John-Ryan Meyer Email & Phone Number

Herzogenaurach, By, De

Herzogenaurach, Bavaria, Germany

Paris, Île-De-France, France

• Conducted research and competitor analysis to identify novel opportunities, leading to the development of successful advertising concepts aligned with brand platforms.• Orchestrated global brand strategy reviews, refining brand positioning for international clientele and enhancing brand visibility across diverse campaigns.• Collaborated with senior strategic planners to develop comprehensive strategic plans, demonstrating strong consulting and advisory skills in complex client engagements.• Enhanced brand visibility and optimised product positioning across diverse campaigns in various markets by devising robust communication strategies.• Facilitated efficient campaign development by crafting creative briefs to convey strategic objectives and key messaging.

Remote

• Developed product and brand strategies using Agile methodology, streamlining workflow efficiency and improvingproject timelines by up to 20%.• Led design thinking workshops, extracting insights and establishing clear project objectives for increased client satisfaction and successful project execution.• Oversaw product and brand development endeavours to ensure strict adherence to brand positioning, architecture, and communication frameworks.• Spearheaded comprehensive market research across diverse sectors and identified opportunities for strategic decision- making.• Communicated compelling brand strategies to C-suite stakeholders for successful implementation of strategic initiatives.

Cape Town, Western Cape, South Africa

• Delivered strategic insights based on market data, informing brand marketing objectives and driving business growth.• Leveraged emerging technologies and best practices to inform media planning and campaign development across digital, TV, Radio, and OOH platforms.• Fostered strong vendor relationships, contributing to successful campaign execution and budget management.• Managed integrated marketing campaigns, increasing market reach by 17% and amplifying brand awareness.• Elevated campaign adherence by 38% through continuous optimisation rooted in data-driven campaign metrics evaluation.

Cape Town, Western Cape, South Africa

• Executed production plans for globally renowned brands (Rolls Royce, Samsung, Tecno Mobile, MTN, H&M, and Santander), ensuring consistent delivery of high-quality results.• Developed and maintained timelines and budgets, ensuring precise adherence with client objectives and financial parameters throughout the production lifecycle.• Negotiated favourable terms with external vendors, securing cost-effective solutions and cultivating positive professional relationships.• Streamlined execution of business development initiatives, aligning creative vision with project timelines through close collaboration with technical teams.• Elevated team performance and fostered growth and development through mentorship and guidance to coordinators.

Master Of Science - Ms, International Business Management, 89%

🎓 This master's further developed my strategic skills in analyzing international markets, developing data-driven growth strategies.

Bachelor Of Arts (Hons), Strategic Brand Communications, 76%

Activities and Societies: Head of Student Liaison Body Graduate Pencil Award Recipient SUBJECTS: • Brand Communication Strategy.

Bachelor Of Arts (B.A.), Live Performance, 71%

Activities and Societies: • Graduated with Dean's List Honour • Awarded Best Actor in a Supporting Role 2013 • Nominated for Best Actor.

High School, High School/Secondary Diplomas And Certificates, A

-Graduated with honours (6 distinctions) -Awarded Academic Half Colors -Awarded Melanie Fouchee Award for School Service.