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I am an accomplished commercial executive who brings an entrepreneurial spirit and big-picture strategy to grow brands and partnerships at levels that have been seen as unreachable. As a visionary, I truly believe that great businesses or brands are built from great products, great strategies and great people.People inspire me to always strive for better. I found my passion for developing others and driving team success as a young U.S. Army officer. Executives and employees recognize me for my empathetic, thoughtful, and empowering leadership style that inspires people to achieve collective goals. I set the culture on Day 1 by instilling a shared vision and motivating people to innovate beyond the status quo. Leveraging these principles, I have successfully championed several organizational transformations that advanced go-to-market fundamentals and enabled businesses to reach their revenue goals.Change is an opportunity for growth. A persistent pioneer, I am willing and able to define and implement transformative strategies that amplify commercial success. As the Global President of Retail at NielsenIQ, the division saw explosive growth in its NPS score and annual revenues. At Quotient Technology, the company realized multimillion-dollar year-over-year growth and delivered a triple-digit four-year CAGR. The ability to take the most complex concepts and break them down into easily understandable and actionable plans makes me a powerful ally to executive leaders looking to take their company to the next level. I am a marketer at heart. Working with iconic brands and multibillion-dollar CPG companies, I innovated, developed, and executed national sales strategies and marketing campaigns that reached billions of people around the world. Through relationship building and brand innovation, I oversaw multiple gold-tier consumer product launches at some of the largest retailers in the country. At P&G, I led the creative development and deployment of several award-winning, innovative, and people-focused campaigns that leveraged the Duracell brand’s character to make a positive impact – both at the company and community levels. I and the campaign won several awards, including from Clio Sports Awards, ANA Multicultural Excellence Awards, and Public Relations Society of America, and the Courageous Leader Award from P&G.
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Chief Executive OfficerThrasio Nov 2024 - PresentWalpole, Massachusetts, Us -
Chief Transformation OfficerThrasio Aug 2024 - Nov 2024Walpole, Massachusetts, Us -
Bain External Advisor (Part-Time)Bain & Company Jan 2023 - PresentBoston, Ma, UsAdvise on client initiatives as a SME for commercial success. -
Founder & President (Part-Time)Jlj Ventures Llc Jan 2023 - Aug 2024Providing go-to-market (GTM), brand and industry strategies to clients spanning across numerous industries and regions. Specializing in the space where Consumer, Retail, Technology and Data/Analytics meet utilizing world-class P&G training and experience, global expertise in traditional and ecommerce retail and data/analytics from the market-leading NielsenIQ and high growth, technical innovation from Quotient Technology.Industries include:- School Safety: Founded Today's Technology, a first-ever holistic technology and service solution to reduce or eliminate the occurrence of death in a school shooting. Solution was put on hold in September 2023.- Consumer: DTC and retail-sold public beverage company- Healthcare: Physician-led company helping veterans through VA disability process- Automotive: Ecommerce automotive technology and partnerships- Digital Media: Highly-personalized, retail-focused media solutions for multiple PE portfolio companies- Coaching: Executive and middle-management coaching- Loyalty: Across multiple industries, transformational, customer-focused products and strategies to drive maximum returns for PE portfolio and public companies- Data/Analytics: Global insights and positioning for PE portfolio companies
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Global President Of RetailNielseniq Sep 2021 - Jan 2023Chicago, Illinois, UsTurned around one of the 99-year-old company’s most critical and complex business challenge (Retail) through holistic, strategic changes to company culture and global commercial strategy, retail partnerships, go-to-market (GTM) direction, organizational structure, and business operations. Directly led P&L, a 400-person team and dotted-line responsibility over 1,000 additional individuals globally. Represented Retail function as member of Executive Committee, reporting to CEO and COO. – Designed, accelerated and led delivery of global Retail strategy, which positively reversed revenue loss trends of organization. Generated double digit revenue growth and trajectory for a core engine of company.– Doubled Retail’s Net Promoter Score (NPS) within one year, improving by 80% by introducing a promising vision and new account management principles that led to near-perfect renewal rate.– Led strategy, business modeling, acquisition, integration, and brand launch of Israeli-based Ad Tech firm (ciValue), which enabled successful launch of Activate, NielsenIQ’s next-gen global collaboration platform, within two months of acquisition.– Led efforts to bring Chewy.com, Lidl, Gorillas, Sally Beauty, and other partners into data cooperation on a global scale. – Renewed business at a near-perfect level including significant efficiencies through negotiations on key multi-year deals.– Advanced company’s DE&I initiative as executive sponsor of Veterans’ Employee Resource Group (ERG). -
Head Of Sales (Cro)Quotient Technology Inc. Jan 2021 - Sep 2021Jersey City, Nj, UsAs the Leader of Quotient's Sales organization, I am responsible for building best-in-class, strategic business relationships with Consumer Product Goods companies and Retailers throughout the US. Responsible for Commercial Leadership across Promotions and Media. At Quotient, we exist to transform shopping to make life better. -
Senior Vice President, RetailQuotient Technology Inc. Dec 2019 - Dec 2020Jersey City, Nj, UsAs Senior Vice President of Retail, I am responsible for Quotient's industry-leading role in driving commerce-connected personalization, loyalty and media with our retail partners. At a time when customer loyalty is being tested, Quotient is uniquely positioned to regain that loyalty and drive revenue for both CPGs and retailers through our data-driven digital promotions and omni-channel advertising solutions.At Quotient, we are at the intersection of the customer, the retailer, and the Consumer Packaged Goods (CPG) manufacturer. In my role, I lead our sales and partnership team working with CPGs and retailers to deliver industry-leading coupon and media content to consumers to drive incremental revenue.I set the vision and strategy for my teams, from go-to-market and business strategies to developing and growing retailer relationships. We are focused on ensuring the customer is saving money to drive more shoppers into stores – whether online or brick-and-mortar for our retailer partners - and on driving incremental purchases for our CPG customers. -
Vice President, Retail And Shopper MarketingQuotient Technology Inc. Mar 2019 - Dec 2019Jersey City, Nj, UsI took on a new challenge when I joined Quotient to help continue pushing the front lines of innovation in the consumer marketplace. I held a progression of roles from Director of Shopper Marketing to Vice President of Retail and Shopper Marketing and was responsible for providing growth-driving tools to key strategic vendor partners. -
Regional Vice President Of Shopper MarketingQuotient Technology Inc. Nov 2016 - Mar 2019Jersey City, Nj, Us -
Regional Director, Shopper MarketingQuotient Technology Inc. Nov 2015 - Nov 2016Jersey City, Nj, Us -
Director Of Shopper MarketingQuotient Technology Inc. Jan 2015 - Oct 2015Jersey City, Nj, UsResponsible for providing growth-driving tools to key strategic vendor partners at Walmart. -
Brand ManagerProcter & Gamble Aug 2013 - Jan 2015Cincinnati, Ohio, UsBrand Manager for P&G Shave Care, Feminine Care and Personal Healthcare at US Walmart stores. -
Assistant Brand ManagerProcter & Gamble Jul 2012 - Aug 2013Cincinnati, Ohio, UsGrow the Business & Build the Brand- Responsible for delivering the Duracell business- Leader of Cause Marketing- Leader of Sports Marketing- Leader of key Duracell partnerships -
Assistant Brand ManagerProcter & Gamble Jun 2010 - Jun 2012Cincinnati, Ohio, UsGrow the Business & Build the Brand- Responsible for delivering components of the Duracell business- Developed Cause Marketing platform- Developed Sports Marketing platform- Developed Media, Digital & Social strategies -
Pricing SupervisorEaton Corporation Aug 2007 - May 2010Dublin, Ireland, Ie- Develop pricing strategy for government & commercial Aerospace products- Negotiate contracts and pricing with government & commercial customers- Lead the division's compliance responsibilities ensuring business goals are successfully met- Build & manage a team- Recognized as Top Talent -
Cost/Price AnalystParker Hannifin Corporation May 2005 - Aug 2007Cleveland, Oh, Us- Develop pricing for government Aerospace products- Negotiate pricing with government customers- Ensure compliance goals are met -
Merchandise Control ManagerAramark Oct 2004 - May 2005Philadelphia, Pennsylvania, Us- Managed production floor to maximize uniform production in Aramark's largest factory- Led a team of 44 diverse, spanish-speaking employees -
Executive Officer/Platoon LeaderUs Army May 2003 - Oct 2004Arlington, Virginia, Us- Led platoon of 84 diverse soldiers and officers- Second in Command for 250 soldier unit as Executive Officer, responsible for the daily operations of the company
David Johnson Skills
David Johnson Education Details
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Ucla Anderson School Of ManagementEntrepreneur/Marketing -
United States Military Academy At West PointEconomics & Computer Science
Frequently Asked Questions about David Johnson
What company does David Johnson work for?
David Johnson works for Thrasio
What is David Johnson's role at the current company?
David Johnson's current role is Chief Executive Officer @ Thrasio.
What is David Johnson's email address?
David Johnson's email address is dj****@****ent.com
What is David Johnson's direct phone number?
David Johnson's direct phone number is +165060*****
What schools did David Johnson attend?
David Johnson attended Ucla Anderson School Of Management, United States Military Academy At West Point.
What are some of David Johnson's interests?
David Johnson has interest in Leadership, Boston Sports, Entrepreneurship, Reading, Business Ventures.
What skills is David Johnson known for?
David Johnson has skills like Leadership, Marketing, Cross Functional Team Leadership, Brand Management, Management, Team Building, Negotiation, Business Strategy, Pricing, Strategic Planning, Program Management, Contract Negotiation.
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