◦ Co-founded Lucid Meme, pioneering meme marketing, boosting client engagement and visibility.◦ Received investment from Gary Vaynerchuk, one of the most successful social entrepreneurs◦ Led strategic BD/sales to optimize lead generation and conversion with targeted outreach.◦ Streamlined operations and financials, integrating automation tools across the business and managing budgets for better efficiency.◦ Managed website build and updates to bolster business online presence; ensured seamless operation, content updates, and optimal server performance.◦ Focused on growing client acquisition and business partnerships, leveraging LinkedIn and engaging agencies for white-labeling.◦ Boosted team productivity and collaboration by implementing project management tools, SaaS applications and AI.

- Worked with key stakeholders to assist in the planing, production and execution across multiple sectors of the Smiley Charity Film Awards- Planned and executed following trade shows: - Licensing Expo Vegas 2021-2023 - Brand Licensing Europe 2021-2023- Milano Licencing Day 2021-2022- PLMA (Amsterdam)- Brandmate (Germany)- Cobrandz (Paris)- IFE (London)- Planned and executed marketing programs, including a global virtual partner summit with five sessions across three time zones- Collaborated with developers, advertisers and production managers to market products and services- Managed and oversaw the design of marketing materials and promotional literature for the organization, including weekly, monthly, biannual, style guide newsletters as well as Trade PR.- Operated as Sales Executive by maintaining databases and upkeep across global department stores with over 60 global brands.- General all round day-to-day point of contact for general marketing needs

- General all round day-to-day point of contact for general marketing needs - Planned and executed all trade show events, including Licencing Expo Vegas 2022, BLE 2021 and the Milano Licencing Day 2021- Planned and executed marketing programs, including a global virtual partner summit with five sessions across three time zones- Collaborated with developers, advertisers and production managers to market products and services- Managed and oversaw the design of marketing materials and promotional literature for the organization, including weekly and monthly newsletters.- Operated as Sales Executive by maintaining databases and upkeep across global department stores with over 60 global brands

- Created toolkit consisting of manuals and pitch scripts utilised by the entire sales team- Streamlined the customer acquisition process to improve sales- Increased customer engagement through social media- Ensured client satisfaction with high profile accounts- Was the first point of contact for website sales for all the entities under Eden Fine Art Gallery

-Identified new targets and developed new business opportunities-Created and ran successful e-mail campaigns integrating MailChimp-Performed extensive cold-calling and follow-ups with leads to secure new revenue -Analysed the effectiveness of social media campaigns-Deployed search engine optimisation techniques to drive qualified website traffic

-Analyzed third-party data and investigated new growth opportunities -Developed and implemented campaigns for email, online advertising, search engines and direct mail-Designed and presented social media campaign ideas-Assisted with capturing and analyzing social media metrics-Developed ads centered on target demographics and monitored results to improve marketing research and team campaign development