PROFILEAccomplished, commercial leader with extensive US and global brand management experience directing inline and emerging commercial project teams to maximize brand value. Adept strategist with recognized success devising and implementing product positioning and market development plans for specialty care and hospital-based assets. Proven track record of generating sales and profits across a range of US and international markets and therapeutic categories. Highly regarded in domestic and international licensing evaluation, strategic partnerships, revenue forecasting, and expense management. Decisive and compelling leader able to motivate internal and external stakeholders to optimal performance levels.AREAS OF EXPERTISEStrategic Brand Management • Product Launch and Lifecycle Management • Commercial Assessment / Licensing Evaluation • Market Planning • New Product Development • Strategic Partnerships • Alliance Management • Market Research • Business Development • Competitive Market Intelligence • Performance Improvement • P&L Oversight • Line Extensions • Competitive Product Positioning • Multimedia Communications