Jolanda Logan Email & Phone Number

Gwinnett County, Georgia, United States

Highly-rated transformation coach and consultant with 25+ years of experience working with corporations and c-suite executives. Jo works with groups, individuals, and organizations to provide guidance that empowers them to navigate transitions successfully and build agility to thrive. A subject matter expert in the areas of Change Management, Leadership.

Snellville, GA

• Senior Communications professional responsible for strategic and communications planning. Using a keen eye for detail and a proactive approach, consistently streamlined processes, optimized resources, and fostered a.
• Strategic Communications Management: Spearheaded the design and dissemination of high-impact communication tools, including newsletters, bulletins, and website content, ensuring consistent brand messaging and.
• Administrative Leadership: Oversaw and mentored administrative teams, fostering a collaborative environment and driving continuous improvement initiatives to enhance productivity and compliance with organizational.
• Operational Optimization: Coordinated office activities and operations, implementing innovative strategies to increase efficiency, reduce costs, and ensure adherence to best practices and regulatory requirements.
• Budget and Vendor Management: Adeptly managed operational and ministerial budgets, leveraging financial acumen to maximize resource allocation and maintain fiscal responsibility. Cultivated strong vendor relationships.
• Event Logistics and Scheduling: Served as the central point of contact for event planning and scheduling, meticulously coordinating logistics, ensuring seamless execution, and delivering exceptional experiences for.

Greater Atlanta Area

• A seasoned communications strategist adept at driving impactful PR and marketing campaigns that amplify brand awareness and catalyze business growth. Leveraging insightful market intelligence and creative prowess, I.
• Strategic Communications Planning - Author and execute meticulously-designed media plans aligned with overarching business goals to fuel client initiatives.
• Stakeholder Engagement - Foster and nurture productive relationships with corporate, community, and vendor partners through adept collaboration and reliable service delivery.
• Branded Content Development - Conceptualize and develop innovative programs that heighten brand salience and cultivate affinity among pivotal audiences.
• Multimedia Production Expertise - Coordinate end-to-end creation of persuasive videos, content assets, and promotional materials in partnership with agencies/vendors.
• Storytelling Mastery - Leverage superlative writing/editing capabilities to craft messaging that resonates and inspires action across diverse channels.

Greater Atlanta Area

• Media Relations - Engineered and executed cutting-edge messaging strategies in synergy with marketing and operations divisions to amplify organizational mission and elevate event profiles. Crafted compelling narratives.
• Relationship Management - Served as lead communications strategist for high-value internal and external stakeholders. Spearheaded brand positioning initiatives and drove program awareness through targeted.

Greater Atlanta Area

• Developed and executed event driven media events to support client’s business and publicity objectives.
• Developed marketing collateral materials; drafted press releases and communications plans
• Secured and managed media inquiries and interviews, provided issues management counsel
• Developed communications plans for crisis situations, store openings, product launches, and corporate initiatives.

Bentonville, AR

• Senior executive responsible for leading development of and guiding implementation of innovative marketing communications and media relations strategy to increase brand visibility, improve media presence, and support.
• Developed and executed communications plans to generate positive perceptions of corporate capabilities, brand focus and personnel in the media among key target audiences
• Developed strategic PR plans that repositioned the organization to meet new market forces; managed internal staffers and external PR agency
• Provided media relations training to senior executives and store managers; Liaison between senior executives and store employees with responsibility of communicating executive messages
• Secured national broadcast media hits and product placements with national consumer broadcast and print media
• Established and directed cooperative relationships with representatives of print and broadcast journalism, consumers, public interest groups and community organizations

• Project management annually of $25 million in marketing communications budget for agency clients -- Energizer, Blockbuster Inc., NOKIA, Starbucks Coffee Company, Proctor & Gamble and Coca Cola.
• Managed client relationships, new product publicity, trend story publicity, editorial calendaring, analyst relations and product reviews management
• Managed account administration and client services for clients in food services, consumer, retail, technology and IT industries
• Directed account operations for national clients representing over $25M in marketing spending including Blockbuster Inc., NOKIA, Starbucks Coffee Company, Proctor & Gamble, Energizer and Coke

Dallas/Fort Worth Area

• Executed the account management and strategic media/PR direction of tech/telecom client campaigns.
• Project manager responsible for leading product launches and strategic planning
• Wrote and edited news releases, targeted pitches and maintained media relations contacts for.com and telecom clients
• Coordination of media events, press conferences, trade shows and convention planning

Dallas/Fort Worth Area

• Account management of client marketing and advertising campaigns inclusive of advertorials, brochures, commercials, direct mail, company website and collateral pieces
• Produced communications tools to influence and reinforce purchase decisions for product introductions, campaign launches and marketing challenges.
• Creation and implementation of print, billboard, television/radio campaigns in local/national markets; Content and concept decisions on collateral pieces including: annual report, financial summary, brochures.
• Organized and managed local, regional and national trade show events and programs

Bachelor Of Science, Business Administration

Activities and Societies: Student Government

High School Diploma