John Roulac

John Roulac Email and Phone Number

Founder CEO @ Coco Clean
California, United States
John Roulac's Location
San Francisco Bay Area, United States, United States
About John Roulac

Facebook: https://www.facebook.com/john.roulacWebsite: http://johnroulac.com/Substack: https://johnroulac.substack.com/Instagram: https://www.instagram.com/johnroulac/Founder of Nutiva & Executive Producer of Kiss the Ground John is a hemp innovator, serial entrepreneur, investor, philanthropist, writer, and champion of regenerative agriculture. As the founder of the organic superfoods brand Nutiva, he has sourced and formulated $1B in retail sales of organic superfoods in the past 20 years. John is also an executive producer of the Netflix blockbuster regenerative agriculture film Kiss the Ground, which is narrated by Woody Harrelson. Today, he is an investor, supporter, and advisor to various companies and organizations in the “better for you and planet” sector.Over his career, John has founded six non-profit organizations, including Great Plains Regeneration and Agroforestry Regeneration Communities (ARC). His passionate hemp advocacy brought him to sue the U.S. Drug Enforcement Agency. This long legal battle culminated in a historic 2004 federal court victory to keep hemp foods legal. He is a pioneer of the modern home-composting movement and has authored four books on hemp and composting.

John Roulac's Current Company Details
Coco Clean

Coco Clean

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Founder CEO
California, United States
John Roulac Work Experience Details
  • Coco Clean
    Founder Ceo
    Coco Clean
    California, United States
  • Agroforestry Regeneration Communities
    Co-Founder
    Agroforestry Regeneration Communities Jul 2021 - Present
    Agroforestry Regeneration Communities ‘ARC’ accelerates the plantings of food forests in Guatemala and East Africa. We believe in fostering food resilience, regenerative ag, permaculture, syntropic forestry, agroecology, empowering women, and indigenous wisdom for a better future. We invite allies, funders, and participants to help ARC plant an abundant earth.
  • Cpg
    Founder Stealth Mode, Cpg Brand
    Cpg Jan 2024 - Present
  • John Roulac
    Professional Speaker
    John Roulac Jan 1999 - Present
    A dynamic and passionate speaker, John travels across the US & internationally to share his knowledge on many topics, including the organic foods industry, & climate change. Recent: The Daily Acts 4-Part Series: Building Soil to Reverse Climate Change; Petaluma, CA; April 14th, 2016Natural Products Expo: Organic & Carbon: The Climate Change Connection; Anaheim CA; March 10th, 2016EcoFarm Conference: Updates from the Anti-GMO Movement; Pacific Grove, CA January 21st, 2016EcoFarm Conference: Regenerative Agriculture’s Role in Reversing Climate Change; Pacific Grove, CA January 22nd, 201626th National Bioneers Conference: Carbon Farming: Soil Not Oil; San Rafael CA, October 17th, 2015Provender Alliance: The Solution Under Our Feet: How Regenerative Organic Agriculture can Save the Planet; Hood River OR, October 15th, 2016
  • Regen Plant, Garden & Lawn Startup
    Co-Founder
    Regen Plant, Garden & Lawn Startup Feb 2023 - Dec 2023
    This regenerative fertilizer startup focus on cutting edge soil loving products. It will help 20M Americans regenerate nature by nurturing plants, gardens, and lawns. Our D2C brand will help end the use of chemical fertilizers. Our target audience is the urban dweller with six house plants to suburbanites with lawn and flowers to the homesteader with chickens and permaculture gardens. Follow on Substack, https://johnroulac.substack.com/, to stay in touch. The future is regenerative. Let’s regenerate our little patch of soil.
  • Great Plains Regeneration
    Co-Founder/Board Member
    Great Plains Regeneration Dec 2020 - Dec 2022
    Great Plains Regeneration “GPR" is a non-profit organization focused on regenerating thevast Great Plains via collaboration with farmers, ranchers and stakeholders to mimic nature. Wehonor all people and species as we regenerate from the soil up using regenerative agricultureprinciples. The organization serves as a liaison between small and large stakeholders and thefarming community to allocate resources for regional food-system development while increasingnew market opportunities for local producers. GPR focuses on seven desired outcomes: increasebiodiversity, expand holistic livestock management, replenish watersheds, support regenerativepolicies, boost producer profitability, amplify regional food systems and revitalize local economies.
  • Re Botanicals
    Founder & Board Member
    Re Botanicals Mar 2020 - Dec 2020
    Conway, South Carolina, Us
  • Re Botanicals
    Founder & Chief Hemp Officer
    Re Botanicals Mar 2018 - Feb 2020
    Conway, South Carolina, Us
    “AS A 20 YEAR VETERAN IN THE HEMP & SUPERFOOD INDUSTRY, I’M EXCITED TO OFFER YOU THE HIGHEST QUALITY ORGANIC HEMP EXTRACT.” At RE Botanicals™, we believe that healthy soil creates healthy plants, healthy people, and a healthy climate. Our Pure Organic Hemp Apothecary harkens back to the traditions of plant extract apothecaries. We curate only the highest quality golden full spectrum plant-based hemp extracts, organically grown under the Colorado sun. Our founder John W. Roulac’s 20-year legacy in hemp and personal commitment to healthy living and regenerative agriculture ensure that we honor the artisan apothecary tradition and deliver purity that meets our ethical standards. The vast majority of USA grown hemp uses harsh chemical fertilizers, rotated with industrial GMO corn and soy and contributes to climate change and ocean die off. RE Botanicals™ commitment to high quality insures you that the product you consume is pure and organic.
  • Kiss The Ground Film
    Executive Producer
    Kiss The Ground Film Jun 2014 - Sep 2020
  • California Hemp Council
    Founding Board Member
    California Hemp Council 2019 - Jun 2020
    Sacramento, California, Us
    Mission Statement: The California Hemp Council (CHC) was established to provide a strong, unified voice for the hemp industry before the California State Legislature, Office of the Governor, and Executive Branch. Established in 2019, the CHC is dedicated to supporting and expanding the hemp industry in the state, including the protection and expansion of in-state cultivation, manufacturing, and use of hemp.
  • California Department Of Food And Agriculture
    Hemp Advisory Panel
    California Department Of Food And Agriculture 2017 - Apr 2020
    Originally appointed under Governor Jerry Brown and now under Governor Gavin Newsom, the Industrial Hemp Advisory Board makes recommendations to the CDFA Secretary on all matters pertaining to industrial hemp seed law and regulations, enforcement, annual budgets, and the setting of an assessment rate required to accomplish the purposes of the California Industrial Hemp Law.
  • Nutiva
    Chief Visionary Officer & Chairman Nutiva
    Nutiva Jul 2017 - Jun 2019
    Richmond, Ca, Us
  • Nutiva
    Founder & Ceo
    Nutiva Aug 1999 - Jul 2017
    Richmond, Ca, Us
    Super people deserve super foods. For Nutiva, it starts with organic, non-GMO farming—done without chemical pesticides or fertilizers. Our pure superfoods provide vital nutrition while accelerating the organic food movement.Serving as catalysts, innovators and pathfinders, we inform and inspire, offering thoughtful solutions to planetary challenges. As these ideas take root, communities everywhere are strengthened. We’re B Corp and Green Business certified, holding ourselves accountable to sustainable principles by reducing our carbon footprint, becoming a zero waste facility, and donating 1 percent of our sales.Join us in raising the bar for social and environmental responsibility. Together we can ensure a vibrant future by revolutionizing the way the world eats!Revolutionizing the way the world eats...since 1999. Nutiva. Nurture vitality.John started Nutiva in 1999 because of his deeply held belief that it is his purpose to challenge the industrial food model and create a better food system to nourish people, communities, and our planet. Through his leadership, Nutiva has become one of the fastest-growing superfoods company in the world. Nutiva has been named one of Inc. Magazine’s fastest-growing private companies in America for seven years in a row. Since its inception Nutiva has donated $3M + to groups promoting sustainable ag and environmental causes.
  • Harmonious Technologies
    President & Founder
    Harmonious Technologies Jun 1986 - Sep 1998
    Helped set up seven hundred municipal home composting programs across the US from 1992 to 1997. Distributed 300,000 home compost bins, and educated 25,000 people on how to compost at seminars in southern california. Wrote and published Backyard Composting: Your Complete Guide to Recycling Yard Trimmings with 1M copies sold.
  • Forests Forever
    Co-Founder
    Forests Forever Sep 1988 - Nov 1990
    Was one of 17 people who formed Forests Forever to protect California's coastal redwood and doug fir forests. Our first effort was to place California Proposition 130 on the November 1990 ballot. We raised $6M and Big Timber spent $50M and fell short with 47.3% of the votes. We all learned how hard it is to change unjust laws even when their is clear benefit to millions of Californians.

Frequently Asked Questions about John Roulac

What company does John Roulac work for?

John Roulac works for Coco Clean

What is John Roulac's role at the current company?

John Roulac's current role is Founder CEO.

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