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Keith Johnson Email & Phone Number

CCO | CMO | VP of Commercial Operations | VP of Marketing | VP of Digital Marketing | VP of Ecommerce | Digital Marketing Leader | Product Leader | CPG | Pharma | Health and Wellness | Pet Health at Nutramax Laboratories
Location: Charlotte Metro, United States, United States 13 work roles 2 schools
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Role
CCO | CMO | VP of Commercial Operations | VP of Marketing | VP of Digital Marketing | VP of Ecommerce | Digital Marketing Leader | Product Leader | CPG | Pharma | Health and Wellness | Pet Health
Location
Charlotte Metro, United States, United States

Who is Keith Johnson? Overview

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Keith Johnson is listed as CCO | CMO | VP of Commercial Operations | VP of Marketing | VP of Digital Marketing | VP of Ecommerce | Digital Marketing Leader | Product Leader | CPG | Pharma | Health and Wellness | Pet Health at Nutramax Laboratories, based in Charlotte Metro, United States, United States. AeroLeads shows a matched LinkedIn profile for Keith Johnson.

Keith Johnson previously worked as Vice President Marketing at Nutramax Laboratories and Executive Commercial Director at Nutramax Laboratories. Keith Johnson holds Master Of Business Administration (Mba) With Honors, Strategy, Finance, Entrepreneurship, International Business from The University Of Chicago Booth School Of Business.

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Nutramax Laboratories

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Profile bio

About Keith Johnson

VP / C-LEVEL MARKETING, DIGITAL, COMMERCIAL OPERATIONS LEADERI am a strategic commercial and operations leader bringing disruptive innovation and sustainable growth to businesses. I have demonstrated success growing businesses varying in size, culture, location, and position in the business cycle; from the largest brand-builder in the world (P&G) to entrepreneurial startups. I am a digital leader experienced in developing end-to-end customer experiences, technology integration, supply chain efficiencies, acquisition marketing strategies, and e-retailer partnerships. I am passionate about growing high-performing teams and organizational competencies. I have extensive experience and expertise within the pet-health, pharma, and CPG industries

Current workplace

Keith Johnson's current company

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Nutramax Laboratories
Nutramax Laboratories
CCO | CMO | VP of Commercial Operations | VP of Marketing | VP of Digital Marketing | VP of Ecommerce | Digital Marketing Leader | Product Leader | CPG | Pharma | Health and Wellness | Pet Health
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13 roles · 36 years

Keith Johnson work experience

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Vice President Marketing

Current

Lancaster, South Carolina, US

Promoted as the marketing and digital Leader for the #1 veterinarian recommended supplement company, responsible for transforming the brand management, traditional and performance marketing, and content and commerce platforms for the company. Leader for brand, product initiative development, web development, digital marketing, and creative operations.

Aug 2023 - Present

Executive Commercial Director

Lancaster, South Carolina, US

Leader for commercial functions of the #1 veterinarian recommended supplement company. Responsible for marketing, digital (marketing and web dev), graphic design, sales (veterinarian, retail, ecommerce), customer service, corporate communications, and field veterinarians. In addition to companion pet and equine, commercial leader for the #1 researched.

Aug 2020 - Aug 2023

Executive Director - Global Digital Marketing And Multi-Channel Engagement

Greenfield, IN, US

  • As the Global Digital Marketing Leader, responsible for architecting the transformation of the digital systems and capabilities to drive customer engagement to support the $2B business.
  • Developed and executed a five-year roadmap that progressively moved from installing foundational digital marketing capabilities to personalized customer engagement, delivering 15% annual sales growth.
  • Grew digital marketing capabilities for the company from 2 to a team of 9 FTEs/contractors, while creating new internal capabilities in search and paid media, virtual engagement, content marketing, and consumer.
  • Grew overall digital competency of Elanco marketers globally by launching technical training, monthly digital marketing calls, bi-weekly global sharing sessions, and a re-launched digital advisory board.
  • Led critical foundational platform projects, including digital asset management, consumer marketing automation, privacy & consent, marketing analytics, and CRM integration with SAP.
  • Developed global website strategy and design to increase traffic, drive marketing efficiencies, and lay the foundation for personalized customer experiences.
2018 - Jul 2020

President Of Cincinnati Alumni Assocation

Chicago, Illinois, US

Lead activity for Chicago Booth at a local level, including team leadership, event organization, speaker visits, and coordination with other top-5 MBA Alumni Groups.

2011 - Jul 2019

Ey Advisory Services - Customer Digital Experience

Ey

London, GB

Partnered with Fortune 100 companies in transforming the digital experience for customers. Focus areas included end-to-end ecommerce, digital marketing, and disruptive online experiences for brands to drive profitable growth.

2018 - 2018

Founder And Principal Consultant

Cincinnati, Ohio, US

Consulted in end-to-end ecommerce strategy and structure and digital marketing.

2017 - 2018 ~1 yr

Vp Product Management - Brands

St. Petersburg, Florida, US

Responsible for creating and executing the product roadmap and commercialization of digital products to support 80% of the company’s revenue across in-store and digital promotions, online advertising, and analytical solutions.

2016 - 2017 ~1 yr

Founder And Ceo

Cincinnati, OH, US

Created and grew PawedIn.com, a media property anchored by a revolutionary platform that allows pet parents, service providers, and brands to connect. Successfully sold company to FetchFind LLC in 2016.

2015 - 2016 ~1 yr

Founder, Ceo, And Cmo

Created the vertically integrated breakthrough business model of Petbrosia.com, a specialty e-commerce company that provided pet owners with a super-premium food, customized to the individual pet based on its breed, age, weight, and other factors.

2012 - 2015 ~3 yrs

P&G Professional Na & La Head Of Marketing And Business Team Leader

Cincinnati, Ohio, US

As the acting COO and CMO of P&G’s $1B B2B and B2B2C division, responsible for the strategy, innovation roadmap, and product execution.

2010 - 2012 ~2 yrs

Global Brand Manager - Iams

Cincinnati, Ohio, US

Led cross-functional teams in the development of the first full-line global product upgrade to the $1.5B IAMS brand since it was acquired by P&G 10 years earlier, reversing a four year decline in sales and profit.

2008 - 2010 ~2 yrs

Additional P&G Experience

Cincinnati, Ohio, US

PRODUCT LAUNCH COMMERCIAL LEADER- Led the commercial development and launch of the first super-premium product within the $3B Always® brand, delivering 14% share in a highly loyal category in two years, and the eventual category leadership.RETAILER AND SHOPPER MARKETING ASSOCIATE BRAND MANAGER- Led the execution of retailer marketing programs for Always.

1994 - 2008 ~14 yrs

Co-Op Mechanical Engineer

Wilmington, DE, US

1990 - 1993 ~3 yrs
2 education records

Keith Johnson education

Master Of Business Administration (Mba) With Honors, Strategy, Finance, Entrepreneurship, International Business

The University Of Chicago Booth School Of Business

Bachelor Of Science, High Honors, Mechanical Engineering

Purdue University
FAQ

Frequently asked questions about Keith Johnson

Quick answers generated from the profile data available on this page.

What company does Keith Johnson work for?

Keith Johnson works for Nutramax Laboratories.

What is Keith Johnson's role at Nutramax Laboratories?

Keith Johnson is listed as CCO | CMO | VP of Commercial Operations | VP of Marketing | VP of Digital Marketing | VP of Ecommerce | Digital Marketing Leader | Product Leader | CPG | Pharma | Health and Wellness | Pet Health at Nutramax Laboratories.

Where is Keith Johnson based?

Keith Johnson is based in Charlotte Metro, United States, United States while working with Nutramax Laboratories.

What companies has Keith Johnson worked for?

Keith Johnson has worked for Nutramax Laboratories, Elanco, University Of Chicago Booth School Of Business, Ey, and Brilliant Ecom!.

How can I contact Keith Johnson?

You can use AeroLeads to view verified contact signals for Keith Johnson at Nutramax Laboratories, including work email, phone, and LinkedIn data when available.

What schools did Keith Johnson attend?

Keith Johnson holds Master Of Business Administration (Mba) With Honors, Strategy, Finance, Entrepreneurship, International Business from The University Of Chicago Booth School Of Business.

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