CEO and Marketing Director with an extensive career in global FMCG for brand owners, manufacturers and catering organisations. With a perfect mix of creative and analytical skills, I create robust and ambitious business and brand strategies, delivering growth and sustainable profitability, including business turnaround. Broad experience from founder-led start-ups, to £250m retail value brand leaders. Portfolio includes bakery, free-from, ethical, Food to Go, Health & Wellbeing, snacking, beverages and catering operations, across foodservice and retail. Global experience of building strategic product and go-to-market plans, with activation. Significant end-to-end marketing management from category insight and research, through brand management to B2B, B2C and D2C including e-commerce and performance marketing. Passionate about effective Talent Management and coaching of high-performing teams across all business functions. Also a food blogger as the Dad That Cooks!
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Chief Executive OfficerHclStaines-Upon-Thames, Gb -
Chief Executive OfficerHcl Oct 2024 - PresentWelwyn Garden City, Hertfordshire, GbCatering specialist focusing on providing children with delicious, nutritious meals to help them through the school day. -
Marketing ConsultantResults Fmcg May 2023 - PresentFounder of a strategic marketing agency supporting SME food manufacturers and brand owners ‘Pinpoint The Next’. Category analysis, strategic planning, range management, brand evolution, PR and comms management including creative, shopper marketing and activation. Coaching sales, marketing and innovation teams. Advising on and presenting during PE and VC fundraising. Working with businesses to £10m in sales value, across food and drinks, health and wellbeing, covering grocery, convenience and foodservice channels, in UK/EME and USA. -
Sales, Marketing And R&D DirectorRich Products Uk Sep 2020 - Jun 2023 -
Marketing DirectorRich Products Uk Nov 2018 - Sep 2020Marketing Director at UK division of global sweet bakery and treating specialist.
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Marketing DirectorAdelie Foods Aug 2016 - May 2018Southall, GbMarketing Director at one of the UK's biggest food to go businesses, manufacturing over 5m hand made sandwiches each week. Dedicated to delivering our Group Vision to "Be the preferred choice in food to go; delighting our customers and consumers with the perfect mix of quality, innovation, value and service." Ownership of the Adelie corporate brand; management of the Category team, developing compelling plans for our own label customers; management of our award-winning Brand Management team, delivering profitable growth in Convenience and Foodservice with the UK's No.1 sandwich brand URBAN eat. Come and have lunch sometime! -
Uk Head Of MarketingAdelie Foods May 2013 - Jul 2016Southall, GbHead of Marketing at one of the UK's biggest food to go businesses, manufacturing over 5m hand made sandwiches each week. Covering the Category Management & Insight team, developing compelling plans for our own label customers, together with our Brand Management team, delivering profitable growth in Convenience and Foodservice with the UK's No.1 sandwich brand URBAN eat.
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Uk Head Of MarketingLyons Seafoods Mar 2012 - May 2013Warminster, Wiltshire, GbHead of Marketing for the UK arm of Labeyrie Fine Foods, developing insight-led category and product development plans across our salmon and shellfish retail customers. -
Senior Brand ManagerGinsters Feb 2008 - Mar 2012Callington, Cornwall, GbManaging sandwich portfolio and overseeing brand experience and identity in the cafe channel, for the UK's number 1 savoury pastry and sandwich brand. -
Marketing ManagerEsis 2006 - 2008A public sector organisation producing in-service teacher training courses for four local authorities. Marketing training services to schools and conference services to local and national businesses.
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Marketing ManagerPeters Food Service 2003 - 2006Caerphilly, GbManufacturer and distributor of savoury pastry products and other foodservice products.
John Want Education Details
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University Of Wales College NewportMarketing -
University Of Wales College NewportBachelor Of Business And Marketing
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Brighton College
Frequently Asked Questions about John Want
What company does John Want work for?
John Want works for Hcl
What is John Want's role at the current company?
John Want's current role is Chief Executive Officer.
What schools did John Want attend?
John Want attended University Of Wales College Newport, University Of Wales College Newport, Brighton College.
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