John Whyte

John Whyte Email and Phone Number

Head of Marketing & Product Strategy | Competitive Strategy | Product Management | Strategic Relationships @ Nautel Limited
hacketts cove, nova scotia, canada
John Whyte's Location
Halifax, Nova Scotia, Canada, Canada
About John Whyte

I am an energetic, adaptable, and proven technology marketing and product leader whose career draws on direct success in all aspects of the value chain. Specifically, I have been fortunate to have had a career that spans real-time embedded systems and software design through to corporate strategy, corporate acquisitions and integration, product management, strategic relationships management, product marketing, digital/content marketing, channels development, and sales.

John Whyte's Current Company Details
Nautel Limited

Nautel Limited

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Head of Marketing & Product Strategy | Competitive Strategy | Product Management | Strategic Relationships
hacketts cove, nova scotia, canada
Website:
nautel.com
Employees:
120
John Whyte Work Experience Details
  • Nautel Limited
    Head Of Marketing | Product Council Chair
    Nautel Limited Nov 2006 - Present
    Halifax, Nova Scotia, Canada
    Nautel designs and manufactures high-power digitally controlled transmitters for broadcast radio stations, navigation, and sonar applications. I have greatly enjoyed the opportunity to apply my broad experience that spans the complete value creation chain in an ethical, relationships-oriented technology manufacturer that plays on a world stage.During my tenure at Nautel, the company has tripled in size and moved from being a respected point-solution vendor to become the largest manufacturer in its product category. In my first months with Nautel I identified product portfolio gaps that were blocking the company’s acceptance as a top tier vendor. I have rebranded the company, established marketing automation, social media, webinar/video, and digital marketing, and created our industry’s largest marketing database, We proudly host the largest in person events in our space drawing approximately 350 attendees yearly from the 177 countries in which we market our solutions.As a passionate member of Nautel’s senior leadership team and acting in a VP of product management comparable role I have launched more than 10 award winning product families that have succeeded in stealing share from entrenched competitors in a mature market. This success has been enabled by enhancing the company’s competitive intelligence, product positioning, product strategy, pricing analysis and strategy, competitive strategy, channels development, road-mapping, strategic partnering, and a focus on return-on-engineering metrics analysis.
  • Mitel
    Global Product Marketing Manager/Channels Marketing Manager
    Mitel 2002 - 2006
    Ottawa, Ontario, Canada
    • Launched Global IP Voice over Wireless Solution, >$2 million sales in first quarter• Orchestrated multi-million-dollar international sales opportunities • Designed communications strategy including websites, collateral, white papers • Migrated traditional voice resellers to Mitel’s IP based data and voice solutions• Developed multi-faceted wireless strategy and technology roadmap• Successfully managed portfolio of relationships with resellers, consultants, and vendors
  • Infointeractive Corp.
    Director Of Channel Sales
    Infointeractive Corp. 1999 - 2001
    Halifax, Nova Scotia, Canada
    InfoInterActive was a dot-com that provided Internet-Telephony solutions targeting the customers of major TELCOs and ISPs. InfoInterActive was purchased by AOL in 2001Reporting to the VP of Sales/Marketing, I recruited, trained and managed a team of eight sales and project management professionals. I developed strategy, set sales objectives, implemented reporting tools and played an integral role in the Strategic/Budget planning process and Board/Executive level presentations of business plans.• Achieved #1 market share competing against Nortel, Lucent and well-funded start-ups • Grew channels revenue by more than 200% in FY 1998• 3-year projected value of existing contracts estimated to be in excess of $25M • Substantial contributions to marketing and product development including product positioning, pricing, channels strategy, collateral, web-site design, broadband and Voice over IP strategy• Negotiated multi-million-dollar contracts with major Service Providers including Verizon• Major wins include the second largest ISP (Earthlink) and TELCOs (Verizon, Frontier, Sprint)
  • Digital Equipment Corporation (Usa)
    Media/Publishing Market Segment Manager, Americas Systems Business Unit
    Digital Equipment Corporation (Usa) 1995 - 1998
    Boston, Massachusetts, United States
    • Championed and implemented media and telephony strategies • Established national channel for publishing/prepress solutions• Initiated a national Media Asset Management Seminar Series• Managed strategic relationships with Microsoft (publishing) and Octel (telephony)• Account penetration program achieved first sale to Hollywood for the film “Titanic”• Developed focused quarterly sales promotion program and Web site: “Attack PAK”• Achieved 30% lead rate and >$10M of opportunities with VAR telemarketing campaign• ISV and VAR relationships representing in excess of $100M in leveraged revenue annually
  • Hewlett Packard Enterprise
    Target Account Sales Representative, Computer Systems Organization
    Hewlett Packard Enterprise 1987 - 1993
    Halifax, Nova Scotia, Canada
    • Averaged 140% of quota in a fiercely competitive UNIX systems market• Penetrated competitive accounts to achieve majority of sales success• Introduced over 10 new VAR’s and solution partners to Atlantic territory• Initiated VAR and integrator relationships that resulted in national reseller agreements• Organized one of HP Canada’s most successful district product launches• Strategic approach to both sales and customer business issues• Promoted through staff and two sales positions. Recognized for teamwork
  • Micronav
    Electronics Engineer, Microwave Landing Systems Design Team
    Micronav Sep 1983 - Sep 1985
    Sydney, Nova Scotia, Canada
    • R&D: Designed and implemented real-time embedded microprocessor hardware and software

John Whyte Skills

Product Marketing Strategic Partnerships Go To Market Strategy Strategy Product Management Telecommunications Strategic Planning Start Ups Cross Functional Team Leadership New Business Development Marketing Management Channel Partners Marketing Strategy Team Leadership Wireless Sales Management Business Development Events Demand Generation Non Profits Management Direct Sales Technology B2b Marketing Strategy Pricing Channel Strategy

John Whyte Education Details

Frequently Asked Questions about John Whyte

What company does John Whyte work for?

John Whyte works for Nautel Limited

What is John Whyte's role at the current company?

John Whyte's current role is Head of Marketing & Product Strategy | Competitive Strategy | Product Management | Strategic Relationships.

What is John Whyte's email address?

John Whyte's email address is jo****@****ink.net

What is John Whyte's direct phone number?

John Whyte's direct phone number is +190280*****

What schools did John Whyte attend?

John Whyte attended The University Of Western Ontario - Richard Ivey School Of Business, Western University, Tuns, Mount Allison University, Dalhousie University, Morrison High, Morrison High.

What skills is John Whyte known for?

John Whyte has skills like Product Marketing, Strategic Partnerships, Go To Market Strategy, Strategy, Product Management, Telecommunications, Strategic Planning, Start Ups, Cross Functional Team Leadership, New Business Development, Marketing Management, Channel Partners.

Who are John Whyte's colleagues?

John Whyte's colleagues are Etienne Guimont, Calvin Mosher, Krista F., Dariel Green, Lawrence Oakley, Mahmoud Zaki, Tammi Heisler.

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