John Ryneska Email & Phone Number

Grand Rapids, Mi, Us

 Build, coach, develop and motivate a high-performing consultative sales team, ensuring plans and bestpractices are developed, implemented and tracked. Work directly with sales professionals to provide direction and leadership in the development andclosing of sales opportunities using a consultative sales approach, providing expertise to directly driverevenue and expand the footprint of SSI and Trader Interactive’s industry solutions. Develop sustainable relationships with key accounts across all customer segments. Identify sales growth opportunities, as well as market challenges, develop and implement innovativeaction plans. Be a conduit into the business for providing qualified customer input and feedback, ensuring SSI iscontinuously looking at the next product opportunity or process improvement to delight ourcustomers. Collaborate to win as a team with colleagues supporting the SSI business.

Virginia Beach, Virginia, Us

My focus is on developing top-down digital marketing strategies for our OEM partners - in the equipment and trailer segments - that drive leads, brand awareness and share growth through innovative programs. I work closely with OEMs to create these programs based on the brand's focus and market data analysis.Trader Interactive is the leading provider of digital offerings including online advertising and marketing services products serving the powersports, recreational vehicle, commercial truck, equipment and trailer segments. Some of our brands include CycleTrader.com, RVTrader.com, CommercialTruckTrader.com and EquipmentTrader.com. Collectively, we reach over 13 million monthly unique visitors through our online marketplaces, power thousands of dealer websites, and offer unique tools to assist dealers in more effectively running their businesses and serving their customers.

Virginia Beach, Virginia, Us

As Business Development Manager, I participate in collaborative efforts that design strategies while creating and implementing new initiatives that align with the companies' strategic goals. I identify opportunities for campaigns, services and distribution channels that will lead to an increase in sales. My responsibilities include:● Lead, direct and report on major sales initiatives directly associated with strategic relationships● Meet with major customers and prospects on a regular basis to create rich executive relationships and significantly grow major customer count and revenue● Represent our brands at industry events and meetings● Conduct regular training seminars for customers and prospective customers ● Evaluate and analyze initiatives with appropriate tools ● Collaborate with the marketing team to create presentations and communications that are compelling and appropriate for strategic relationships ● Monitor closely the competitive landscape and using knowledge of the market and competitors, identify and develop the company’s unique selling propositions and differentiators ● Ensure data is accurately documented in the appropriate systems to ensure transparency throughout the organization

As National Sales Manager, I was responsible for growing new business as well as continuing the growth of existing accounts. My responsibilities included: ● Build and lead a high-performance sales team ● Manage the day-to-day sales activities and revenue growth of a 6 person sales team ● Build, institute and run sales training programs● Work directly with each sales executive to provide direction and leadership in the development and closing of sales opportunities, providing expertise to directly drive revenue. ● Develop relationships with dealer client key contacts at all levels● Ensure that the sales team consistently meet and/or exceed targets ● Coach and develop team (including team meetings, one-on-one meetings, professional development, etc.) and ensure plans and best practices are implemented and tracked ● Provide consultation in key areas including sales strategy, sales structure, and realignment, product portfolio/packaging/pricing, etc., to assist in overall revenue performance improvement. ● Lead performance management actions when necessary ● Provide clear expectations and articulate the vision of the organization● Identify sales growth opportunities, as well as market challenges, and work with the sales team to develop and implement innovative action plans ● Maintain a deep understanding of the market and monitor competitive products, innovations, and activities

My primary function in this role was introducing digital marketing strategies in a B2B environment, specifically to dealers in the commercial realm, with the goal of growing market share. My responsibilities consisted of new business development and account management. Ninety percent of the new relationships I started was by prospecting and cold calling new clients on a consistent basis. I was responsible for presenting value propositions, addressing clients' needs and setting up proper expectations via web conferencing. I managed client relationships and expectations during the sales process and beyond.