all website content, including webpages and images.- Conducting comprehensive content audits to identify optimization opportunities, improving SEO rankings, and enhancing user experience.- Troubleshooting website issues, including identifying and responding to security breaches.

Chicago, Illinois, Estados Unidos

- Lead the development of Site To WordPress website using WordPress.- Implemented a virtual store using WooCommerce, configured payment gateways like Authorize.net AIM and WooCommerce Paypal plugin and setup invoices with Woo Invoices.- Implemented a strategy to capture prospects which consisted in giving free access to the WordPress training videos platform powered by WP101.com, the visitors had to register to the form built with gravity forms inputting key information which was transferred to Zoho CRM automatically. The training platform could only be viewed if visitor register and to achieve this WooCommerce Memberships plugin was used.- Automatized the process to contract our services using WP E-Signature and WooCommerce when a customer was ready to buy our services they had to pick any of our available products, then digitally sign our MDNA, Client Onboarding Contract and Statement of Work. After this, an invoice was generated and emailed the customer which could be paid at any time.- Held Scrum daily meetings through Slack, Tatsu, and GoToMeeting.- Implemented improvements to our Jira Kanban board like adding specific quick filters, columns, and statuses to the tasks to make our daily meetings more organized.- Managed team of developers and programmers.- Managed passwords for all services and sites using LastPass.- Managed our cloud hosting solutions Managed WordPress and LiquiWeb cloud sites.

Chicago

- Manage remotely a development team on various web development projects in WordPress and WooCommerce.- Perform QA tasks to ensure all sites work across existing browsers and screen settings along with the constraints set by development and design using CrossBrowserTesting.- Research to analyze and understand solutions with plugins, templates, code when the team got stuck with an issue.- Manage SiteToWordPress website development using WordPress and Woocommerce.- Lead the implementation of SiteToWordPress virtual store using WooCommerce, configured payment gateways like Authorize.net AIM, WooCommerce Paypal plugin and setup invoices with Woo Invoices.- Implement a strategy to capture prospects which consisted in giving free access to the WordPress training videos platform powered by WP101.com, the visitors had to register to the form built with gravity forms inputting key information which was transferred to Zoho CRM automatically. The training platform could only be viewed if visitor register and to achieve this WooCommerce Memberships plugin was used.- Automatize the process to contract our services using WP E-Signature and WooCommerce when a customer was ready to buy our services, they had to pick any of our available products, then digitally sign our MDNA, Client Onboarding Contract and Statement of Work. After this, an invoice was generated and emailed the customer which could be paid at any time.

Chicago, Illinois, Estados Unidos

- Manage the schedules, work assignment, status reports, the scope of work, milestones, risk, change control, resources allocation, and project completion within prescribed resource limits and in accordance with client requirements and company standards.- Keep our project management system JIRA updated, build utilization reports using tempo app.- Synchronize client´s JIRA instances with our JIRA using Exalate app for better control of resources working hours.- Communicate and manage effectively client’s expectations throughout the development process.- Hold weekly scrum meetings using Slack, Tatsu and GoToMeeting.- Give support and manage aMember Pro software for our clients.- Implement improvements to our Jira Kanban board like adding specific quick filters, columns, and statuses to the tasks to make our daily meetings more organized.

Chicago, Illinois, Estados Unidos

- Admin our hosting solutions – LiquidWeb cloud sites, Managed WordPress and Flywheel.- Admin our tools such as G Suite, Slack, Jira, Office 365, Intermedia PBX, LastPass.

Wellington, Florida, Estados Unidos

- Identified and purchased the virtual servers and domain which were used to broadcast the email campaigns.- Managed the payment process to all server providers, completing payments with a credit card over the phone and Paypal.- Developed the report of expenses of all accounts.- Managed a Latin team of email campaign builders and web-based mailing system “DBM”.- Analyzed and created new strategies to improve the deliverability of emails.- Implemented strategies to setup IPs in the white list and feedback loop programs across different ISP such as AOL, Yahoo, Hotmail, Gmail, Road Runner, United Online, Cox, Rackspace.- Provided help desk to American clients through phone and remote assistance using VNC, TeamViewer, GoToMeeting, Anydesk.- Analyzed deliverability issues with IPs, domains and broadcasters and identified solutions.- Contributed with ideas and mockups of landing pages for new products released.- Held weekly meetings using GoToMeeting.

Miami

- Created invoices, statements, packing lists for clients using QuickBooks PRO 2015.- Coordinated and calculated shipping cost inside the USA using FedEx, UPS and outside using air and ocean Freight Forwarder and Courier Companies.- Managed clients and provider’s database.- Looked for products prices and got quotes from American, European and Asian providers through email and phone.- Created formal quotes for clients, purchase orders for providers, and processed provider’s payments through credit card, PayPal or bank transfer using Payeezy POS.- Communicated in English and Spanish with clients in the USA and Latin America through phone and email.- Supervised the company's virtual store content and social media using WordPress, Magento, Facebook, LinkedIn, and YouTube.- Helped to create company newsletters in HTML format.

Peru

- Management of Facebook fan page.- Control of expenses.- Filing taxes.- Deal with acquisitions and sales reports.

New Jersey

- Help to transfer nutritional supplements information from excel to database and vice versa.

Chicago

- Post news for newspapers in database using AP Style.

North Carolina

Part of small project about generating leads using NetProspex, Jigsaw and LinkedIn and also contributed in design of daily newsletter using ewire software and HTML.

- Post clients information in online forms related to health insurances.

- Write articles in English about different topics.

Web Development, Wordpress And Woocommerce

Ic³ Certification - Global Standard 3

IC3 Digital Literacy Certification

Business Administration

Completed II Cycle (First Semester)

Scrum Development With Jira & Jira Agile

Technical Professional In Computer Science And Information Technology, Computer And Information Sciences, General