John Richardson Email & Phone Number

Bournemouth, England, Gb

Southampton, England, United Kingdom

Bournemouth, United Kingdom

Eastleigh, Hampshire, United Kingdom

Bournemouth, United Kingdom

International Marketing Manager: Responsible for Marketing Communications activities targeting the EMEA&I General Industrial and Automotive sectors.Successes include o launching many new products including a new range of Ram Units, some of which are now being used at Nissan UK’s Sunderland planto Global resource for PR, copywriting and content creationo Instrumental in the creation and launch of a new corporate global web siteo Successfully managed many internal and external eventso Created new marketing collateral in multiple languageso Implemented Act-On, a new email & marketing automation system to the department.

Winchester

Providing a flexible freelance marketing management and consultancy services to many customers including Sony PSE. I offer outsourced and interim marketing management solutions and experienced consultancy services on an hourly, daily, part time, project or on-going basis.

Basingstoke

The aim of the M3 Job Club is to provide an environment for those in job transition or at risk of redundancy and give them the opportunity to network and support each other whilst gaining knowledge and advice on their journey back to work.The Club is a voluntary, business-led social enterprise run by local volunteers and supported by local business who see the importance of supporting people and the local economy. The job club is not funded nor associated to any local or national government agency or other body.

Bristol, United Kingdom

A software developer specialising in cutting edge solutions in desk-top, web and cloud based (SaaS/DaaS) data provision and geospatial applications for public and private sector organisations. Innogistic became part of Civica PLC in 2011.Marketing Manager responsible for end to end marketing and communications activities for the company including creating and driving the marketing plan and budget management. Activities included brand building, PR, thought leadership, white paper and case study writing, tender submissions, advertising, e-mail campaigns collateral design and production, web design and content management, events and exhibitions.Successes include:o Implemented a new PR/thought leadership programme which significantly increased the company/brand profile and brought in £95,000(AEV) worth of coverage per annum.o Had 5 Case Study/Papers selected in 3 years for AGI GeoCommunities Conference, a very good hit rate for this high profile event.o Designed and implemented new e-mail templates and campaigns utilising in-house design and CRM tools. (Microsoft Dynamic CRM)o Identified and helped win a new opportunity which has resulted in £60k business in the first financial year with on-going revenue of £80k+ PA thereafter but with potential to open a new Pan-European market sector.

Aldershot

The UK importers/distributors of the Elica range of luxury, designer Italian cooker hoods. Marketing Manager responsible for all UK marketing activity for the Elica Brand including developing marketing plans with Elica in Italy. Activities included NPD & launch campaigns, pricing strategy, advertising & schedule negotiation, PR, exhibitions, retailer/wholesaler/trade channel promotions, PoS, e-mail campaigns, design and production of brochures and marketing collateral.Successes include:o Gaining good PR coverage including TV product placements on episodes of ‘Grand Designs’ and ‘To the Manor Bowen’.o Assisted in increasing sales revenue from £5m to £7.8m over 3 years, having been flat in preceding years.

Southampton, United Kingdom

The national mapping agency for Great Britain which operates as a self financing trading fund with an annual turnover in excess of £110m.Successes include:o Re-packaging and re-launch of Britain’s best known paper map series, OS Landranger Map, which successfully halted declining sales.o Management and rectification of significant teething problems with OS Master Map, the agencies £60m t/o flagship data product and the successful management of resulting customer dissonance.o Successfully overcame significant product development problems for the new Landplan 1:10k scale data product then successfully launched it onto the market. o Managed many successful company, customer & partner events including high profile visits from the Earl of Wessex and Ray Mears. o Successfully line managed teams of up to 4 marketing staff.

Southampton, United Kingdom

Marketing Manager for Airsys Communications Technology Limited, the UK’s leading independent distributor of wireless radio communications products. It distributes a wide range of two-way radios / walkie talkies, accessories and parts from the world’s leading manufacturers, through a network of over 2000 dealers.Successes included:o The creation and implementation of a new Direct Marketing dealer communications program.o Commissioning and launching of the new ‘Event Communication Services’ brand for a service hiring two-way radios to major events and venues including Glastonbury and Twickenham.

Weybridge, Surrey, Uk

The trade association for the British Boating Industry which owns and organises the London and Southampton International Boat Shows as well as promoting boating as a leisure activity.Working with the Marketing Manager on all marketing activities for the London and Southampton Boat Show’s as well as the BMIF’s generic campaigns. Main successes included building up and running a series of 20 UK wide ‘Try a Boat’ events and successfully managing ‘Boatline’ the consumer boating information service.

Cim Diploma, Marketing

1St (Hons), Marketing Design