John Strommen work email
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John Strommen personal email
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SEO, Growth Product & UX professional with 17+ years of work experience for enterprise E-commerce sites.Passion for big data and solving large scale problems - Persistently testing & analyzing innovative SEO/product theories
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Vp Digital MarketingAlloy RoofingAtlanta, Ga, Us -
Principal Product Manager - Growth ProductRedfin Jul 2024 - PresentSeattle, Wa, Us -
Sr. Director, Seo & GrowthRent. Dec 2021 - Jul 2024Atlanta, Ga, Us -
Director, Seo At RentpathRent. Feb 2017 - Dec 2021Atlanta, Ga, Us -
Seo DirectorCouponcabin.Com Nov 2011 - Feb 2017Us• Lead company turnaround to 10x SEO growth - Successfully recovered from Google Panda, one of only a handful of sites to do so• Create strategies to help CouponCabin recover from a Google Panda algorithm penalty (incurred prior to my start date)• Develop strategies to prevent content scraping & identify scraped content• Manage negative SEO attacks• Manage a QA team of 4 with SEO focus• Manage SEO content team of 10+• Heavy focus on improving conversion & lowering bounce rates• Optimization of site architecture, site speed & mobile-friendliness• Designed data system that inputs rank data into CouponCabin's CMS system and dynamically updates to optimize when rankings decline -
Seo ManagerWalgreens Dec 2009 - Nov 2011Deerfield, Il, Us• Increased non-brand SEO revenue by 347%• Design product enhancements to generate incremental SEO traffic and revenue• Develop SEO project roadmap and creation of business requirement documents• Create scalable SEO product solutions to target long-tail search traffic• Develop large scale, efficient content publishing process• Develop vendor relationships and managed multiple scaled content production vendors• Coordinate SEO analytics with other online marketing channels: SEM, CSE, Affiliates, Email, etc• Dynamic SEO landing page creation for long-tail search optimization• Local search optimization through technical and feed enhancements• Managed Comparison Shopping Engine Program -
Seo/Sem SpecialistChicago Tribune Media Group Sep 2008 - Jan 2010Chicago, Illinois, Us• Trained 50+ content producers across the Metromix network on SEO best practices• Coordinated network-wide content production to target seasonal search engine traffic • Designed requirements and oversee development on SEO product enhancements• Managed/introduced partner linking relationships• Managed in-house and third party SEM campaigns• Managed content syndication to partners via XML, KML, RSS and Microformats/RDFa• Produced in-depth monthly SEO performance and analysis reports• Year-over-year (y-o-y) increased total natural search visits by over 80%• Improved venue listing search result positions rankings by 60% • Employed September 2008 – January 2010 -
Seo SpecialistFoot Locker May 2007 - Sep 2008New York City, New York, Us• Mentor individuals on applying SEO principles in their work• Research SEO trends and best practices• Identify and recommend SEO services and partners• Identify and recommend SEO opportunities for the sites• Recommend usability and accessibility best practices• Research keywords for SEO• Monitor competitive sites for related initiatives• Work with Circulation to define SEO demographics and goals• Create forecasts and projections for SEO programs• Track and analyze SEO initiatives• Maintain SEO knowledge through research and participating in SEO industry events and workshops -
Internet Development InternFoot Locker May 2007 - Aug 2007New York City, New York, UsResponsible for assessing the companies current SEO Strategies and make recommendations to improve Search Engine Rankings. Suggested ROI based projects to lead company on a more SEO centric path. -
Application SupportHarley-Davidson Motor Company Jan 2006 - Aug 2007Milwaukee, Wi, UsEnhanced usability by simplifying user interfaces for production line applications.
John Strommen Skills
John Strommen Education Details
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University Of Wisconsin-Stevens PointWeb And Digital Media Development
Frequently Asked Questions about John Strommen
What company does John Strommen work for?
John Strommen works for Alloy Roofing
What is John Strommen's role at the current company?
John Strommen's current role is VP Digital Marketing.
What is John Strommen's email address?
John Strommen's email address is js****@****ath.com
What is John Strommen's direct phone number?
John Strommen's direct phone number is +131240*****
What schools did John Strommen attend?
John Strommen attended University Of Wisconsin-Stevens Point.
What are some of John Strommen's interests?
John Strommen has interest in Copy, Snowboarding, Personal, Flash Personal, Search Engine Optimization, Mountain Biking, Professional, Usability, Flash.
What skills is John Strommen known for?
John Strommen has skills like Css, Dreamweaver, Xhtml, Flash, Javascript, Html, Social Media, Illustrator, E Commerce, Web Analytics, Seo, Online Marketing.
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