Account manager for company's financial services clientele. Worked collaboratively with company's production, graphics, print services, and implementations departments. Supervised production processes to ensure implementation of company standards.

SESAC, founded in 1930, is the 3rd largest, fastest growing performing rights organizations in the U.S. representing the musical copyrights of such names as Bob Dylan, Neil Diamond, RUSH, the Avett Brothers, Robert Johnson, Alan Parsons, Jerry Cantrell and tens of thousands of songs recorded by some of today's hottest, chart-setting recording artists, See www.sesac.com for more information. Marketed and managed the performing rights organization’s music licensing service across… Show more SESAC, founded in 1930, is the 3rd largest, fastest growing performing rights organizations in the U.S. representing the musical copyrights of such names as Bob Dylan, Neil Diamond, RUSH, the Avett Brothers, Robert Johnson, Alan Parsons, Jerry Cantrell and tens of thousands of songs recorded by some of today's hottest, chart-setting recording artists, See www.sesac.com for more information. Marketed and managed the performing rights organization’s music licensing service across forty-five (45) different industries and business segments. Conducted market research, developed and deployed strategic marketing/media plans, devised and implemented target market licensing strategies, telemarketing, and CRM support. In depth knowledge of intellectual property, copyright laws, media law, licensing, broadcasting industry, music genres, new media technologies, and internet marketing. Show less

PAST OFFICE POSITIONS HELD:º Marketing Director and Deputy Director - National Marketing Groupº Branch Chief, Marketing (National Department of Public Affairs)º District State Liaison - Tennesseeº District Staff Officer - Public Affairsº Division Staff Officer - Public Affairsº Communications Services Officer (Webmaster)º Flotilla Commander, Vice Flotilla Commander, Flotilla Staff Officer - Public Affairs (Div 11 Flotilla 9)SPECIALIZED… Show more PAST OFFICE POSITIONS HELD:º Marketing Director and Deputy Director - National Marketing Groupº Branch Chief, Marketing (National Department of Public Affairs)º District State Liaison - Tennesseeº District Staff Officer - Public Affairsº Division Staff Officer - Public Affairsº Communications Services Officer (Webmaster)º Flotilla Commander, Vice Flotilla Commander, Flotilla Staff Officer - Public Affairs (Div 11 Flotilla 9)SPECIALIZED TRAININGPublic Affairs OfficerMarine Safety and Environmental Protection SpecialistIncident Command System training ICS-100, ICS-200, IS-700, IS-800Public Education InstructorACCOMPLISHMENTSLed the National Marketing Group, a cross-functional team of creatives, departmental leadership, the U.S. Coast Guard's Office of Boating Safety, and forward-thinking marketing professionals and successfully branded many of the U.S. Coast Guard Auxiliary's recreational boating safety programs. Some of these include America's Waterway Watch, Vessel Safety Check program, the Recreational Boating Safety Visitor (marine dealer) program, its Public Education (boating courses) program, and its visibility in the recreational boating industry overall. Created, developed, and implemented national marketing campaigns and projects including graphic designs, photography, QR codes, collateral marketing materials, point-of-purchase displays, coordination of national boat show tours/public events, web marketing, trade show display, and numerous co-promotions with national marine/boating industry partners like Allstate Insurance, State Farm Insurance, Progressive Insurance, BoatUS, West Marine retail stores, BassPro retail stores, Sunbrella, Coleman/Stearns, Orion, Mustang Survival, Bassmaster Classic, the National Marine Manufacturers' Association, Soundings Magazine, Boating World Magazine, the National Football League, and many others. Show less

JOURNALIST/CONTRIBUTING WRITER/PUBLICITY• Contributing Writer/Journalist: Church Production Magazine, Worship Facilities Magazine, The Beacon, Boating World Magazine, MarineMax Lifestyles Magazine, Navigator, Small Craft Advisory, Waypoints, and Pilothouse.• News Media/Press coverage: PRNewswire.com, Associated Press, Advertising Age, Backstage, AdWeek, Billboard Magazine, Music Row, and numerous newspapers and print publications. • Independent Media Clients: Danish Pro… Show more JOURNALIST/CONTRIBUTING WRITER/PUBLICITY• Contributing Writer/Journalist: Church Production Magazine, Worship Facilities Magazine, The Beacon, Boating World Magazine, MarineMax Lifestyles Magazine, Navigator, Small Craft Advisory, Waypoints, and Pilothouse.• News Media/Press coverage: PRNewswire.com, Associated Press, Advertising Age, Backstage, AdWeek, Billboard Magazine, Music Row, and numerous newspapers and print publications. • Independent Media Clients: Danish Pro Audio, Mugen Enterprises, Tannoy Loudspeakers, FSD Corporation, Rhino Books, the Avett Brothers, and many more professional musicians/songwriters/performers. • Marketing/PR Pro Bono Work: Nashville Gymnastics Training Center, Save the Cumberland/RV Eastern Surveyor, and HFA Clay Target Team. Show less

Developed and directed all the public relations, marketing strategies and promotion of the company’s creative, radio and television broadcast services to many of the nation’s top advertising agencies and consumer marketers as its customers. Extensive and knowledge and experience with recording studio, synchronization licensing, production, ad agency producers, creative directors, copywriters, art directors, and PR firms. Past projects include working on national and regional broadcast… Show more Developed and directed all the public relations, marketing strategies and promotion of the company’s creative, radio and television broadcast services to many of the nation’s top advertising agencies and consumer marketers as its customers. Extensive and knowledge and experience with recording studio, synchronization licensing, production, ad agency producers, creative directors, copywriters, art directors, and PR firms. Past projects include working on national and regional broadcast advertising campaigns for U.S. Marine Corp, Major League Baseball, Goodyear Tires, Alberta VO5, Jeep/Eagle, Matchbox Toys, Sun Newspapers, Ralston-Purina, Old Time Pottery, Cummins, Tostitos, The Olympics, and many more. • Achieved a 7-10% success rate through direct mail promotions and marketing programs. • Developed successful promotional materials, advertisements and newsletters maximizing imaging for the company.• Successfully gained national exposure and brand recognition of the company through aggressive media relations, advertising and communications efforts.• Assisted in positioning the company to garner a national CLIO AWARD, one GOLD ADDY, two SILVER ADDY broadcast awards, and many other regional advertising industry awards. Show less