Vp Marketing | Head Of Events & Multimedia In Emea
London, England, United Kingdom
As part of the European marketing leadership team for the global asset management firm, I established and led the event marketing and multimedia functions in Europe, delivering a broad portfolio of projects focussing on brand engagement, thought leadership, product launches and servicing, and client education. Responsibility included setting live marketing strategy, developing capabilities and resources, creating and maintaining processes within changing regulatory environments, hiring and… Show more As part of the European marketing leadership team for the global asset management firm, I established and led the event marketing and multimedia functions in Europe, delivering a broad portfolio of projects focussing on brand engagement, thought leadership, product launches and servicing, and client education. Responsibility included setting live marketing strategy, developing capabilities and resources, creating and maintaining processes within changing regulatory environments, hiring and inspiring teams and managing relationships with senior stakeholders across the organisation. Show less