We are all better together as long as we listen and learn. Email and Coffee | A Digital Café is a recorded hour of shared, enthusiastic, unsponsored, video inspiration.I can’t think of any better way for you, the expert, to demonstrate your expertise then through your own words and actions nor a better way for the audience to discover your talent and instruction.If your business rides the digital superhighway, become a guest host.

I’m an email marketing unicorn. And, pray tell… what does that mean?For large business owners, I brainstorm with teams on short‑ and long‑term strategy and segmentation, develop HTML templates alongside brand messaging, produce content that builds and sustains momentum. I advise smaller business owners on strategy and with my tactical experience I handle creative, development, data management, and deployment for them, as well.For women in email marketing, I facilitate a Mastermind. The virtual workshop is designed to assist women with their individual careers, their personal and professional growth, to share industry expertise, and provide a safe and collaborative environment. Meetings include industry discussions, buddy sessions, hot seats, and workshops.I also host Email and Coffee | A Digital Café, a podcast that spotlights an array of digital experts with lots of great experience.

A 9-week mastermind where women tackle roadblocks head-on and elevate confidence to new heights. Empower yourself to overcome obstacles and embrace your full potential with our supportive community.

I lead a ~five-member cross-functional team in the execution of journey automations and daily promotional campaigns, which enjoy an average 19% open rate, 3.63% click-to-open rate, and email conversions that convert to sizable revenue:♦ Oversee development, design, writing, and copyediting ♦ Manage delivery and deliverability with data hygiene, segmentation, and other best practices ♦ Plan and execute ESP migration, best-of-breed MarTech for SMS, and other special projects

I remotely develop and execute end-to-end cross-channel campaign strategies for this full-service email marketing agency:♦ Onboard and set up customer ESPs♦ Manage data migrations♦ Specify and direct system automations♦ Manage lists♦ Ensure email delivery and deliverability♦ Troubleshoot♦ Audit campaign performance ♦ Communicate with and report on campaign performance to customer accounts daily

One of the best projects I've worked on in years. A remarkable group of individuals. Go RU!

Manage email marketing efforts for marketing team

As support lead, I advised company leadership on marketing strategy, trained personnel on systems operations and campaign mechanics, and provided technical assistance for 25+ concurrent client accounts:♦ Led four project managers and championed best practices for email deliverability, list management, and customer support ♦ Implemented Zendesk and the customer support channel

As digital media and email marketing gained momentum, I fell in step with midterm contract assignments in multiple industries.NEW BALANCE APPAREL, Project Coordinator (2007)♦ Scheduling & DeliveryTOTAL HEALTH DISCOUNT VITAMINS, Project Manager (10/2005 to 05/2006)♦ Yahoo eCommerce♦ Multiple shopping channels and product feeds♦ Mail Order Manager CRM implementation and managementCOSA XENTAUR INSTRUMENT CORPORATION, Marketing Manager (01/2004 to 10/2005)♦ Print and digital content♦ Trade show and conference exhibits♦ Marketing collateral and presentations♦ SEO campaigns♦ CRM management

After leaving NBC television, I worked in publishing in multiple capacities for years. When I realized media as an industry was going digital, I earned a second degree in Computer Applications and began transitioning to marketing on an increasingly contract basis. ♦ NPTA, Trade Show Catalog Production (2005 to 2007)Prior to the Association's reformation as the NPTA Alliance, I supported DistriPak USA's trade show presence.♦ BAYWOOD PUBLISHING CO., INC., Marketing Manager (2000 to 2003) My role encompassed development of print and digital content, driving direct mail campaigns, maintaining our CRM, and conducting outreach and ongoing correspondence with academic communities. Copywriter, designer and direct mail manager♦ UNITED ADVERTISING PUBLICATIONS, INC., Y2K RISK Management Coordinator (1996 to 2000)After working as a graphic systems technician, I was assigned to coordinate the cross-department development of a corporate Y2K risk management assessment. In a role that was equal parts network administrator, disaster recovery specialist, and project manager, I fully itemized action plans in the event of technical or electrical failure. Fortunately, the millennial transition went smoothly. ♦ NATURAL ORGANICS, R&D Technical Copywriter & Managing Editor (1992 to 1996)