John W Scherer Email and Phone Number
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BUSINESS STRATEGIST WITH 20+ YEARS OF EXECUTIVE-LEVEL OPERATIONS + MARKETING LEADERSHIP EXPERTISEVisionary growth catalyst, offering a record of success building world-class B2C and B2B products and providing the thought leadership needed for sustainable impact. Proven ability to turn vision, strategy, and innovation into profitable, bottom-line results.Recognized as one of the Top 10 Pitchmen, John has done it all, including retail, public relations, television, social media, and the internet. The thrill of introducing a new product/service, establishing it within the marketplace, and watching it prosper gives him tremendous personal and professional satisfaction. In addition, John generates results and has increased sales from $5M to $18M for a single company, increased profitability, and efficiencies through integrating business processes that work! Imagine what he can do for your business.EXECUTIVE IMPACT:►Position companies + products for unprecedented growth and explosive market + revenue success, conceiving and launching revolutionary “Video Professor” educational products and leveraging television and infomercials to bring the brand to life and build it from a start-up company to a household name —reaching $1B in revenue.►Diverse, cross-functional expertise spans across operational start-ups, market development, marketing, business development, and sales leadership for new product innovation, rolling out educational training initiatives direct to consumers and helping organizations outpace the competition.►Deliver sustainable year-over-year growth, leveraging strategic planning capabilities and harnessing the power of traditional media and leading-edge digital campaigns to maximize pull-through.►Savvy in poising start-ups for success, building organizations from the ground up, establishing a clear vision, and rallying teams around common goals. Expertise: Tactical Planning + Operations Management |Business Development | Financial Management | Market Opportunity Analysis | Long-Term Value Creation | Sales Operations + Strategy | Customer Relationship Management | Public Relations | Competitive Market Edge | Complex Business Ecosystems | Change Management | Team Leadership | Direct Sales Presentations | Revenue + Profit Growth
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Chief Executive OfficerCanless Air System May 2011 - PresentPhoenix, Arizona, UsBuilt a thriving company, driving aggressive marketing efforts and enduring economic turmoil and market volatility.Conceptualized and launched a business, setting long-term vision and steering expansion from zero revenue to more than $5M through intelligent business planning, sales and marketing expertise —thrusting company from the small-business phase to a high-profit and high revenue yield. Championed product evolution, eliminating dangers associated with standard canned air products by creating a toxin-free, safe alternative at a lower price point.►Drove millions of dollars in sales, steering memorable marketing campaigns and building worldwide brand recognition.►Delivered business solutions for multidimensional market and operational challenges, leveraging an impressive record of doing what others said could not be done.
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Ceo / FounderProducts In The News Oct 2013 - Mar 2018Positioned high-profile companies for competitive edge, developing marketing strategies that drive hype growth + brand loyalty across markets.Formulated the strategic roadmaps needed to reach target audiences, launch new products, and manage traditional media and leading-edge digital campaigns. Innovated an accurate testing platform and compelling brand messaging to ignite interest, grow traffic, and increase conversion rates. ►Lowered risk of entering a new market, modernizing approach to on- and off-line marketing by developing targeted, comprehensive campaigns focused on converting consumers into paying customers.►Realized greater ROI, serving as a proactive partner to businesses seeking proven go-to-market media and marketing strategies that inspire action.Strengthened bottom-line performance, working with high-profile companies including Die$mart, ALCiS, Squirrel Bank, and others.
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Ceo / FounderVideo Professor Jun 1985 - Jun 2010Identified market opportunity, fueled growth, inspired passion for the brand, drove customer engagement, and trigger sales.Paved way to market entry, creating corporate identity and launching direct-to-consumer computer tutorial series. Structured product development + innovation, prioritizing big-win actions, improving speed-to-market, and containing costs. At peak of responsibility, led fast-growing computer education segment —training more than 15M people to use computer software via self-paced lessons on CD-ROMs. Grew company from 6 to 350 employees.►Drove revenue to $100M YOY, pioneering global brand + operational capacity, steering product launch and innovating a go-to-market strategy to fuel product awareness to larger user base and earn market recognition.►Enhanced product-to-market cycle, reducing bottlenecks and pivoting the marketing strategy + messaging to retain existing customers and attract new ones. - Listened to end users, addressing challenges, and identifying areas of improvement.►Introduced first-of-its-kind computer program, training users on “Identity Theft” —how to avoid it and what to do if they become victims. ►Enabled best-in-class business operations, connecting consumers with quality training materials and leveraging subject matter expertise to drive traffic, increase sales and profitability. ►Bridged the socioeconomic driven digital divide, partnering with Comp2Kids in bringing technology into the hands of students who otherwise found computers and training unaffordable.
John W Scherer Skills
John W Scherer Education Details
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University Of Wisconsin-WhitewaterBachelor Of Business Administration - Bba
Frequently Asked Questions about John W Scherer
What company does John W Scherer work for?
John W Scherer works for Canless Air System
What is John W Scherer's role at the current company?
John W Scherer's current role is Chief Executive Officer | President | Business Consultant | Start-Ups.
What is John W Scherer's email address?
John W Scherer's email address is js****@****sor.com
What is John W Scherer's direct phone number?
John W Scherer's direct phone number is +178137*****
What schools did John W Scherer attend?
John W Scherer attended University Of Wisconsin-Whitewater.
What are some of John W Scherer's interests?
John W Scherer has interest in The United States Peace Corps.
What skills is John W Scherer known for?
John W Scherer has skills like Advertising, Public Speaking, Leadership, Email Marketing, Online Advertising, E Commerce, Integrated Marketing, Start Ups, Salesforce.com, Digital Media, Television, Business Development.
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