I manage projects across multiple Smart Channel-owned brands, ensuring collaboration between internal teams and external stakeholders for smooth execution and impactful results.Key Responsibilities:■ Ad Campaign Coordination - Lead the coordination of advertising partners and creative teams, including Forbes and News.com, to deliver cohesive print and digital ad campaigns.■ Website Relaunch Management - Oversee the relaunch of the VoltX Energy website, ensuring alignment… Show more I manage projects across multiple Smart Channel-owned brands, ensuring collaboration between internal teams and external stakeholders for smooth execution and impactful results.Key Responsibilities:■ Ad Campaign Coordination - Lead the coordination of advertising partners and creative teams, including Forbes and News.com, to deliver cohesive print and digital ad campaigns.■ Website Relaunch Management - Oversee the relaunch of the VoltX Energy website, ensuring alignment with brand strategy and a seamless rollout. ■ Marketplace Retail Promotions - Manage retail promotions and paid events across platforms such as Bunnings, Woolworths, Catch, Harvey Norman, Amazon, eBay, and Kogan, working closely with Account Managers and internal teams.■ Monthly Promotion Planning - Plan and execute monthly promotions for the Outbax website, collaborating with product teams, marketing managers, designers, copywriters, and merchandisers.■ CRM Migration and Onboarding - Lead the HubSpot CRM migration, including onboarding, training, and adoption to enhance customer relationship management.■ Interim SEO Lead - Served as SEO department lead during the transition from agency to in-house services, overseeing off-page, on-page, and technical SEO activities while liaising with backlink and content agencies.■ SEO Department Support Assist the SEO Specialist by providing quality control for articles from partner agencies, including editing, proofreading, monitoring blog tracking sheets, and assigning categories and tags prior to publication.■Knowledge Base Development - Develop and maintain a knowledge base for merchandising activities by conducting team interviews, mapping workflows, and publishing content on Nuclino. I also train new marketing team members to use this tool. Show less

PUBLIC SEMINARS AND CORPORATE TRAINING: Delivered over 100 public seminars and in-house corporate training sessions on business writing since 2016, impacting more than 1,000 professionals.ONE-ON-ONE COACHING AND PROFESSIONAL FEEDBACK: Provided personalized one-on-one coaching to high-level executives, offering professional feedback on their written work and recommending resources for skill improvement.CUSTOM MODULE DEVELOPMENT: Writing Hacks Academy offers the… Show more PUBLIC SEMINARS AND CORPORATE TRAINING: Delivered over 100 public seminars and in-house corporate training sessions on business writing since 2016, impacting more than 1,000 professionals.ONE-ON-ONE COACHING AND PROFESSIONAL FEEDBACK: Provided personalized one-on-one coaching to high-level executives, offering professional feedback on their written work and recommending resources for skill improvement.CUSTOM MODULE DEVELOPMENT: Writing Hacks Academy offers the ability to create custom modules in business writing, effective email correspondences, and basic grammar in collaboration with trainers within our network.REVIEWS★★★★★ Easy-to-Follow Teaching Style and Concise Business Writing Tips 👍“Jonah Chipeco's teaching style is easy-to-follow, and her business writing tips are concise, practical, and effective!” - Michelle Abdon, Business Process Consultant★★★★★Creative Approach and Improved Writing Techniques 👍“Jonah's creative approach makes you want to learn. I learned techniques that helped me write my thoughts faster. I strongly recommend her business writing workshop.” - Gina Buendia, US-Based Architect and Consultant★★★★★Help in Personal and Career Goals with Practical Advice 👍“Jonah has been a big help in my personal and career goals. I get not only practical advice in writing but also inspiration to take action and learn new things.” - Rubie Astronomo, Legal Administrator★★★★★ Proactive and Courteous Workshop Facilitation 👍“Jonah Chipeco was proactive during the workshop and answered my questions with courtesy.” - Richie Ramos, Office of the Ombudsman★★★★★ Informative Topics and Expert Guidance 👍 "I love how informative the topics are, especially when Jonah explained how to write business letters." - Migz Trinidad, Executive AssistantCONTACT ME AND MY TEAM:🔸To request a proposal, please email training@writinghacksacademy.com🔸Sign up for my free email etiquette webinar at https://bit.ly/beec-register Show less

WRITING HACKS ACADEMY PARTNERSHIP:1. Collaborate with writing coaches to successfully launch virtual training and online courses in the Filipino market.2. Provide consultations on e-learning design, course platform onboarding, and valuable content marketing services.COURSE LAUNCHES WITH THIRD-PARTY COACHES:Successfully launched third-party courses with coaches to date include: 🔸Write to Express; 7-Day Journal Writing for Self-Discovery 🔸Content Writing Essentials 🔸Fiction… Show more WRITING HACKS ACADEMY PARTNERSHIP:1. Collaborate with writing coaches to successfully launch virtual training and online courses in the Filipino market.2. Provide consultations on e-learning design, course platform onboarding, and valuable content marketing services.COURSE LAUNCHES WITH THIRD-PARTY COACHES:Successfully launched third-party courses with coaches to date include: 🔸Write to Express; 7-Day Journal Writing for Self-Discovery 🔸Content Writing Essentials 🔸Fiction Writing 101 🔸Author Accelerator MasterclassAUTHORED E-LEARNING MATERIALS:Authored and published e-learning materials for seven courses focusing on writing and content marketing. Show less

I launched a coaching program for Writerpreneurs (writers and entrepreneurs) called Writing Hacks for Entrepreneurs. The masterclass aims to help new small business owners to plan and create their sales and marketing materials within 90 days. The lessons included in the program include content marketing, copywriting, branding, project management, and more. Enrolment comes with access to online lessons, one-on-one, and group coaching calls.REVIEWS:★★★★★Responsive, Organized… Show more I launched a coaching program for Writerpreneurs (writers and entrepreneurs) called Writing Hacks for Entrepreneurs. The masterclass aims to help new small business owners to plan and create their sales and marketing materials within 90 days. The lessons included in the program include content marketing, copywriting, branding, project management, and more. Enrolment comes with access to online lessons, one-on-one, and group coaching calls.REVIEWS:★★★★★Responsive, Organized, and Customer-Driven Program 👍"I have joined several online courses, but Writing Hacks for Entrepreneurs has been the most responsive, most organized, and customer-driven program I've taken." - Rusmar Tijing, Project Manager and Lean Six Sigma Consultant★★★★★Effective Course for Copy and Content Writing 👍“Writing Hacks for Entrepreneurs is a great course for those who want to easily, quickly, and effectively write copy and content for their business. Definitely a MUST for any entrepreneur desperate for success!" - Raf Marabut, Copywriting Coach and Founder, Copywriting Dojo★★★★★Empowering Marketing Guidance and Impactful Results 👍“Jonah revised the proposal and cover letter for our business and delivered the best! She explained how I can replicate it step by step. I understood it quickly, even if I have no marketing background. It's like a whole new world opened up. I am confident and positive that I'll get the right partners and clients.” - Lorelyn Arevalo, Business Owner Show less

LEARNING RESOURCE DEVELOPMENT: Proficiently create and deliver diverse learning resources, including online courses, workshops, ebooks, books, and blog articles.STRATEGIC PLANNING AND PERFORMANCE REVIEWS: Skillfully plan activities, including performance reviews, to drive the achievement of business goals.OPERATIONAL PROTOCOLS AND FREELANCER COORDINATION: Establish operational protocols and effectively collaborate with outsourced freelancers to ensure seamless… Show more LEARNING RESOURCE DEVELOPMENT: Proficiently create and deliver diverse learning resources, including online courses, workshops, ebooks, books, and blog articles.STRATEGIC PLANNING AND PERFORMANCE REVIEWS: Skillfully plan activities, including performance reviews, to drive the achievement of business goals.OPERATIONAL PROTOCOLS AND FREELANCER COORDINATION: Establish operational protocols and effectively collaborate with outsourced freelancers to ensure seamless execution of school activities.ONLINE COURSE SETUP: Expertly create and set up online courses on Learning Management websites. Familiar with LMS like Thinkific, Teachable, Kajabi, and Invanto.MARKETING CAMPAIGN TRACKING: Monitor and optimize email marketing and Facebook ad campaigns for effective outreach and engagement. Show less

The Philippine Association of Professional Speakers (PAPS) is a premier community of public speaking professionals and trainers. It is the only organization accredited by the Global Speakers Federation in the country.COMMUNITY OUTREACH ENGAGEMENTS: Tapped as a resource speaker for PAPS community outreaches, delivering motivational talks in various events, including:★Professional Speakers Celebration Day📍March 14, 2023 at De La Salle University, Laguna🎤"Celebrate Your… Show more The Philippine Association of Professional Speakers (PAPS) is a premier community of public speaking professionals and trainers. It is the only organization accredited by the Global Speakers Federation in the country.COMMUNITY OUTREACH ENGAGEMENTS: Tapped as a resource speaker for PAPS community outreaches, delivering motivational talks in various events, including:★Professional Speakers Celebration Day📍March 14, 2023 at De La Salle University, Laguna🎤"Celebrate Your Story"★Brotherhood of Christian Businessmen and Professionals - General Membership Meeting📍April 10, 2023 at Hermann Gmeiner National Training Center, Lipa, Batangas🎤"Writing as a Leadership Discipline" Show less

END-TO-END LEARNING MATERIAL PRODUCTION:Aid digital entrepreneurs, coaches, and training companies in managing the production of learning materials, encompassing ebooks, course manuals, and video lessons.EFFICIENT PROJECT MANAGEMENT AND TEAM COORDINATION:Act as project manager, overseeing the entire production process and coordinating with a team of writers, editors, and designers to ensure the delivery of top-notch training materials.DIVERSE E-LEARNING… Show more END-TO-END LEARNING MATERIAL PRODUCTION:Aid digital entrepreneurs, coaches, and training companies in managing the production of learning materials, encompassing ebooks, course manuals, and video lessons.EFFICIENT PROJECT MANAGEMENT AND TEAM COORDINATION:Act as project manager, overseeing the entire production process and coordinating with a team of writers, editors, and designers to ensure the delivery of top-notch training materials.DIVERSE E-LEARNING EXPERTISE:Serve worldwide clients, developing e-learning materials across various niches, including health and beauty, relationships, business, marketing, finance, real estate, immigration, and pets. Show less

FUNDRAISING STRATEGIES AND RESOURCE DEVELOPMENT:Provide essential fundraising advice and strategic guidance to set up efficient resource development operations for nonprofit organizations.MARKETING COMMUNICATION COLLATERALS DEVELOPMENT:Collaborate with clients to create impactful marketing communication collaterals, including website content, brochures, e-newsletters, and engaging social media posts.Clients served include Christian Stewardship Association, Food for the… Show more FUNDRAISING STRATEGIES AND RESOURCE DEVELOPMENT:Provide essential fundraising advice and strategic guidance to set up efficient resource development operations for nonprofit organizations.MARKETING COMMUNICATION COLLATERALS DEVELOPMENT:Collaborate with clients to create impactful marketing communication collaterals, including website content, brochures, e-newsletters, and engaging social media posts.Clients served include Christian Stewardship Association, Food for the Hungry Philippines, Children International, Aklat Foundation, Philippine American Guardian Association, and Crossover Los Angeles. Show less

RETAILER ONBOARDING AND OPTIMIZATION:Facilitated product onboarding for major retailers, including Amazon Vendor Central, Amazon Seller Central, Wayfair, Home Depot, Walmart, Bed Bath and Beyond, Overstock, and Shopify websites.LISTING PERFORMANCE ENHANCEMENT:1. Improved sales performance for over 150 SKUs by regularly monitoring and optimizing product details pages, including keywords, copy, images, and cross-sells.2. Managed Product Detail Page content (titles, bullet… Show more RETAILER ONBOARDING AND OPTIMIZATION:Facilitated product onboarding for major retailers, including Amazon Vendor Central, Amazon Seller Central, Wayfair, Home Depot, Walmart, Bed Bath and Beyond, Overstock, and Shopify websites.LISTING PERFORMANCE ENHANCEMENT:1. Improved sales performance for over 150 SKUs by regularly monitoring and optimizing product details pages, including keywords, copy, images, and cross-sells.2. Managed Product Detail Page content (titles, bullet points, product descriptions, etc.) across all marketplaces and provided optimization recommendations.A+ AND WAYMORE PAGE CREATION:Created A+ pages for Amazon and Waymore pages for Wayfair, involving image editing and product description copywriting.LISTING SUPPORT AND CASE MANAGEMENT:Submitted tickets and managed case logs related to listing content, buy boxes, and pricing.COLLABORATIVE TEAMWORK:Collaborated with Products Department and Creative Teams for copywriting and graphic design.SOP DOCUMENTATION AND TRAINING:1. Documented standard operating procedures for content submissions in the knowledge hub, encompassing approximately 70% of the SOPs.2. Produced instructional videos to aid the team in effectively using the guidelines.3. Trained three E-commerce Specialists using these guidelines and assisted sales account managers in troubleshooting product onboarding and listing issues. Show less

PIONEERING REMOTE TEAM MEMBER:Contributed as one of the pioneer remote team members at Nathan James, a leading provider of design-first and easy-assembly home furniture in the US and Canada.CONTENT MANAGEMENT AND OPTIMIZATION:1. Documented and implemented standard operating procedures for content submissions to major online retailers like Amazon, Wayfair, Home Depot, and Walmart.2. Ensured optimal sales performance of product listings by reviewing and adjusting keywords… Show more PIONEERING REMOTE TEAM MEMBER:Contributed as one of the pioneer remote team members at Nathan James, a leading provider of design-first and easy-assembly home furniture in the US and Canada.CONTENT MANAGEMENT AND OPTIMIZATION:1. Documented and implemented standard operating procedures for content submissions to major online retailers like Amazon, Wayfair, Home Depot, and Walmart.2. Ensured optimal sales performance of product listings by reviewing and adjusting keywords, copy, images, and cross-sells.TECHNICAL SKILLS AND EXPERTISE:Utilized various skills and technical knowledge as Content Manager, including product launch monitoring and execution, keyword research, product description copywriting, Shopify website management, and email communication with retailers. Show less

COMPREHENSIVE WRITING SERVICES:Provide entrepreneurs with expert ghostwriting, editing, proofreading, formatting, and design services for their ebooks and books.WIDE-RANGING EXPERTISE IN DIVERSE NICHES:Serve global clients as a ghostwriter, proficiently covering niches like health and beauty, relationships, business, marketing, finance, real estate, and immigration.ESTABLISHED FREELANCE WRITING BACKGROUND:Commenced freelance article writing for blogs in 2011… Show more COMPREHENSIVE WRITING SERVICES:Provide entrepreneurs with expert ghostwriting, editing, proofreading, formatting, and design services for their ebooks and books.WIDE-RANGING EXPERTISE IN DIVERSE NICHES:Serve global clients as a ghostwriter, proficiently covering niches like health and beauty, relationships, business, marketing, finance, real estate, and immigration.ESTABLISHED FREELANCE WRITING BACKGROUND:Commenced freelance article writing for blogs in 2011, building a strong foundation for a successful writing career. Show less

WORKSHOP DEVELOPMENT AND DELIVERY:Develop and deliver public workshops and in-house training on business writing for Manila Workshops' clients.ONLINE COURSE PLATFORM LAUNCH:Contributed as a trainer in launching an online course platform during 2018-2019.

STRATEGIC PARTNERSHIPS AND SEMINAR DELIVERY: Partnered with various training venues, corporate sponsors, coaches, and speakers to deliver impactful public seminars on the following topics:Personality DevelopmentLeadership and ManagementSocial MediaSearch Engine OptimizationEFFECTIVE WORKSHOP PROMOTION AND CONTENT MARKETING:Planned and executed content marketing strategies to attract workshop registrants.Promoted seminars through various platforms, including… Show more STRATEGIC PARTNERSHIPS AND SEMINAR DELIVERY: Partnered with various training venues, corporate sponsors, coaches, and speakers to deliver impactful public seminars on the following topics:Personality DevelopmentLeadership and ManagementSocial MediaSearch Engine OptimizationEFFECTIVE WORKSHOP PROMOTION AND CONTENT MARKETING:Planned and executed content marketing strategies to attract workshop registrants.Promoted seminars through various platforms, including emails, blogs, social media, and third-party sites such as EventBrite and Speedy Courses. Show less

TRAINING DEVELOPMENT AND DELIVERY:Developed and delivered public workshops and exclusive group training on business writing, technical writing, and content marketing.MONTHLY SEMINAR MANAGEMENT:Conducted two to three monthly seminars, accommodating small groups of five up to a class of 60 participants. Notable highlights include training teams from Toyota Philippines and the Presidential Communications Operations Office.

PROJECT COORDINATOR - PINAY & PROUD ADVOCACY CAMPAIGN: Led and organized Human Nature's Pinay & Proud campaign, celebrating the exceptional values of Filipinas.THE FIRST PINAY & PROUD SUMMIT: Successfully orchestrated the conference, featuring esteemed speakers Kara David, Lisa Macuja, Akiko Thompson, Mikee Cojuangco, Maria Montelibano and others.PINAY & PROUD ROADSHOWS:Managed impactful roadshows at various offices within Metro Manila, including Primer Group of… Show more PROJECT COORDINATOR - PINAY & PROUD ADVOCACY CAMPAIGN: Led and organized Human Nature's Pinay & Proud campaign, celebrating the exceptional values of Filipinas.THE FIRST PINAY & PROUD SUMMIT: Successfully orchestrated the conference, featuring esteemed speakers Kara David, Lisa Macuja, Akiko Thompson, Mikee Cojuangco, Maria Montelibano and others.PINAY & PROUD ROADSHOWS:Managed impactful roadshows at various offices within Metro Manila, including Primer Group of Companies and others.CROSS-DEPARTMENTAL COLLABORATION:Collaborated with creatives, marketing, retail teams, and interns to implement campaign calendars effectively.STAKEHOLDER ENGAGEMENT: Represented Human Nature in meetings with key stakeholders, fostering meaningful connections to support campaign objectives. Show less

FUNDRAISING AND DONOR ACQUISITION: Achieved fundraising targets by acquiring corporate and individual donors.DIRECT MARKETING CAMPAIGN MANAGEMENT: Supervised end-to-end direct marketing campaigns, from conceptualization to monitoring.MARKETING CHANNEL MANAGEMENT: Oversaw diverse marketing channels, including roadshows, seminars, employee giving, cause-related marketing, and event partnerships.DIGITAL MARKETING CHANNEL LAUNCH: Successfully launched the… Show more FUNDRAISING AND DONOR ACQUISITION: Achieved fundraising targets by acquiring corporate and individual donors.DIRECT MARKETING CAMPAIGN MANAGEMENT: Supervised end-to-end direct marketing campaigns, from conceptualization to monitoring.MARKETING CHANNEL MANAGEMENT: Oversaw diverse marketing channels, including roadshows, seminars, employee giving, cause-related marketing, and event partnerships.DIGITAL MARKETING CHANNEL LAUNCH: Successfully launched the digital marketing channel, encompassing website development, online shop partnerships, and mobile campaigns.KEY ACCOUNT PARTNERSHIP MAINTENANCE: Maintained strategic partnerships with BPOs, malls, hotels, retail establishments, and lifestyle brands across various industries. Show less

DIRECT MARKETING CAMPAIGNS: Executed impactful direct marketing campaigns on diverse platforms, including:a. Mall Exhibits: Managed World Vision sponsorship booths in Metro Manila and key cities, including week-long road shows in Cebu, Davao, and Aklan.b. Offsite Exhibits: Oversaw booth spaces in conventions, expos, churches, office buildings, and schools.c. Events: Led benefit concerts, fun runs, and mall shows, both World Vision initiated and in collaboration with event… Show more DIRECT MARKETING CAMPAIGNS: Executed impactful direct marketing campaigns on diverse platforms, including:a. Mall Exhibits: Managed World Vision sponsorship booths in Metro Manila and key cities, including week-long road shows in Cebu, Davao, and Aklan.b. Offsite Exhibits: Oversaw booth spaces in conventions, expos, churches, office buildings, and schools.c. Events: Led benefit concerts, fun runs, and mall shows, both World Vision initiated and in collaboration with event groups.TEAM MANAGEMENT AND DEVELOPMENT: Successfully managed recruitment, training, and performance evaluations for 5 direct reports and 15-20 contractual/project-based staff.BRAND REPRESENTATION AND SPEAKING ENGAGEMENTS: Represented World Vision in various speaking engagements, including radio and TV interviews, effectively promoting the organization's mission and initiatives.EVENT MANAGEMENT: Spearheaded a nationwide campaign in 41 SM Supermalls for Japan Tsunami survivors in 2010, raising critical funds for relief efforts. Show less