Jo Maggiore Email and Phone Number
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I am an enthusiastic, award-winning creative director with extensive experience and longevity in the industry. I know that a company's sales of a product or service is only as successful as its marketing. I ensure that projects are completed on time and within budget. I am incredibly passionate about working with national corporate personal care, healthcare, and clean energy brands. I began my career as an art director at Ammirati & Puris before advancing in roles like Senior Art Director at McCann Erickson and ACD at Y&R Brands. I was previously recruited as Creative Art Director at Droga5 agency and helped build some of the most influential brands through my creative expertise and team leadership skills.Recognizable brands campaigns that I have worked on include UPS, BMW, L’Oreal Cosmetics and Hair Care, AT&T Wireless, Global Colgate-Palmolive, Hills Science Diet, WalMart and Target in-store tv and video, TracFone’s Straight Talk and Net10, Bare Necessities, Botox, Office of Emergency Management, Summer's Eve, TheraFlu, Flonase, Santi Wines, Time Warner Cable, and Astra-Zeneca, among numerous others.Specialties include: Hands-On Strategic Creative Development & Production • Integrated Brand Building• Advertising • Marketing • User Experience Design • Interactive Art Direction • Multi-Channel Art Direction • Team Building • Mentor Brand Categories: Global CPG, Cellular, Beauty, Sports, Health & WellnessMedia Platforms: TV, Print, Radio, DM, Web, Digital & Social
Creative For Hire
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Creative For HireNew York, Ny, Us
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Consultant Developing 360 Marketing CampaignsCreative For Hire Jun 2013 - PresentI am a go-getter who initiates business with top reputable agencies such as AFG&, Chemistry, CDM NY, CDMi Connect, Della Femina Advertising, MRM/McCann Worldwide, and Ogilvy/RedWorks NY. I began this business in 2013 and 2020 to adapt to the pandemic after a long hiatus spent working for major agencies. My Key Achievements are as follows: • From creative emails to publishing and website redesigns, my flexibility and willingness to produce innovative, customized content demonstrates my ability to work with a variety of people and be adaptive to fit their business needs. • My agency, media, and PR contacts portfolio is extensive. I have built a reputation for excelling at using creative cloud design tools, producing client presentations, website and television content production and campaigns, enhancing websites' appearances and interactivity for target consumers, and managing vendor relationships.
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Creative DirectorMarketsmith, Inc. Aug 2019 - Apr 2020Whippany, New Jersey, UsI was Creative Director of the $20.9M omnichannel media agency and led the creative development of several New Jersey state initiatives by introducing innovative concepts and managing projects from concept to production for photo, television, and print media. A significant win for this project was garnering both of the 2021 Telly Gold TV:30 and Silver Digital Campaign Awards for production of the BPU NJ Clean Energy Program campaign, “Lighting the Way.”My Key Achievements are as follows: • I led a team to win multiple New Jersey State initiatives: NJ Clean Energy Program, Paid Family Leave, and Census 2020, which increased agency profits by over $7M. • I recruited NY Sports Club as a new client through previous relationships formed at Town Sport, Inc. while working at GNC, which generated $25K per month of new revenue for the agency, and the agency became AOR. • I changed the process of how the company operated, teaching them how to properly bid clients, manage the preplanning for production, and maximize each job’s potential revenue by managing the project’s workload and resource allocation efficiently. -
Creative Director / DigitalGnc Oct 2016 - Apr 2018Pittsburgh, Pa, UsIn this role, I developed project processes and timeless for a vertically integrated team at GNC from packaging through a multi-level marketing campaign. Working with seven designers and four copywriters to integrate ad campaigns into the digital space was rewarding and allowed me to show off my skills in website design, appearance, and customer interaction. It also provided an opportunity to showcase my ability to work with outside vendors and develop brand guidelines. My Key Achievements are as follows: • I led a team to work with outside vendors and cross-functional internal partners to lead the development of GNC.com’s rebranding and transition from primarily print marketing to digital marketing and maximize the use of the company's website to grow revenue. • I led a three-month project for the strategic creative DTC development of the BodyDynamix Slimvance brand, which became GNC’s #1 selling product in 2018. • I organized and planned the brand campaign launch of a subscription box, myProAccess, increasing the Q1 membership of 78,000 to 585,000 by Q3, with a total revenue increase of 650%. • Within one month, I completed enhanced brand content development and production of video and info-graphics for GNC’s Amazon Storefront program to produce digital ads, working closely with Amazon on their digital ads. -
Instructor / Industry AdvisorDigital Media Arts College 2009 - May 2013Boca Raton, Fl, UsIn this role, I developed project processes and timeless for a vertically integrated team at GNC from packaging through a multi-level marketing campaign. Working with seven designers and four copywriters to integrate ad campaigns into the digital space was rewarding and allowed me to show off my skills in website design, appearance, and customer interaction. It also provided an opportunity to showcase my ability to work with outside vendors and develop brand guidelines. My Key Achievements are as follows: • I led a team to work with outside vendors and cross-functional internal partners to lead the development of GNC.com’s rebranding and transition from primarily print marketing to digital marketing and maximize the use of the company's website to grow revenue. • I led a three-month project for the strategic development of the BodyDynamix Slimvance brand, which became GNC’s #1 selling product in 2018. • I organized and planned the brand campaign launch of a subscription box, myProAccess, increasing the Q1 membership of 78,000 to 585,000 by Q3, with a total revenue increase of 650%. • Within one month, I completed enhanced brand content development and production of video and info-graphics for GNC’s Amazon Storefront program to produce digital ads, working closely with Amazon on their digital ads. -
Creative / Art DirectorDroga5 Feb 2009 - Aug 2011New York, Ny, UsI spearhead and developed targeted digital, print, web, POP, and social media retail television and video marketing for WalMart and Target to promote TracFone brands Straight Talk and NET10 for store sales. By streamlining the project’s processes, procedures, and staff, I produced the campaign within the time and budget constraints of the product. -
Acd / Art DirectorYoung & Rubicam Jan 2004 - Jul 2008New York, Ny, Us• Colgate-Palmolive’s CPG Global Accounts for home care, oral care, personal care and Hill’s Science Diet pet care brands for US, Latin America, Europe & Middle East regions. • Lead Creative for the Global Integrated Marketing Campaign for Colgate Total Professional Clean resulting in 60% additional sales in Latin America. • Collaborated directly with the client’s innovation team on product development inclusive of packaging, product flavoring and scent. • Managed senior through to junior creatives as well as production team for global brands. • Creativity’s ‘Ad of the Month’ Campaigns, ‘Red Dragon’ :30 TV for Max Fresh toothpaste. -
Creative Supervisor / Art & DesignOgilvy Sep 2001 - Sep 2003New York, Ny, Us• Served as key creative on the $500+ million AT&T Wireless re-branding retail effort. • Interpreted strategic objectives into tactical initiatives, directing consumers to the AT&T store for their wireless solutions. Managed team of six creatives: copy and art directors. • Drove the creative development of retail advertising from concept to completion in a fast-paced environment. Implemented and streamlined creative process leading to the production of over 30 radio spots and 3,000 newspaper mechanicals in a 12 month period. -
Sr. Art DirectorMccann Worldgroup 1994 - 2001New York, Ny, Us• Clients: GateWay Computers, Tiffany, L’Oreal Cosmetics & Hair Care.• Multiple Effie Award winner: L’Oreal Visible Lift Foundation GateWay YourWare Program -
Art DirectorAmmirati Puris 1990 - 1994A&P is where I acquired my love for advertising. Working on Compaq, UPS, Aetna, & BMW, I learned how to handle a 100 hr workweek while effectively creating smart, beautiful print advertising.
Jo Maggiore Skills
Jo Maggiore Education Details
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School Of Visual ArtsAdvertising And Graphic Design -
Rhode Island School Of DesignWeb Animation + Interaction
Frequently Asked Questions about Jo Maggiore
What company does Jo Maggiore work for?
Jo Maggiore works for Creative For Hire
What is Jo Maggiore's role at the current company?
Jo Maggiore's current role is Integrated Creative Director / Art & Copy/ Digital Storyteller.
What is Jo Maggiore's email address?
Jo Maggiore's email address is jo****@****ail.com
What is Jo Maggiore's direct phone number?
Jo Maggiore's direct phone number is +191774*****
What schools did Jo Maggiore attend?
Jo Maggiore attended School Of Visual Arts, Rhode Island School Of Design.
What are some of Jo Maggiore's interests?
Jo Maggiore has interest in Human Rights, Animal Welfare, Arts And Culture.
What skills is Jo Maggiore known for?
Jo Maggiore has skills like Graphic Design, Typography, Brand Development, Creative Direction, Advertising, Copywriting, Interactive Marketing, Layout, Television, Direct Marketing, Branding And Identity, Art Direction.
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