John Taylor

John Taylor Email and Phone Number

Chief Marketing Officer at Vape Dinner Lady | Leading Global Brand Builders | Blue Ocean Strategist @ Vape Dinner Lady
John Taylor's Location
Manchester Area, United Kingdom, United Kingdom, United Kingdom
John Taylor's Contact Details

John Taylor personal email

n/a
About John Taylor

Blue Ocean strategist develops new disruptive value propositions IPO experience and a proven track record Established the UK Buy Now Pay Later market with the launch of ClearPay - a 'first to the UK market' disruptive digital technology,Sold to the After Pay Touch Group 6 months from launch for $30m to accelerate growth in UK and across Europe Responsible for all company marketing, branding and strategy. Operates at C-Suite level in early stage fast growth businesses. A successful track record of delivery in digital marketing and e commerce. 20 years experience of business & consumer digital marketing programmes, marketing communication and branding. Develops new products and leads transformation founded on customer insight.Scope includes: e-commerce, new product development and digital transformation, data-driven marketing campaigns, brand, social media, customer journeys, UX, PR, investor relations, traditional marketing, and insight. Owns the marketing budget and achieves critical KPIs through customer acquisition, activation, retention programs, cross-selling and all CRM for multiple products and brands. Operates in regulated environments. www.vapedinnerlady.com

John Taylor's Current Company Details
Vape Dinner Lady

Vape Dinner Lady

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Chief Marketing Officer at Vape Dinner Lady | Leading Global Brand Builders | Blue Ocean Strategist
John Taylor Work Experience Details
  • Vape Dinner Lady
    Chief Marketing Officer
    Vape Dinner Lady May 2019 - Present
    Blackburn, Gb
    Chief Marketing Officer at Vape Dinner Lady, a market leading global brand, manufacturing and retailing premium quality e-liquid, devices and accessories. Part of the GM Group, winner of over 55 international awards including; 'Industry Leader', 'Best Global Brand', and 'Hall of Fame', with distribution in over 115 countries worldwide.Responsible for ecommerce, branding, marketing strategy and execution, product marketing, public relations and insight Developed the company's first Direct to Consumer e-commerce channel, including new market-leading ecommerce store and market-place channelsBuilt in-house capability, recruited & set-up of high performing team, transactional website, marketing execution and oversight of back office processes and services
  • Thinksmart Limited
    Chief Marketing Officer
    Thinksmart Limited Jan 2019 - May 2019
    Manchester, Gb
  • Clearpay Uk (Thinksmart Ltd)
    Chief Marketing Officer
    Clearpay Uk (Thinksmart Ltd) 2016 - Dec 2018
    Developed ClearPay - a new first to the UK market, disruptive digital technology - Buy Now Pay Later -company, enabling millennial consumers to split their purchase into 3 equal interest-free payments Sold to Afterpay Touch Group for $30m 6 months from launch to facilitate UK growth and expansion across EuropeResponsible for full go to market execution, including insight, sales & marketing strategy and execution, design of transactional customer journey (UX/UI), mobile apps, portals,digital customer and merchant marketing, social media marketing.
  • Thinksmart
    Chief Marketing Officer
    Thinksmart Nov 2010 - Dec 2016
    Manchester, Gb
    A leading digital payments company, listed on AIM following $204m IPO on ASX. The company leverages its proprietary technology to provide digital Retail Point of Sale Finance and payment solutions, at the point of sale, online and in-store Responsible for all company marketing, branding, strategy and investor relations, including; launching and marketing new propositions in Currys PC World, Carphone Warehouse, PC City (Italy & Spain), Fnac (Spain), CDC (Italy). www.thinksmartworld.com
  • Thinksmart
    European Marketing Director
    Thinksmart Mar 2010 - Apr 2011
    Manchester, Gb
  • White Label Digital Marketing
    Director
    White Label Digital Marketing 2009 - 2010
    Gb
    Digital marketing communications agency Providing consultancy on digital marketing campaigns, brand, customer journeys, UX, PR, investor relations, traditional marketing, insight and new product development. How to grow sales and maximise customer value through customer acquisition, activation, retention programs, cross selling and all CRM for multiple products and brands
  • Techtronic Industries - Tti
    Head Of Retail Brand Communications (Europe) Emea - Ryobi Homelite
    Techtronic Industries - Tti 2008 - 2009
    Fort Lauderdale, Florida, Us
    TTI is a world-class leader in design, manufacturing and marketing of Power Tools, Outdoor Power Equipment, and Floor Care and Appliances for consumers, professional and industrial users in the home improvement, repair and construction industries. Distribution across 28 European markets through 10 operating companies. Scope included; driving ‘sell-through’ of new product ranges based on insight through EU multiple retail channel (B&Q, Leroy Merlin, Castorama) with new brands, range catalogues, packaging, consumer literature, market research, websites, retail and trade displays, point of sale, premiums, advertising, photography and B2B/B2C European Insightwww.ttigroup.comwww.ryobitools.comwww.milwaukeetool.euwww.aeg-powertools.com
  • Refinery Marketing Communications
    Group Account Director
    Refinery Marketing Communications 2003 - 2008
    Manchester, Gb
    www.refinerygroup.co.ukAwarded UK multi-channel creative advertising agency employing c.100 staff, - one of the largest independently owned agencies outside of London.Leadership team role, delivered strategy, direction and project managed communications for key client group. Led new business pitches resulting in multiple wins - Magnet Kitchens, Rosebys, TTi. Ryboi, AEG and Milwaukee power tools.
  • Mmdesign
    Business Development Director
    Mmdesign 2000 - 2003
    Leading brand and marketing communications consultancyBrand consultant to Department for Work and Pensions, Job Centre Plus, Ufi/ learndirect, Department for Culture, Media and Sport, Outokumpu Steel
  • Public
    Group Account Director
    Public 1997 - 2000
    Doncaster, South Yorkshire, Gb
    www.openatpublic.comLeading advertising agency -http://www.openatpublic.com created, developed and launched new products and developed national http://www.openatpublic.combrands, including DFS, Netto, Iceland and Bensons for Bedswww.netto.co.ukNetto Supermarkets: delivered and executed national press and radio campaign, inserts, point of sale, branding for own label ranges - marketing communications to support multiple new store launches throughout growth period to national distribution

John Taylor Skills

Strategy Integrated Marketing Marketing Communications B2b E Commerce Management Marketing Digital Marketing Market Research Retail Brand Management Email Marketing Crm Marketing Strategy Brand Architecture Business Development Leadership Multi Channel Marketing Direct Marketing Sales Cross Functional Team Leadership Business Strategy Advertising Internal Communications Online Marketing Team Leadership Online Advertising Strategic Planning Product Development B2b Marketing Marketing Management Brand Development Customer Insight Digital Strategy Fintech Customer Relationship Management Team Management Customer Experience Social Media Social Media Marketing Business Planning Seo Ppc Market Planning Customer Acquisition Product Marketing Social Networking New Business Development Account Management Sales Management

John Taylor Education Details

  • Sheffield Hallam University
    Sheffield Hallam University
    Marketing
  • Cim | The Chartered Institute Of Marketing
    Cim | The Chartered Institute Of Marketing
    Marketing
  • Sheffield Hallam University
    Sheffield Hallam University
    Marketing
  • Sheffield Hallam University
    Sheffield Hallam University
    Communications Studies

Frequently Asked Questions about John Taylor

What company does John Taylor work for?

John Taylor works for Vape Dinner Lady

What is John Taylor's role at the current company?

John Taylor's current role is Chief Marketing Officer at Vape Dinner Lady | Leading Global Brand Builders | Blue Ocean Strategist.

What is John Taylor's email address?

John Taylor's email address is fo****@****net.com

What schools did John Taylor attend?

John Taylor attended Sheffield Hallam University, Cim | The Chartered Institute Of Marketing, Sheffield Hallam University, Sheffield Hallam University.

What are some of John Taylor's interests?

John Taylor has interest in Retail Finance, Paperless Digital Transactions, Consumer Finance, Insight, User Testing, Lease Finance, Ecommerce, B2b Finance, Digital Marketing, B2b Marketing.

What skills is John Taylor known for?

John Taylor has skills like Strategy, Integrated Marketing, Marketing Communications, B2b, E Commerce, Management, Marketing, Digital Marketing, Market Research, Retail, Brand Management, Email Marketing.

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