Johnson K.

Johnson K. Email and Phone Number

Director of Marketing And Business Development @ Awe Destinations
Nairobi County, Kenya
Johnson K.'s Location
Nairobi County, Kenya, Kenya
About Johnson K.

Results-oriented, data-driven digital marketing strategist and analyst with over 8 years of extensive experience in social media, community management, and business development roles, I have honed my skills. With my transformative efforts with 6+ years in events management, strategy development, media planning, media buying, and ad ops execution, I excel at designing impactful campaigns that elevate brands' SOV and SOM while delivering exceptional outcomes. My consistent ability to exceed expectations in crucial performance indicators such as CPA, CPC, CPM, ROI, and ROAS sets me apart as a sought-after leader in the field.Leveraging a proven track record in crafting innovative marketing solutions that have generated efficiencies and revenue gains, I am eager to take on a dynamic and challenging role where I can push the boundaries of my abilities and drive business success. Let's Connect

Johnson K.'s Current Company Details
Awe Destinations

Awe Destinations

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Director of Marketing And Business Development
Nairobi County, Kenya
Website:
linktr.ee/odestinations
Employees:
1
Johnson K. Work Experience Details
  • Awe Destinations
    Director Of Marketing And Business Development
    Awe Destinations
    Nairobi County, Kenya
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  • Nairobi City County
    Destination Manager
    Nairobi City County Mar 2024 - Present
    Nairobi County, Kenya
    Responsibilities • Develop and manage the city’s brand identity. , • Plan to execute marketing campaigns that promote Nairobi County, its attractions across digital platforms and channels.• Analyze the performance of marketing campaigns through KPIs, traffic, and mentions.• Foster communication and relations with stakeholders. • Define the strategies, KPI’s and roles for each marketing channel.• Create opportunities for conversations around the destination.
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  • Awe Destinations
    Director Of Marketing And Business Development
    Awe Destinations Aug 2023 - Present
    Nairobi County, Kenya
    Responsibilities• Identify new business opportunities.• Build relationships with stakeholders through networking.• Develop, and implement destination marketing digital strategies. • Negotiate, close deals and secure business contracts.• Research and analyze markets and industry trends.• Identify new marketing opportunities • Adapt and adopt development strategies accordingly.
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  • Ario Expeditions
    Digital Marketing Specialist
    Ario Expeditions Aug 2023 - Jan 2024
    Nairobi County, Kenya
    Responsibilities• Create and maintain Content Calendars.• Publish and moderate content across platforms.• Maintain a clear digital asset register across all brands managed• Review , respond to UGC promptly and with professionalism.• Enforce the platform's Social Media guidelines and digital marketing code.• Utilize listening tools that guide content creation for online & offline brand activities.• Create actionable, reports that boost optimization.• Analyze, summarize insights & conversations. • Assist with conception, and presentation of digital campaign work. • Ensure that community strategies support overall brand goals and objectives.• Foster a positive community.
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  • The Arts Group
    Adops Associate
    The Arts Group Jan 2023 - Apr 2024
    Nairobi County, Kenya
    Responsibilities• Identify new business opportunities.• Build relationships with stakeholders through networking.• Develop, and implement destination marketing digital strategies. • Negotiate, close deals and secure business contracts.• Research and analyze markets and industry trends.• Identify new marketing opportunities • Adapt and adopt development strategies accordingly.
  • Vaisoft Africa Limited
    Digital Content Associate
    Vaisoft Africa Limited Jan 2023 - Dec 2023
    Nairobi County, Kenya
    Responsibilities• Developed & implemented SMM, SEO strategies that boosted brand visibility.• Networked on platform analysis approaches for augmented audience-targeting traffic.• Oversaw, encompassed, managed content scheduling, publishing and accounts setup.• Trained, optimized online business presence and digital skills.• Provided E2E digital marketing services, strategy formulation, execution, & reporting.• Identified new markets and opportunities.
  • Africa 118 Inc
    Business Development Associate
    Africa 118 Inc Jan 2022 - Dec 2023
    Nairobi County, Kenya
    Responsibilities• Engaged in business pitches, internal presentations, and award submissions.• Developed SMM, SEO, SEA, PPC, and CRO campaigns.• Formulated, optimized budgets in-line with anticipated KPIs and objectives.• Innovated, coordinated strategies for quality-conversion-optimized content across platforms.• Tracked, analyzed markets, competitors and industry trends. • Made data-driven campaign decisions based on customer behavior & competitors’ landscape.
  • Bridag Limited
    Information Technology Services Specialist
    Bridag Limited Jan 2022 - Dec 2023
    Nairobi County, Kenya
    Responsibilities • Built, maintained relationships with clients.• Identified, pursued opportunities for upselling + cross-selling IT services.• Conducted products & services value proposition presentations.• Tailored presentations to address arising client queries and concerns.• Collaborated with technical teams for comprehensive and compelling proposals.• Evaluated performance & analyzed sales reports that identified areas of improvement.
  • Concepts Hub
    Social Media Manager
    Concepts Hub Jan 2021 - Aug 2023
    Nairobi County, Kenya
    Responsibilities • Developed content calendars.• Revamped digital media and social media marketing strategies. • Undertook PR, events planning and management, branding and local logistics operations.• Ran cost-effective paid media ads.• Enhanced Online Reputation, positive online reviews and brand mentions on social media.• Laid the foundation for continued growth and brand recognition campaigns.
  • Nairobi City County
    Student Attaché
    Nairobi City County Aug 2022 - Nov 2022
    Nairobi County, Kenya
    Responsibilities• Developed captivating online and offline marketing campaigns.• Organized, promoted cultural and historical city walking circuit tours. • Organized major county events and festivals. • Mobilized, secured sponsorships, partnerships + resources for the County PR positive publicity.• Managed operations, collaborated with events influencers on events logistics & budgets.• Designed brochures, maps, and website content.• Trained, upskilled talent through development, and mentorship.• Collaborated, leveraged influencers in county campaigns and market efforts.
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  • Get Kicks
    Social Media Manager
    Get Kicks Jan 2019 - Dec 2020
    Nairobi County, Kenya
    Responsibilities• Scaled online engagement with content that infused brand vibrancy.• Refined strategies based on spreadsheets’ compelling reports, and insights • Ran relevant, effective organic and paid content on the brand’s Meta account.• Worked in close collaboration with teams & attended client briefings.• Managed payment links for various platforms.• Built genuine connections, fostered brand loyalty ultimately, driving business success.
  • Prideinn Hotels And Resorts
    Student Attaché
    Prideinn Hotels And Resorts May 2017 - Aug 2017
    Nyali, Mombasa, Kenya
    Responsibilities• Utilized booking platforms to manage reservations & room availability.• Performed restaurant, bar operations.• Managed inventory levels for guest supplies, amenities.• Handled cash, bookkeeping, and accounts balancing.• Collaborated with cross-functional teams for seamless hotel operations.• Leveraged Guest Communication platforms for timely issue resolution, monitoring conversations,• Prepared, compiled and conducted presentations during conferences and workshops.
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  • Precision Sales And Marketing Ltd.
    Retail Salesperson
    Precision Sales And Marketing Ltd. Jan 2015 - Aug 2015
    Nairobi County, Kenya
    Responsibilities• Developed and implemented sales strategies & plans to achieve sales targets.• Possessed in-depth knowledge of the products, delivered pitches and closed sales.• Identified, pursued potential leads, prospects through cold calling & referrals.• Conducted product presentations and demonstrations.• Maintained accurate records of sales activities, leads & customer interactions.• Conducted follow-up with customers to ensure satisfaction & address concerns. • Built a network of clients to generate referrals & opportunities.• Gathered feedback from customers to improve products and services.• Prepared invoices and other necessary documents for sales transactions.

Johnson K. Education Details

Frequently Asked Questions about Johnson K.

What company does Johnson K. work for?

Johnson K. works for Awe Destinations

What is Johnson K.'s role at the current company?

Johnson K.'s current role is Director of Marketing And Business Development.

What schools did Johnson K. attend?

Johnson K. attended Alx Academy, Pwani University.

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