John Schaberg Email & Phone Number

Scarborough Me

Identity Group specializes in durable indoor and outdoor signage and POP displays, custom engineered for maximum visual impact. Our complete array of POP capabilities always mean outstanding quality and quick turn-around for our clients in everything from fabrication and prototyping services to screen printing, and a full range of precision finishing. Plus, Identity Group’s project management expertise, onsite inventory management and customized online ordering provide our clients with convenience and support from start to finish.

Scarborough Maine

Welch Sign and Digital Graphics is a leader in the print and fabrication of beautiful and sophisticated environmental signage. Our services range from simple banners and posters to complete trade show booths. Graphics for your car, your retail space or your streetscape. Indoor and outdoor products and a full installation crew when needed.

Portland Maine

AIR Graphics is committed to providing top quality Digital Color Prints, Display Graphics, and Document Management to the Portland Maine Market.

Virginia Beach Virginia

My responsibilities include three shops in the Hampton Roads area - Virginia Beach, Norfolk and Newport News. I have reduced costs and right sized the businesses over a 12 month period. This included selling off obsolete equipment, renegotiating service contracts and employee reductions.My proudest achievement was the reorganization of the Newport News branch. This operation regularly lost $3,000 a month. After moving the operation to a new space, trimming the equipment and implementing new management, the store has been consistently turning a profit.

As Director of Sales, I reorganized the ACT Contact Management System, making the tool amandatory element of sales reporting. Sales compensation is now tied to activity that isrecorded in the software tool. I developed an incentive based compensation program thatreduced overall cost while rewarding new business development. To reduce billing errors,I codified our service offerings and executed a long overdue price increase of 15% acrossthe board.In my role as marketing manager, I wrote a quarterly newsletter that was broadcast, viaConstant Contact, to approxiamtely 1,800 recipients. I also wrote and managed offeringsand special deals that were sent to our various target markets. Finally, I used ConstantContact to manage networking events we held in our facilities.

I was originally hired by Quality Reprographic Services, a division of AmericanReprographics Company, to introduce ACT Contact Management and Franklin CoveyTime Management programs. ARC consolidated it's holdings in Atlanta with the purchaseof Georgia Blue and I was named Director of Sales for the new company. The mergerelevated Georgia Blue’s sales expense to 10% of revenue. Within 12 months, I was ableto reduce that cost to 6%.In 2007, I exceeded all sales objectives while posting 11% organic growth. Salesobjectives included an increase in digital services by 6.1% of revenue, and an increase ofon-site services revenue by 23%.

As a partner in a successful, family run reprographics business, we prided ourselves onclearly seeing, and betting on the "next big thing". For example, in 1988 we introduceddigital color to the market utilizing the first Canon color laser copier in Fairfield County. Wethen expanded our offering with the first oversized color output device in Connecticut. By1993, digital color accounted for 45% of total company profitability.In 1995, Reprographics Plus purchased the first operational Oce 9800 printer in theUnited States, which revolutionized the blueprint industry and eliminated Diazo-technologycompetitors. Due to our superior technology and savvy sales and marketing, we doubledour production from 1995 levels, allowing Reprographics Plus to capture an extremelylarge market share by leading the new era of wide format copy technology.In 1997, my business partner took a position as executive director of an industry tradeorganization. I was promoted from Sales Manager to CEO of a 22-member team.In 1999, my partner and I successfully managed the merger of our firm with the AmericanReprographics Company, expanding our ability to provide cutting edge solutions andsophisticated technology to our clients. I was kept on as CEO of the division while mypartner was named a director to the holding company.In 2002, we captured additional market share by opening a branch office in Bridgeport,CT.In 2004, I realized cost savings and synergies for the shareholders, our clients andemployees by merging the $2 million operation with ARC's New York branch, bringing thebusiness unit to $18 million in annual sales.