John Shehata

John Shehata Email and Phone Number

CEO, Founder of NewzDash, GDdash, News & Editorial SEO Summit (NESS) | USA Today Top 10 SEO of 2022 & Former Global VP of Aud Dev @ Condé Nast @ NewzDash
John Shehata's Location
New York, New York, United States, United States
John Shehata's Contact Details
About John Shehata

John Shehata is the CEO and Founder of NewzDash (Real-Time News SEO Software) & GDdash (Google Discover Analytics and Optimization), founder of NESS (News and Editorial SEO Summit), and the former Vice President of Audience Development Strategy at Condé Nast overseeing SEO, Social Media Strategy, Email Strategy & Operations for 16 premium brands (Wired, Vanity Fair, Vogue, The New Yorker, GQ, etc.).John Shehata is a highly experienced audience growth consultant with over 25+ years of expertise in the digital marketing space and search engine optimization (SEO) working with top national brands and fortune 500 companies.NewzDash is the award recipient of the Best SEO Software Globally, US and Europe. NewzDash is a comprehensive News & Editorial SEO news dashboard designed to boost the visibility and traffic of publishers and news sites on Google’s various platforms, including Search, Top Stories, and Google News. John Shehata is the Contributing Author of The Art of SEO: Mastering Search Engine Optimization 3rd edition.John Shehata was recently recognized as one of The 10 Most Influential SEO Experts of 2022 by USA Today Listwire.Previously, John was the Executive Director of Search, Social Media at Disney ABC TV Group. Shehata led SEO and social strategies for ABC News, ABC TV, Oscars, and Disney Channels and worked closely with all TV shows including GMA, Nightline, 20/20, World News, etc. In his long career focusing on editorial SEO and Social Strategy, John has trained thousands of writers, bloggers, journalists and editors on Search Engine Optimization and Social Media and how to write news while keeping Search and Social channels top of mind. John also trains journalism students at NYU Publishing Institute. Prior to Disney, Shehata was the director of SEO and Social Media for Advance Local. Shehata established and led the SEO and Social Media teams for all their digital brands (NJ.com. al.com, Cleveland.com, MLive.com, NOLA.com, etc.) and trained all the news sites and newspapers edit teams (The Plain Dealer, The Star-Ledger, The Oregonian, etc) on best online search/social practices.Shehata is recognized particularly for his SEO strategies for News and Technical SEO. He built multiple SEO products and has written several articles and continues to speak at conferences which focus on SEO and Social Media.

John Shehata's Current Company Details
NewzDash

Newzdash

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CEO, Founder of NewzDash, GDdash, News & Editorial SEO Summit (NESS) | USA Today Top 10 SEO of 2022 & Former Global VP of Aud Dev @ Condé Nast
John Shehata Work Experience Details
  • Newzdash
    Ceo, Founder
    Newzdash Nov 2014 - Present
    New York, Ny, Us
    NewzDash is a News SEO Dashboard that tracks International, National and Local news in near real-time and provides insights to help publishers and news sites to boost their SEO rankings and visibility in Google News and Google Top Stories
  • Newzdash
    Audience Growth Advisor & Consultant
    Newzdash Jan 2010 - Present
    New York, Ny, Us
  • Ness - News & Editorial Seo Summit
    Founder
    Ness - News & Editorial Seo Summit Mar 2021 - Present
    Ny, Ny, Us
    The News and Editorial SEO Summit (NESS) is the first event of its kind, dedicated to all the things news publishers need to know to help them grow their organic search traffic.
  • Gddash By Newzdash
    Ceo, Founder
    Gddash By Newzdash Jan 2022 - Present
    GDdash is a powerful platform that analyzes all Google Discover data and provides actionable insights that can enable brands to optimize and boost their Google Discover traffic and audience.
  • Condé Nast
    Global Vp - Audience Development Strategy & Crm
    Condé Nast Nov 2020 - Dec 2022
    New York, Ny, Us
    Oversee team of experts across Conde Nast global brands spanning multiple departments including SEO (Search Engine Optimization), Social Media Strategy, Email Strategy & Operations, Organic Partnerships, Audio Growth, CRM and Growth Innovation.
  • Condé Nast
    Global Vp - Audience Development Strategy
    Condé Nast Oct 2017 - Dec 2022
    New York, Ny, Us
    Brands: Vogue | WIRED | Ars Technica | The New Yorker | Glamour | Allure | Pitchfork |Self | Teen Vogue | GQ | Architectural Digest | Brides | Golf Digest | Golf World | Vanity Fair | Bon Appétit | Epicurious | Condé Nast Traveler | WOversee team of experts across Conde Nast global brands spanning multiple departments including SEO (Search Engine Optimization), Social Media Strategy, Email Strategy & Operations, Audio Growth and CRM.
  • Condé Nast
    Vice President, Seo
    Condé Nast Aug 2015 - Nov 2017
    New York, Ny, Us
  • Walt Disney Television
    Executive Director Of Search & Social Media
    Walt Disney Television Mar 2011 - Aug 2015
    Burbank, California, Us
    Brands: ABC News, ABC Entertainment, Oscars, ABC Watch, ABC Family, Good Morning America, Disney Kids Channels, etc.- Oversee ABC News Search and Social Media teams covering national and international news.- Building SEO/Social Media Teams, establishing Centers of Excellence, developing processes, and search ambassadors across the company.- Setting the overall standards and guidelines for SEO best practices, advancing awareness, knowledge, education and evangelism of SEO by continually educating and coaching department managers, project managers, journalists and online editors on SEO. - Working closely with the President and other executives on defining high level strategies of various products and categories and how SEO will assist in achieving such goals.- Working with editorial and legal teams establishing content partnerships and distribution deals - Working closely with broadcast teams (Good Morning America, 20/20, World News, etc.) on optimizing their digital content and videos, content mining and enhancing Social Media presence.- Working with talents on optimizing their social presence, crowdsourcing and user engagement.- Defining and executing SEO strategies and tactics that increase organic search traffic and raise brand visibility in SERP’s and ultimately increasing revenue.- Working on major broadcast events (Oscars) and launch of new shows, ensuring maximum visibility - Utilizing various Social Media sites, developing power users, acquiring followers, and generating social traffic and brand awareness.- Reviewing product specs, communicating specific SEO requirements, working closely with product managers, designers, developers and engineers to ensure SEO compliance in design, development, site architecture and code, and following through to assure successful execution.
  • Advance Internet
    Director Of Seo & Social Media
    Advance Internet Sep 2009 - Mar 2011
    Jersey City, Nj, Us
    Brands: NJ.com, AL.com, cleveland.com, OregonLive.com, PennLive.com, GulfLive.com, SILive.com, syracuse.com, mLive.com, NOLA.com, MardiGras.com, MassLive.com, etc- Managed 13 local online news sites and over 35 newspapers covering local verticals such as news, finance, autos, real estate, jobs, lifestyle, local directories, and sports.- Built 12 authority local business directories that top rankings for many local terms (http://businessfinder.nj.com/)- Started a digital marketing agency selling local search products to small and medium businesses.- Identified new market opportunities for content syndication and partnerships (Rutgers University, local high school sport teams)- Changed a large organization culture by explaining the benefits of SEO for News and over a short period of time made it one of the top 10 “critical” projects across all departments.- Increased Audience growth by 350% via Organic and Social Media traffic, increasing ComScore Rankings from 35th to 16th top news site in US. - Utilized Social Media sites for audience growth, brand awareness managing over 1000 twitter accounts, 500 Facebook pages and hundreds of other accounts in variant social sites.- Set the overall standards and guidelines for SEO best practices. Developing COE across all sites and newspapers.- Reviewed product specs, communicating specific SEO requirements, working closely with product managers, designers, developers and engineers to ensure SEO compliance.- Optimized all types of content including audio, news and videos, thorough understanding of how the new integration of vertical search engines into blended and universal search.
  • Advance Internet
    Senior Seo Manager
    Advance Internet Oct 2008 - Sep 2009
    Jersey City, Nj, Us
  • Advance Internet
    Seo Manager
    Advance Internet 2007 - Oct 2008
    Jersey City, Nj, Us
  • Digitalgrit
    Seo Specialist
    Digitalgrit 2006 - 2007
    New York, New York, Us
    - Managed SEO campaigns for Fortune 1000 clients including ADP, Sybase, Quicken, QuickBooks, TurboTax, AutoNation, Kaplan University and Pitney Bowes. - Developed specs for various SEO tools and Comparison Shopping submission platforms.- Established new SEO processes and developed ongoing customer reports.- Worked in conjunction with sales, marketing and SEM operations to craft integrated SEO/SEM strategies for new business opportunities and identified areas of improvement for existing clients.- Worked with link partners, link building and new media teams for SEO link building/EPR outreach efforts.- Trained new search analysts and specialists.
  • 411 Cc
    Seo Specialist/Contractor
    411 Cc 2002 - 2006

John Shehata Skills

Seo Sem Web Analytics Social Media Marketing Google Analytics Smo Digital Marketing Ppc Digital Media Digital Strategy Organic Search Online Marketing Social Media Online Advertising Google Adwords New Media Content Strategy Blogging Social Networking Seo Copywriting Marketing Advertising Web Marketing Content Marketing E Commerce Omniture Strategy Search Analysis Seomoz Search Advertising Mobile Marketing Interactive Marketing Email Marketing Content Management Wordpress Publications Web Project Management Web Content Social Media Measurement Content Development Affiliate Marketing Web 2.0 Google Webmaster Tools Cms Online Reputation Management Inbound Marketing A/b Testing Online Mobile Seo Social Seo Strategies

John Shehata Education Details

  • Rutgers University - Newark
    Rutgers University - Newark
    Computer Science

Frequently Asked Questions about John Shehata

What company does John Shehata work for?

John Shehata works for Newzdash

What is John Shehata's role at the current company?

John Shehata's current role is CEO, Founder of NewzDash, GDdash, News & Editorial SEO Summit (NESS) | USA Today Top 10 SEO of 2022 & Former Global VP of Aud Dev @ Condé Nast.

What is John Shehata's email address?

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What is John Shehata's direct phone number?

John Shehata's direct phone number is +151524*****

What schools did John Shehata attend?

John Shehata attended Rutgers University - Newark.

What are some of John Shehata's interests?

John Shehata has interest in Smo, Social Media Optimization, Search Engine Marketing, Search Engine Optimization, Seo, Video Optimization, Sem.

What skills is John Shehata known for?

John Shehata has skills like Seo, Sem, Web Analytics, Social Media Marketing, Google Analytics, Smo, Digital Marketing, Ppc, Digital Media, Digital Strategy, Organic Search, Online Marketing.

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