- Developed and debugged the front end of the theratech.ai web application, which offers services for therapists to manage client data effectively.- Created and debugged the front end of a bike safety monitoring web application using ReactJS, consuming RESTful APIs.- Designed and developed one-page static websites using Adobe XD, HTML5, and CSS.Assisted team members in resolving JavaScript and CSS issues on existing websites.- Led the front end development for a migration project, transitioning company websites to a Headless CMS. Designed the data structure on Strapi and developed and debugged the web front end using GatsbyJS.- assisted in micro frontend project to set up the theme styling for micro frontend applications and bugs fixing- created reusable component library with storybook and published it to private repository for sharing between developers working on the same projects

- Customise Shopify website- Develop interactive mini quiz web page with jQuery, HTML and CSS

- Creatively conceptualize and design a wide range of marketing collaterals for events, campaigns, and F&B promotions, encompassing diverse formats such as lightboxes, TV banners, posters, brochures, menus, and tent cards.- Design brand collaterals, including hotel room cards, packaging and red packets, with meticulous attention to detail, ensuring strict adherence to brand guidelines.- Collaborate closely with professional photographers to coordinate captivating hotel room, food, and event photography, ensuring that the visuals effectively support marketing objectives and showcase the brand's offerings.- Conduct skilled in-house food and event photography, followed by meticulous photo editing to deliver captivating visuals that align with marketing goals and enhance the brand's image.- Efficiently manage the media assets of food and hotel rooms, organizing and maintaining a comprehensive library of visuals to facilitate easy access and retrieval for marketing and promotional purposes. - Provide precise proofreading and editing services for collaterals in Chinese language, ensuring accurate and culturally appropriate content to effectively communicate with the target Chinese-speaking audience.

- Conceptualizing, creating, and adapting captivating artworks for various in-house promotional materials, including menus, tent cards, posters, TV banners, advertisements, and more.- Providing clear and precise art directions for photography to ensure the desired aesthetic and brand image.- Effectively managing a comprehensive library of images to streamline the creative process and facilitate easy access for future projects.- Collaborating closely with vendors to ensure that the colour proofing for all printed materials aligns seamlessly with the brand identity.

- Spearhead together with Brand VP, in concepts for promotional campaigns for PUTIEN and SUFOOD- From 2013-2015, lead and direct the concepts of seasonal menu for PUTIEN, from dish selection/creation together with chef, to the final presentation of menu on quarterly basis - Working together with vendor, ensure the colour proof for all printed materials adheres to brand identity- Improve brand guidelines manual- Brand auditing at all outlets- Giving art directions in Chinese New Year visual merchandising for outlets

- Conceptualize and design 2D artworks for clients- Adaptation of design from print to digital formats

- Propose, design, develop and content writing for company websites- Create corporate videos or product introduction videos using limited resources- Create and manage company social media such as facebook page, youtube channel etc- Explore and manage advertising channels, eg. radio, online portal, magazines- Conceptualize and create artworks for new product launch

- Design, develop and deliver websites for listed companies in Singapore. - Website maintenance for listed companies - Became a mentor for juniors on HTML and CSS for websites redevelopment * Received Director Award for High Performance in Contribution in INVEST FAIR 2007* Appointed as Senior Web Designer in Jan 2009 for outstanding performance- Design and develop website for listed companies- Conceptualize, design and layout for company magazine (INVEST)- Colour proofing for printed artworks

- Do programming and coding to generate customized reports for accounting software- Integrate the database of accounting software with web page application- Design and develop company website