Jon Boyle Email & Phone Number

Ottawa, On, Ca

Ottawa, On Canada

• Directly influenced the substantial increase in national and international sales and revenue through carefully calculated strategic planning, branding and creative direction.• Orchestrated the Marketing Department and all employees therein to create and execute communications programs and strategies that are cost-effective, market appropriate and profitable.• Worked closely with R&D, Sales and Business Development to successfully rebrand and completely redesign the four brands under the Airway umbrella.• Created strategies, branding exercises and campaigns while assisting in product development to launch two new, very successful brands.• Creative and artistic direction for all creative marketing and communications collateral, proposals, video production, photography shoots, trade displays and brand personality tone and style.• Performed team building and leadership exercises, organization development, project management and general administrative affairs.

Ottawa, Canada Area

• Created and executed carefully calculate communications strategies for Verney Conference Management and EventsystmPro, as well as for all event clients such as the Canadian Science Policy Centre, Canadian Bioethics Society, the Office of the Privacy Commissioner and many other government agencies and non profit organizations.• Directly influenced the acquisition of new government and non profit organization clients by successfully responding to request for proposals.• Directed all the sales and customer acquisition for the startup software company, EventSystemPro by meeting with industry professionals, attending industry events and various other marketing outreach programs.• Designed and developed all creative collateral, including but not limited to, trade displays, print material, social media content, website assets and brand personality tone and style.

• Sat on the Canadian Resort Development Association (CRDA) Fractional Advisory Board as a marketing and communications specialist, while developing and creating marketing communications strategies. These campaigns were funded by board members of competing organizations working together to educate new and potential markets for a common goal.• Acquired clients from diverse industries by meeting with industry professionals, attending industry events and various other marketing outreach programs.• Creative and artistic direction for all creative marketing and communications collateral, proposals, video production, photography shoots, trade displays and brand personality tone and style.• Created and executed carefully calculate marketing and communications strategies for clients from diverse industries.

Speaker

CRDA 2012 Spring Summit:Leveraging your social media presence in a changing consumer market.CRDA 2010 Fall Summit:Working with Competitors for the Common GoalWorking with Print media in a digital age

Toronto, Canada

I was a media buying assistant, assisting with reviewing invoices, communications with media sales reps, create media plans for many organizations.

Kingston, Hamilton, Toronto

• Quickly advanced from entry level sales representative to manage three divisions within the organization and all employees therein.• Developed a strategy to substantially increase production and sales levels for a failing product category which resulted in the Kingston location, servicing a population 120,000 residents, to become the highest ranking out of 500+ locations across North America.• Responsible for creating and implementing strategies to ensure the sales force, test market associates and street teams were meeting and achieving their goals.• Performed team building and leadership exercises, organization development and general administrative affairs.