Tragic Fashion Marketing & Creative is a full-service agency dedicated to helping artists, labels, and music brands amplify their reach and grow their audiences through strategic marketing and impactful creative direction.As the Founder, Creative Director, and Marketing Strategist, I specialize in developing and executing tailored marketing campaigns that drive engagement, increase streaming performance across DSPs, and enhance visibility on social platforms. I also provide consulting… Show more Tragic Fashion Marketing & Creative is a full-service agency dedicated to helping artists, labels, and music brands amplify their reach and grow their audiences through strategic marketing and impactful creative direction.As the Founder, Creative Director, and Marketing Strategist, I specialize in developing and executing tailored marketing campaigns that drive engagement, increase streaming performance across DSPs, and enhance visibility on social platforms. I also provide consulting services, advising artists and labels on distribution strategies and label deals to help them navigate partnerships and maximize their potential.In my role as Creative Director, I lead the vision and execution for visuals, including album cover art, music videos, photo shoots, and social content, ensuring a cohesive and compelling brand identity. I’ve managed ad campaigns and secured brand partnerships with companies like Beats Audio and Spotify, creating meaningful opportunities for artists to expand their reach and impact.Beyond strategy and visuals, I’ve developed and launched unique showcases, pop-up events, virtual experiences, and call-to-action campaigns that captivate audiences, drive engagement, and elevate an artist’s brand. By combining strategic insight with hands-on creativity, I help artists and labels grow their fanbases, boost visibility, and achieve their goals in a competitive music industry.Let’s connect and bring your vision to life. Show less

Collaborated with the commercial strategy team to develop and execute marketing initiatives that drove commercial success, reignited fan bases, and expanded audience reach. Led marketing campaigns with a focus on increasing streaming growth and engagement through strategic release plans and digital activations. Identified market trends and consumer behaviors to optimize partnerships with key label partners. Notably, a campaign I produced was recognized as one of Sandbox's Best Marketing… Show more Collaborated with the commercial strategy team to develop and execute marketing initiatives that drove commercial success, reignited fan bases, and expanded audience reach. Led marketing campaigns with a focus on increasing streaming growth and engagement through strategic release plans and digital activations. Identified market trends and consumer behaviors to optimize partnerships with key label partners. Notably, a campaign I produced was recognized as one of Sandbox's Best Marketing Campaigns. Additionally, I analyzed and measured the performance of each campaign to maximize effectiveness. Show less

Led marketing strategies and initiatives in collaboration with artists and labels to enhance social media followings and increase streaming engagement, while fostering primary relationships with high-level streaming accounts to secure opportunities for editorial, marketing, and social support.

Managed primary relationships with digital streaming platforms on a daily basis. Developed and executed creative marketing strategies to maximize exposure and drive revenue. Led relationships and business dealings with key labels and artists while identifying market trends and analyzing consumer behavior around releases.

Managed primary relationships with digital streaming accounts daily. Developed and implemented creative marketing strategies to maximize exposure and revenue. Managed relationships and business with key labels and artists while identifying market trends and consumer behavior around releases.

Successfully planned and managed artists' daily schedules, coordinating interviews, sound checks, showtimes, load-ins, and bus calls.