Co-Founder
- Led the company from seed through design, launch and growth, personally onboarding the first 60 customers before taking a successful cash exit.
- Developed business plan and established company mission and vision
- Closely followed Design Thinking methodology to shape the MVP
- Defined Brand, worked closely with designer to create logo and brand identity
- Conducted market research to refine opportunities and accelerate product market fit
- Managed company finances and negotiated all deals with suppliers