Design, Develop and Deploy Full Spectrum Busines Development & Marketing Efforts for B2B and B2C Companies across all industries including healtcare, insurance, franchising, food service, automotive, retail, and non-profit organizations.• Evaluate client needs and market conditions.• Create a wide range of marketing communication, lead generation and public relations pieces including:o E-mail & direct mail campaign materialso Press releaseso White paperso Client videoso Case studieso Tradeshow collateral and displayso Brochureso Slide deckso Online demos• Develop advertising campaigns and concepts for print and web campaigns.• Design and deploy web sites and landing pages.• Draft, negotiate and finalize contracts related to advertising and marketing campaign plans on behalf of clients.• Manage advertising, communication, and print schedules across multiple platforms (print, web, etc) for clients.

Managed marketing communication and lead generation campaigns for an Atlanta-based, $300 million global insurance technology company.• Authored a wide range of marketing communication pieces from web banner copy to e-mails to white papers, client videos, brochures, slide decks, online demos, and success stories.• Developed advertising campaigns and concepts for print and web campaigns.• Led Request for Proposal response process with 80% win rate of submitted proposals.• Drafted, negotiated and finalized contracts related to advertising and marketing campaign plans.• Managed project and contractual schedules related to marketing vendors.• Created and presented sessions at annual national and regional conferences and lead generation events.

Managed marketing communication and lead generation campaigns for an Atlanta-based, $300 million global insurance technology company.• Authored a wide range of marketing communication pieces from web banner copy to e-mails to white papers, client videos, brochures, slide decks, online demos, and success stories.• Developed advertising campaigns and concepts for print and web campaigns.• Led Request for Proposal response process with 80% win rate of submitted proposals.• Drafted, negotiated and finalized contracts related to advertising and marketing campaign plans.• Managed project and contractual schedules related to marketing vendors.• Created and presented sessions at annual national and regional conferences and lead generation events.

Managed marketing communication and lead generation campaigns for an Atlanta-based, $300 million global insurance technology company.• Authored a wide range of marketing communication pieces from web banner copy to e-mails to white papers, client videos, brochures, slide decks, online demos, and success stories.• Developed advertising campaigns and concepts for print and web campaigns.• Led Request for Proposal response process with 80% win rate of submitted proposals.• Drafted, negotiated and finalized contracts related to advertising and marketing campaign plans.• Managed project and contractual schedules related to marketing vendors.• Created and presented sessions at annual national and regional conferences and lead generation events.

Served as purchasing & logistics manager, corporate marketing manager and franchisee trainer for an Atlanta-based casual dining chain with 80+ units operating nationally.• Managed nationwide supply chain with 25 proprietary SKUs and 15 distributors.• Ensured product quality and customer service excellence at distributors.• Responsible for supplier and distributor contracts, issue resolution and franchisee supply chain support.• Worked with manufacturers in new product development and testing.• Managed strategic and field marketing operations.• Directed, presented and implemented re-branding effort across organization.• Designed and conducted franchisee training program.• Served as General Manager for training location store increasing revenue and operating margins.• Trained franchise operators and provided on-site assistance for franchise store openings.

Managed sales and software implementation of an industry leading content management and workflow business solution.• Led customer expectation and planning sessions.• Drafted, negotiated and finalized contracts.• Managed project and contractual schedules.• Designed and built content management and workflow solutions.• Trained users in all aspects of system use and administration.• Created and presented sessions at annual User Group Conference.

Managed multiple software projects with budgets in excess of $20 million for the energy, healthcare and insurance industries.• Supervised teams of 10-15 information technology professionals.• Developed applications utilizing Oracle SQL and the TenFold Universal Application development tool.• Served as liaison between clients and TenFold senior management to manage project scope.• Led client training on TenFold technology and methodology.• Performed detailed analyses to define business processes and define technological requirements.

Responsible for researching, developing and executing intelligence and operational plans essential to the enforcement of narcotics laws.• Designed, managed and operated undercover identity programs.• Developed, conducted and managed intelligence gathering operations.• Negotiated and authored a multi-agency Memoranda of Understanding• Managed innovative electronic intercept programs.