Jon Lumerman

Jon Lumerman Email and Phone Number

CHC North America Lead, Media & Digital, Procurement @ Sanofi @ Opella
Jon Lumerman's Location
New York, New York, United States, United States
Jon Lumerman's Contact Details
About Jon Lumerman

As a truly versatile media professional, Jon has vast experience with fully integrated media campaigns that incorporate Digital , TV, Radio, Print, Out of Home, Social, Mobile and Experiential.Jon helps Fortune 500 companies innovate in this fractured world of media consumption but also guides small to medium size businesses in building and growing their digital footprint. As an innovator and executive with demonstrated management experience in leading fully integrated media campaigns, Jon has extensive experience in consumer packaged goods, ticketing, auto, retail, financial services, tech, entertainment, health, travel and insurance.Jon was named to Media Magazines “Top 10 Rising Stars” of 2006 Specialties: • Strategic Planning• Media Buying• Digital Media      o Programmatic      o Social Media      o Publisher Direct      o Video      o Mobile      o SEM/SEO• TV      o National      o Local• Advanced TV      o Connected TV (CTV)      o Over the Top (OTT)      o Full Episode Player (FEP)      o Video on Demand (VOD)      o Data Driven Linear      o Addressable TV• Radio      o National      o Local• Digital Audio      o Streaming       o Podcasts• Out of Home• Print• ExperientialAreas of Expertise:• Media Innovation• Process Management• Technology Vendor Management• Contract Negotiation• Optimize teams and process• In-housing process and structure• Audience Segmentation• Data Analytics

Jon Lumerman's Current Company Details
Opella

Opella

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CHC North America Lead, Media & Digital, Procurement @ Sanofi
Website:
opella.com
Employees:
3346
Jon Lumerman Work Experience Details
  • Opella
    Opella
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  • Sanofi
    Chc North America Lead, Media & Digital, Procurement
    Sanofi Jan 2022 - Present
    Paris, France, Fr
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  • Madison Valley
    Svp, Strategy & Data
    Madison Valley Jan 2020 - Jan 2022
    Jon is an established digital media executive with 20+ years’ experience in leadership roles at various ad agencies. Jon has worked with numerous clients to drive their programmatic and data strategy. He has helped them shift from open exchange buying to more customized private marketplaces. Under his stewardship, these brands relied on Jon to develop their approach to programmatic investment in media and data further customizing their approach. His work in connected TV and OTT video illustrates that programmatic is not a media channel, but a buying methodology that should be leveraged to eliminate media waste and maximize reach across the audiences an advertiser wants to target. His approach is truly omnichannel.
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  • Active International
    Svp, Digital
    Active International Jun 2014 - Jul 2019
    Pearl River, New York, Us
    Digital convergence is shaking the media industry. TV is no longer TV – it is video and Radio is no longer Radio – It is audio. Each are consumed across multiple platforms - both linear and digital. OOH has had its foot in the digital door for years and continues to adopt technologies that cross the digital divide. Print publishers have focused their efforts on digital content delivery to offset declining print sales and expand their footprint into the digital norm.It is clear that the digital and traditional worlds have collided - As marketers we must bridge these two as the consumer shift has already happened.
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  • Crossmedia
    Head Of Media Operations
    Crossmedia May 2013 - Jun 2014
    New York, Us
    Clients: MSG Entertainment, MSG Network, MSG Ticketing (Rangers, Knicks & Liberty), MSG Sports, USTA, Premier Exhibitions, Aereo, DCH Auto GroupMedia Magazines “Top 10 Rising Stars” of 2006.
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  • Earthquake Media
    Senior Vice President, Media
    Earthquake Media May 2005 - May 2013
    New York, Ny, Us
    Clients: Ergobaby, Michelin Windshield Wipers, McCormick Foods, World Poker Tour, The Princeton Review, HBO, Laura's Lean Beef, Infinium Spirits.Media Magazines “Top 10 Rising Stars” of 2006.
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  • Universal Mccann
    Senior Media Buyer
    Universal Mccann Dec 2002 - May 2005
    New York, Ny, Us
    Clients: Kohl's Department Store, Maytag, and Hoover.
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  • Mediavest
    Media Buyer
    Mediavest Mar 2000 - Dec 2002
    New York, Us
    Clients: P&G, Philip Morris-Youth Smoking Prevention, Heineken, Avon, Birds Eye, UBS and Enterprise-Rent-A-Car.
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Jon Lumerman Skills

Integrated Marketing Media Buying Digital Strategy Digital Media Interactive Marketing Digital Marketing Social Media Marketing Ad Networks Advertising Online Advertising Media Strategy Media Planning Social Media Strategy Rich Media Comscore New Media Sem Direct Marketing New Media Strategy Outdoor Advertising Television Advertising Sales Strategic Consulting Media Research Display Advertising Interactive Advertising Sponsorship Radio Search Advertising Viral Marketing Research Mobile Media Online And Offline Media Online Media Buys Offline Media Contract Negotiating Direct Response Traditional Media Google Adwords Broadcast Project Management Drive Results Analytics Roi Optimization Data

Jon Lumerman Education Details

  • Touro University
    Touro University
    Political Science

Frequently Asked Questions about Jon Lumerman

What company does Jon Lumerman work for?

Jon Lumerman works for Opella

What is Jon Lumerman's role at the current company?

Jon Lumerman's current role is CHC North America Lead, Media & Digital, Procurement @ Sanofi.

What is Jon Lumerman's email address?

Jon Lumerman's email address is jo****@****ley.com

What is Jon Lumerman's direct phone number?

Jon Lumerman's direct phone number is +121220*****

What schools did Jon Lumerman attend?

Jon Lumerman attended Touro University.

What skills is Jon Lumerman known for?

Jon Lumerman has skills like Integrated Marketing, Media Buying, Digital Strategy, Digital Media, Interactive Marketing, Digital Marketing, Social Media Marketing, Ad Networks, Advertising, Online Advertising, Media Strategy, Media Planning.

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