John Steger Email & Phone Number

Chicago, Il, Us

Chicago, Il, Us

Chicago, Il, Us

Milwaukee, Wi, Us

Adjunct Professor in MSOE's Rader School of Business. Teach a graduate level International Marketing class (MG-771) and an advanced Global Business class (BA-1227).

Cork, Ireland, Ie

Drove the vision, strategy and execution of globally consistent marketing strategies and digital solutions that contributed to the profitable growth of JCI's Building Efficiency division. Accomplishments include:• Implemented a world class digital marketing program that drove net new demand, enhanced brand value and increased customer engagement and conversion.• Improved the effectiveness and value of JCI's global product brand website portfolio.• Implemented a measurable and accountable demand generation, lead nurturing and marketing automation process.• Implemented a content marketing program that increases brand awareness, educates customers and supports commercial teams throughout the sales process.• Implemented a marketing performance measurement system that served as the basis for data driven decisions.

Cork, Ireland, Ie

Accountable for the development and execution of the global digital and social media strategy for Johnson Controls Building Efficiency.• Created and implemented digital solutions that drove profitable revenue growth and reduced operating costs through the innovative use of technology across JCI's global portfolio of web, email, mobile and social media platforms.• Led the global deployment of a SharePoint intranet solution that increased alignment, collaboration and knowledge sharing across 70,000 employees.

Full P&L responsibility for three companies within The Mark Travel Corporation (Global Booking Solutions, MGM Resorts Vacations and Home & Abroad).• Accountable for the management and execution of each company’s business plan and budget.• Led corporate development and account management activities across Mark Travel and Trisept Solutions.• Provided short and long-term market forecasts and reports through direct market research, analysis, and interpretation of market data to support data driven decisions

Responsible for defining and implementing the customer experience roadmap for Mark Travel’s 30 consumer websites – which included the development of strategies for design, content, functionality, mobility, ecommerce, social media, and other emerging technologies.• Generated double-digit improvements in traffic and website conversion rates for SouthwestVacations.com, UnitedVacations.com, Funjet.com and MGMResortsVacations.com by deploying improved promotion, design, merchandising and functionality strategies.

Responsible for the development and execution of all integrated marketing strategies across the consumer, travel agent and supplier channels.

Responsible for the development and execution of all consumer branding, marketing, content creation and merchandising strategies across all media types.• Led the re-branding of Funjet Vacations from a low cost brand to a premium brand known for providing unforgettable vacation experiences through the delivery of personalized services.• Negotiated industry first dynamic packaging partnerships between Funjet Vacations and Orbitz, SideStep and Kayak.

Milwaukee, Wisconsin, Us

Responsible for the planning and execution of Manpower’s North American B2B and B2C online marketing strategies.• Global business lead on the strategy and performance of Manpower’s 14 country websites.• Developed and executed Manpower’s first search engine marketing program with Google.

Milwaukee, Wisconsin, Us

Responsible for the planning, implementation and support of technology solutions that enhanced the online promotion of Manpower’s products and services.• Generated $1.1M in sales within the first 12 months of deploying a new staffing portal (with 150 localized field office versions) that increased the attraction and placement of job seekers.

Milwaukee, Wi, Us

Responsible for the strategic planning and execution of Rockwell’s global website strategy.• Global marketing analyst on the implementation of BroadVision’s ecommerce suite.• Global business lead on the design, development and management of a content management system that enabled 28 countries to have their own websites.• Improved the efficiency of the manufacturing, assembly and test process of the IEC Large Contactor line by developing an intranet portal that provided document management and real-time data analysis capabilities.

Bs, Industrial Engineering

Mba, Finance And International Marketing