Co-Founder
Led the company from seed through design, launch and growth, personally onboarding the first 60 customers before taking a successful cash exit.• Developed business plan and established company mission and vision• Closely followed Design Thinking methodology to shape the MVP• Defined Brand, worked closely with designer to create logo and brand identity• Conducted market research to refine opportunities and accelerate product market fit• Managed company finances and negotiated all deals with suppliers• Built company website and produced all social media content; ads, blogs, posts, videos• Designed, created and executed multiple paid social campaigns to advertise open roles• Led all business development across all channels and oversaw all account management• Produced all legal documentation required; Founders Agreement, Privacy Policy, Terms of use, • Employment contracts• Applied for and secured appropriate trademarks in various jurisdictions• Worked closely with Local Enterprise body to secure all required supports• Oversaw day to day operations, built the help desk, provided all customer service• Tracked company performance across all key employment metrics