Jon Mora Email & Phone Number

Los Angeles, CA, US

Tustin, CA, US

• Originate, design, and launch company and supplier initiatives and objectives across all chain accounts for suppliers such as Brown Forman, TFE, Tito’s, Proximo, Remy, Kobrand, and Bogle throughout Southern California.
• Preside over five Directors, 26 District Managers, and 140 Sales Reps in exceeding company and supplier short- and long-term goals.
• Form and foster tactical buyer partnerships through effective communication of sales direction and strategies to maximize revenue for YMCO, the buyer, and suppliers.
• Formulate monthly goals with suppliers while collaborating with internal Chain Headquarter teams on YMCO and supplier initiatives to optimize merchandising team execution.
• Spearhead the successful execution of major supplier initiatives, such as BF 150, Jack Academy, Sonoma Cutrer Grand Cru, Remy Champions, and Hope Family Wines’ Key to the Castle.

Tustin, CA, US

Tustin, CA, US

• Conceived and established program course and goals for Merchandising teams, alongside suppliers and YMCO headquarter teams, to drive speed to market and maximize sales execution.
• Facilitated the development and execution of major initiatives across multiple divisions in So Cal for suppliers such as TFE, DFV, MDW, Bogle, and HFW.
• Directed and oversaw seven DMs and 35 Sales Reps, along with two TFE Ambassadors.
• Created, designed, and initiated a new TFE Sales Rep training curriculum, enhancing consistency across the team.
• Advanced the newly created DOW role to establish standards which maximized sales for YMCO and its Wine partners.
• Cultivated and nurtured crucial relationships with District Personnel for Ralphs and Albertsons to enhance the execution of YMCO programs.

Tustin, CA, US

• Orchestrated and directed the accomplishment of company and supplier objectives to ensure optimal service and presentation of supplier brands to retail chain customers.
• Piloted a team of six District Managers and 30 Sales Reps in surpassing LY sales in the SFV/Central Coast area by implementing tactics for the sale of high margin brands in emerging territories.
• Created and delivered PowerPoint presentations with detailed sales data while educating and mentoring DM’s and Sales Reps to effectively present data to buyers.
• Successfully sold the YMCO/Ralphs Contest to all District 1 stores and instigated strategies to secure top honors for the District with the largest sales growth percentage over LY in So Cal.

Tustin, CA, US

• Educated, coached, and guided a five-person sales team to exceed YMCO and supplier goals.
• Promoted effective Sales Rep and retailer partnerships as well as affiliated company, supplier, and customer requirements.

Tustin, CA, US

• Recognized as the 2014 Winner of DSD Sales Representative of the Year for surpassing standards on YMCO and supplier programs.

Tustin, CA, US

• Developed and deployed new ordering process for Wal-Mart’s transition from DSD to warehouse, which was ultimately distributed company-wide.

• Administered all aspects of the daily workflow for concurrent multimillion-dollar projects, serving as primary liaison between buyers and vendors in the design of original media content.
• Scrutinized and interpreted analytical data, drafted study reports, and delivered in-depth presentations with the goal of advancing projects and procuring new ventures.
• Employed control and authorization over a staff of five employees, numerous vendors, and the company internship program.
• Investigated and ascertained fresh opportunities as well as negotiated intellectual property deals, including remake rights to the French film, Livid, and securing a $3M contract to produce the American adaptation.

• AGENT TRAINEE, MOTION PICTURE LITERARY, 2008 to 2010AGENT ASSISTANT, MOTION PICTURE TALENT, 2007 to 2008
• Operated as primary assistant to senior agents in the accomplishment of company and supplier objectives through strategic sales in the representation of writers, directors, and actors.
• Streamlined the organization of department data, composed proposals, and communicated with buyers to generate client opportunities.
• Pioneered presentations for current and prospective client and buyers.
• Conceptualized, designed, and established innovative branding strategies which drove a six-figure growth and surpassed sales goals in ’09 and ’10 by more than 15%.
• Liaised between junior and senior department employees and conducted weekly meetings to certify the efficient execution of company and client sales goals and objectives.

B.A, International Business

Japanese