John Son Email & Phone Number

120 Bloor Street East

Ontario

Engage plan sponsor community to create intellectual capital for clients through custom research, white papers and other thought leadership initiatives Establish goals, strategy and tactics for capturing, increasing and maintaining online and Tablet audiencesAlong with editorial teams & web operations, develop and/or enhance new content & applications to drive new audience registrations Oversee overall sales including sponsored initiatives including research,event… Show more Engage plan sponsor community to create intellectual capital for clients through custom research, white papers and other thought leadership initiatives Establish goals, strategy and tactics for capturing, increasing and maintaining online and Tablet audiencesAlong with editorial teams & web operations, develop and/or enhance new content & applications to drive new audience registrations Oversee overall sales including sponsored initiatives including research,event, contract publishing through interaction within the financial institutional marketOn-going assessment of business to operate at optimal level ie. Technology enhancement/ investments, redesigns, new market developments, cost controls Show less

Responsible for identifying business opportunities through strong professional relationships with institutional investment communityDesign and administer products providing various services to the Canadian Institutional Market for investment managers, consultant, custodian, and plan sponsorsDevelop and implement product marketing strategies, boosting corporate revenue by 81% and earnings by 218% from 2008 to 2010Implemented a new online monitoring system to track user… Show more Responsible for identifying business opportunities through strong professional relationships with institutional investment communityDesign and administer products providing various services to the Canadian Institutional Market for investment managers, consultant, custodian, and plan sponsorsDevelop and implement product marketing strategies, boosting corporate revenue by 81% and earnings by 218% from 2008 to 2010Implemented a new online monitoring system to track user behavior and interest within the web portalReview financial statements, sales and activity reports, and other performance data to measure productivity and goal achievement and to determine areas needing cost reduction and program improvementManage staff, preparing timelines and assigning specific duties Show less

Devised financial models and business frameworks to thoroughly evaluate product impact as a result of changing pricing, risk, and capital investmentRendered support in preparing case studies for asset acquisitions outside of RogersSupported organization’s sales planning initiatives and daily operational functions through incorporating performance data and analysisProvided keen oversight to budget, forecasting, cost, and revenue projection for 16 products

Oversaw marketing reporting and analysis within enterprise channels to determine major shifts and opportunitiesEvaluated the efficiency of marketing campaign and customer profitability through assessing statistical evidenceExamined current strategies through collecting data regarding campaign needs, objectives, and number of contacts to achieve big factor in successPrepared report frameworks and requirements for data, logical process to enhance the quality of contact… Show more Oversaw marketing reporting and analysis within enterprise channels to determine major shifts and opportunitiesEvaluated the efficiency of marketing campaign and customer profitability through assessing statistical evidenceExamined current strategies through collecting data regarding campaign needs, objectives, and number of contacts to achieve big factor in successPrepared report frameworks and requirements for data, logical process to enhance the quality of contact information Show less

Internship

Ba, Economics And Finance

Hba, Economics

Honour Roll

Education record